Nokia is the world's largest manufacturer of mobile phones since 1998. The presentation provides a brief history of Nokia, starting as a pulp, rubber, and cable manufacturer in 1865 in Finland. It summarizes Nokia's logo changes and market leadership over time. A SWOT analysis identifies strengths in global marketing and quality, weaknesses in outdated operating systems, and opportunities in new software and markets.

1. GYAN GANGA INSTITUTE OF TECHNOLOGY AND MANAGEMENT, BHOPALA Presentation onPresented by:Aditya KhareShabbir HussainGuided by:Prof. SantoshMishra1

2. IntroductionWorld's largest manufacturer of mobile phone since 1998.

3. CEO -- Olli-PekkaKallasvuo

4. Chairman -- JormaOllila

5. # 6 brand in the world.2

6. History Tampere, Finland (1865) incorporated in Nokia (1871)

7. The Mobira Cityman 900 was the first Mobile phone of Nokia.

8. Founder -- Fredrik Idestam in 1865

9. Nokia started as a pulp, rubber and cable manufacturer .Fredrik Ides tamfounder of Nokia.Statesman Leo Mechelin, co-founder of Nokia.3

10. The Nokia HouseEspoo, Finland4

11. LogosThe Nokia Corporation "arrows" logo, used before the "Connecting People" logo.Nokia Company logo. Founded in Tampere in 1865, incorporated in Nokia in 1871The brand logo of Finnish Rubber Works, founded in Helsinki in 1898.Logo from 1965–1966Nokia introduced its "Connecting People" advertising slogan, coined by Ove StrandbergNokia's current logo with the redesigned "Connecting People" slogan. 5

12. Market Share6

13. Models7

14. Nokia is one of the fastest growing brands in the world8

15. Nokia IndustriesPaper products

16. Tires (car and bicycle)

17. Footwear (including Wellington boots)

18. Communications cables