The document presents two logo design concepts for "ARK" based on different directions. The first concept uses a mountain and bird symbolizing being strong and high. The logo construction combines the symbols with the word "ARK". The second concept uses an eagle symbolizing power and flying high and fast, and an arrow symbolizing moving forward. The logo combines the symbols through two construction steps and variations are presented.

1. LOGO
DESIGN FOR
ARK
Prepared by:
BRAND CHAMBER
Zeeshan Akhtar
Founder & Creative Director
Dana Abdulrahman
Graphic Designer
www.brandchamber.com

2. PAGE - 2
MOUNTAIN IS A SYMBOL OF
BEING ON TOP, HIGH, AND
BEING STRONG
BIRD IS A SYMBOL
OF FLYING HIGH
AND BEING FAST
DIRECTION_01
THE BIG IDEA
BEING STRONG AND HIGH

3. PAGE - 3
Logo Construction
step_01
=
=

4. PAGE - 4
+ + =
Logo Construction
step_02
ARK

5. PAGE - 5
FINAL LOGO

6. PAGE - 6

7. PAGE - 7

8. PAGE - 8
EAGLE IS A SYMBOL OF THE
POWER,
FLYING HIGH AND FAST,
AND BEING STRONG
ARROW IS A SYMBOL OF MOVING
FORWARD, STRAIGHT AND
HEADING TO
THE TOP
DIRECTION_02
THE BIG IDEA
FLYING HIGH, MOVING FORWARD

9. PAGE - 9
Logo Construction
step_01
=

10. PAGE - 10
Logo Construction
step_02
+

11. PAGE - 11
FINAL LOGO

12. PAGE - 12
LOGO VARIATION

13. PAGE - 13

14. PAGE - 14
LOGO VARIATION
option_01 option_02

15. ‫شكرا‬
TH
ANK
YOU
T +971 4 3993339
E info@brandchamber.com
www.brandchamber.com