The document discusses a report by Transparency Market Research on the global paperboard market. It provides an overview of TMR, which is a market research firm that produces business reports and services. TMR uses proprietary data and tools to analyze trends in various sectors, including paperboard. The document highlights that the paperboard market is expected to experience growth through 2024 and that constant new entrants have made the market increasingly competitive with new product launches in recent years. Small players in particular are leveraging cost-effective mass production methods.