Marketing Management Spring 2009 Project team members: Riccardo Bettinelli Agnieszka Czecior Julian Grzymkowski Jakob Marovt Carolina K. Ruggiero
develop, deploy and promote the free Mozilla software, its by-products and related projects articulate a vision for the Internet that Mozilla participants want the Mozilla Foundation to pursue speak to people whether or not they have a technical background make Mozilla contributors proud of what we're doing and motivate us to continue provide a framework for other people to advance this vision of the Internet. Mozilla Corporation
It  coordinates and integrates the development of Internet-related applications  ( Mozilla Firefox and  M ozilla Thunderbird ). B2B revenue :   -  royalties (contracts with various search engine providers e.g. Google) product revenues (affiliate program with Amazon) contracted services B2C : donations online store products Mozilla Corporation
Revenue:  $75,130,722 (2007) – 12% increase   $66,840,850 (2006) Net income: $41,802,867 (2007)   $47,064,657 (2006) Net assets: $82,260,639 (2007)  $57,781,950 (2006) Royalties research:  $68,238,803 (2007)   $61,561,496 (2006) Mozilla Corporation
Mozilla Firefox  - free and open source internet browser project started in November 2004 as further development of Netscape browser many competitors (IE, Opera, Safari, Chrome) on the market we will try to enlighten people about the possibilty of free choice of internet browser and point out great features of Firefox  Mozilla Corporation

Mozilla Corporation

  • 1.
    Marketing Management Spring2009 Project team members: Riccardo Bettinelli Agnieszka Czecior Julian Grzymkowski Jakob Marovt Carolina K. Ruggiero
  • 2.
    develop, deploy andpromote the free Mozilla software, its by-products and related projects articulate a vision for the Internet that Mozilla participants want the Mozilla Foundation to pursue speak to people whether or not they have a technical background make Mozilla contributors proud of what we're doing and motivate us to continue provide a framework for other people to advance this vision of the Internet. Mozilla Corporation
  • 3.
    It coordinatesand integrates the development of Internet-related applications ( Mozilla Firefox and M ozilla Thunderbird ). B2B revenue : - royalties (contracts with various search engine providers e.g. Google) product revenues (affiliate program with Amazon) contracted services B2C : donations online store products Mozilla Corporation
  • 4.
    Revenue: $75,130,722(2007) – 12% increase $66,840,850 (2006) Net income: $41,802,867 (2007) $47,064,657 (2006) Net assets: $82,260,639 (2007) $57,781,950 (2006) Royalties research: $68,238,803 (2007) $61,561,496 (2006) Mozilla Corporation
  • 5.
    Mozilla Firefox - free and open source internet browser project started in November 2004 as further development of Netscape browser many competitors (IE, Opera, Safari, Chrome) on the market we will try to enlighten people about the possibilty of free choice of internet browser and point out great features of Firefox Mozilla Corporation