In an era, dominated and governed by technology, companies look forward to partnering with software partners who can thrive in a competitive market. When it comes to software development, general skills such as expertise, capacity for innovation or collaboration is not enough. Hence, finding a partner whom you can trust with software development is of utmost importance.

1. Mistakes your Software Partner can
Obliterate

2. In an era, dominated and governed by technology, companies look
forward to partnering with software partners who can thrive in a
competitive market. When it comes to software development,
general skills such as expertise, capacity for innovation or
collaboration is not enough. Hence, finding a partner whom you
can trust with software development is of utmost importance.
A report by McKinsey states, ““Companies regularly seek partners
with complementary capabilities to gain access to new markets
and channels, share intellectual property or infrastructure, or
reduce risk. The more complex the business environment
becomes—for instance, as new technologies emerge or as
innovation cycles get faster—the more such relationships make
sense.”
While most businesses are unsure about investing in a software
partner, there are some clear advantages of having one.

3. 1. Focus on core business - For non-tech companies, it can
often become exhausting and frustrating to manage IT
professionals working on software development.
Assembling and sustaining developers can steal a lot of
focus from work, especially in the absence of tech
expertise. Working with a software partner grants you
access to top IT talent without having to build a team
yourself. Additionally, it guarantees employee efficiency,
improved time management and increased productivity.
2. Diverse project management - A top quality software
partner comes with a team that can handle a range of
issues. This usually fosters the capacity for innovation and
developing ingenious solutions when new challenges
emerge at work. Similarly, this mindset also benefits the
company and keeps the employees motivated.

4. 1. Focus on core business - For non-tech companies, it can
often become exhausting and frustrating to manage IT
professionals working on software development.
Assembling and sustaining developers can steal a lot of
focus from work, especially in the absence of tech
expertise. Working with a software partner grants you
access to top IT talent without having to build a team
yourself. Additionally, it guarantees employee efficiency,
improved time management and increased productivity.
2. Diverse project management - A top quality software
partner comes with a team that can handle a range of
issues. This usually fosters the capacity for innovation
and developing ingenious solutions when new challenges
emerge at work. Similarly, this mindset also benefits the
company and keeps the employees motivated.

5. 3. Improve process standards - In the competitive market, it
is important to continually evolve. Be it a company in any
sphere, knowing the basic principles of a digital economy is
a key aspect of building a growth strategy. Having a long-
term and steady relationship with a software partner who
understands both the business and the market gives you an
opportunity to improve processes and develop quality
standards. It also helps stay motivated at work, making it
possible to grow the business, knowing there is good
technology to back you up.
4. Flexibility - These are constantly changing times.
Uncertainty requires adaptation. It comes as no surprise
therefore that companies are in need of developing
strategies that take into account changes. A good software
partner provides this cushion when needed, without any
burden.

6. 5. Outsourcing - While an employee becomes a part of the
organizational infrastructure and adds unnecessary costs
when their services or skills are no longer required, an
outsourced software vendor or team can be easily relocated
to another project.
Even before the pandemic struck, most businesses had
started seeking options to transition to a variable-cost model
for core computing, storage and networking capabilities. The
current crisis has intensified the growing preference of
companies for opex versus capex solutions. Some of the
ways in which software partner vendors can improve
business efficiency are as under:

7. 1. Cloud-style offerings - With most e-commerce and
businesses moving online, cloud style offerings are beginning
to constitute a larger component of most business models. It is
a good way of making a transition from an existing brick and
mortar model to a cloud-based or hybrid business model where
businesses can choose how they would like to engage with
specific segments or customers. Cloud services will also give
time to companies to upgrade their digital capabilities while the
latter’s direct and indirect partners continue to streamline old
and new business channels.
2. Analytics to unlock growth - Data collection, data sorting and
data storage, are all important aspects to data analytics. A
component, ever growing in importance, it allows businesses to
make decisions based on customer analytics. Software
partners supporting businesses with access to strong customer
based data and insights can aid in figuring out the entire
customer journey, build personalized marketing campaigns and
gain the best ROI.

8. 3. Turn market competition to one’s advantage - A positive
software partnership can add edge to your business. Globally,
small and big companies are getting bigger with tech
dominance. The employment of more software developers can
often be associated with greater industry concentration. Good
informative technology is bringing about good growth in
companies. Hence, software vendors can make the market
position of a business truly lucrative and global with more IT
functions like data storage, data processing and data transport
becoming easily accessible.
Efficient organizations today have realized that it is important to
have credible software vendors do the heavy-lifting, when it
comes to technology in business. While considering a tech
partnership, it is important to clearly analyze potential
advantages and disruptions in the partnership. To be able to
help businesses thrive in such a complex market environment,
mutual trust and having a common vision for the future is of
foundational importance. Three kinds of partnerships that

9. 1. Strategic partnerships - Ensure overall growth, success
and an opportunity to upscale as a strategic partner.
2. Technology partnerships - Fill product gaps through
operational and strategy based interventions.
3. Long-tail partnerships - Low-touch but high potential
partners who grow in the ecosystem of your company.
Especially beneficial for leading SaaS organizations and
high in output when it comes to minimizing cost and
maximizing engagement.
Partnerships are not perfect. Both companies and software
service providers will see and experience their share of
challenges when there are changes of objectives, ideas or
goal posts. However, if companies share a mutual interest
for the common goal, strategies can be adjusted along the
way. Such collaboration will have better possibilities of
success than others.

10. Be it cloud offering, embedding analytics or integrating
softwares, it requires alignment to understand what the end
customer needs from the business. By gaining clarity of
purpose, both the partners can be set up for success. Long
gone are the days when companies used to work in isolation.
Today, it is impossible to dream of or achieve success in a
world that is dominated by a labyrinth of technology and its
features.
Mindfire Solutions is a 20+ years old, 650+ people software
development and testing services company with a global
clientele. We offer custom web and mobile solutions for
companies across all major industries.

11. Thanks You
Content Source: Quora
Contented by: Mindfire Solutions