This document discusses ScentVent, a vented heat-induction seal that allows fragrances to escape packaging while preventing leaks. Research shows purchasing decisions are often based on emotions triggered at the point of sale, with fragrances playing an important role. ScentVent benefits include PTFE membranes that repel liquids while releasing scents, preventing distortion and leaks, and suiting a broad range of chemical compatibility. It allows consumers to experience a product's true scent before purchasing.