Presentation on an overview of LinkedIn data driven products and infrastructure given on 26 Oct 2012 in the big-data symposium given in honor of the retirement of my PhD advisor Dr Martin H. Schultz.
I Am A Red Raider: A Marketing Campaign Designed with Engagement in MindAllison Matherly
In many instances, social media is an after thought when creating a marketing campaign, leading to messaging that isn't a perfect fit. When creating a new marketing campaign, the marketing team at Texas Tech University decided to use a concept that would inherently lead to social media engagement through both traditional and digital marketing tactics. Texas Tech chose to tell individual stories of faculty, staff, students and alumni, while also accepting submissions from readers of their stories to continue telling the story of being a Red Raider. In addition, many departments and areas of the university were able to use the messaging to continue the campaign, including a natural translation for new students and athletics, different areas supporting current students, and the fact that alumni will always be Red Raiders. The results from this campaign have been staggering, with national press from two digital billboards in Times Square and the announcement of it on a variety of social media channels, to the sheer number of times the #IAmARedRaider hashtag has been used, and the stories being told through it, the campaign has been extremely successful. Thanks to the social media component, this campaign has worked its way into daily interaction with Texas Tech.
Presentation on an overview of LinkedIn data driven products and infrastructure given on 26 Oct 2012 in the big-data symposium given in honor of the retirement of my PhD advisor Dr Martin H. Schultz.
I Am A Red Raider: A Marketing Campaign Designed with Engagement in MindAllison Matherly
In many instances, social media is an after thought when creating a marketing campaign, leading to messaging that isn't a perfect fit. When creating a new marketing campaign, the marketing team at Texas Tech University decided to use a concept that would inherently lead to social media engagement through both traditional and digital marketing tactics. Texas Tech chose to tell individual stories of faculty, staff, students and alumni, while also accepting submissions from readers of their stories to continue telling the story of being a Red Raider. In addition, many departments and areas of the university were able to use the messaging to continue the campaign, including a natural translation for new students and athletics, different areas supporting current students, and the fact that alumni will always be Red Raiders. The results from this campaign have been staggering, with national press from two digital billboards in Times Square and the announcement of it on a variety of social media channels, to the sheer number of times the #IAmARedRaider hashtag has been used, and the stories being told through it, the campaign has been extremely successful. Thanks to the social media component, this campaign has worked its way into daily interaction with Texas Tech.
Irrigation with municipal waste water is a suitable disposal option in all regions where additional moisture can be effectively utilized for improved crop production. Waste water loading is to be based on the consumptive water use of the crop being grown. The primary objective should be enhancement of crop production. The root zone of productive soils can often serve as one of the most active media for the decomposition, immobilization, or utilization of wastes.
Fieldking farm Implements, Rotavator, Power Harrow, Cultivator, Laser Levelle...DINESH GARG
Beri Udyog (FIELDKING)
Manufacture and exporter of world class farm Implements. we are exportoing to 75 countries and at 500 domestic sales point.
FIELDKING is one stop shop for fulfilling need of farm equipment business and farmer.
Curious about how to take that first step from CCNP to Programmer? Hey guess what, you don't even have to make an entire career out of programming, you can use it to AUGMENT your existing job responsibilities and make your life easier. This deck won't teach you everything you need to know, but it should help making that first step a little bit easier.
Irrigation with municipal waste water is a suitable disposal option in all regions where additional moisture can be effectively utilized for improved crop production. Waste water loading is to be based on the consumptive water use of the crop being grown. The primary objective should be enhancement of crop production. The root zone of productive soils can often serve as one of the most active media for the decomposition, immobilization, or utilization of wastes.
Fieldking farm Implements, Rotavator, Power Harrow, Cultivator, Laser Levelle...DINESH GARG
Beri Udyog (FIELDKING)
Manufacture and exporter of world class farm Implements. we are exportoing to 75 countries and at 500 domestic sales point.
FIELDKING is one stop shop for fulfilling need of farm equipment business and farmer.
Curious about how to take that first step from CCNP to Programmer? Hey guess what, you don't even have to make an entire career out of programming, you can use it to AUGMENT your existing job responsibilities and make your life easier. This deck won't teach you everything you need to know, but it should help making that first step a little bit easier.