The Internet of Things (IoT) is a rapidly growing network that connects billions of sensors and devices, transforming everyday objects and industrial equipment for enhanced decision-making and efficiency. By 2020, it is predicted that 212 billion devices will be part of the IoT, generating nearly $9 trillion in annual sales across various sectors. Businesses must adapt to the new paradigm of IoT, leveraging data-driven insights and fostering partnerships to thrive in a connected world.

1. new york • los angeles • shanghai • paris

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@seb66 @lucychalmeton
Sebastien Chalmeton
CEO & Co-Founder
Lucy Li Chalmeton
Co-Founder
new york
los angeles
!
!
!
!
shanghai
paris

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“The Internet of Things
(IoT) is when milk carton
tells you it’s running low
and it’s time to buy milk.”

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IoT connects the physical world to the Internet.
SENSORS /
DEVICES
CONNECTIVITY
/ NETWORKS
PEOPLE /
PROCESSES
+ +
The Internet of Things
connects billions of
sensors and devices
such as every day
consumer objects and
industrial equipment
onto networks.
Networked inputs are then
combined into bi-directional
systems for
better decision making,
increased efficiency, new
services, or environmental
benefits.
Increasing amounts of
data produced by those
sensors and connected
devices are hence
acquired, logged, and
stored onto networks.

6. The Internet of Things isn’t coming soon.
It’s already here…
6

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IoT is here. It’s real. It’s inevitable.
“It’s just not very evenly distributed.”
!
WILLIAM GIBSON

8. 8
IoT starts to be more visible in our everyday lives.
SMART THERMOSTATS ACTIVITY TRACKERS
SMART LIGHTS CONNECTED SCALE

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IoT is already more present than we think…
Did you know that a car produced in
2014 has an average of…
60-100
built-in sensors?

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“The whole sensor field
is going to explode. It’s
already exploding. It’s a
little all over the place
right now, but with the
arc of time, it will
become clearer I think.”
!
Apple CEO, Tim Cook.

11. Within 6 years,
57,000 new “things”
will be added to the Internet every
11
1 second.

12. billion
devices will be part of the
Internet of Things by 2020*
!
212
*Source: Samsung IFA 2014 / International Data Corporation (IDC), 2014 12

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HOME
CONSUMER
TRANSPORT
MOBILITY/TRAFFIC
RETAIL
INVENTORY
13
FASHION
LIFESTYLE
IoT will soon be everywhere.
Meet the Internet of…

14. LOGISTICS
REAL TIME
HEALTH
BODY
MANUFACTURING
M2M
CITIES
INDUSTRY
BUILDING
INFRASTRUCTURE
AGRICULTURE
CONTROL
ENVIRONMENT
PREVENTION
SECURITY
DETECTION
14

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The sky’s the limit in terms of IoT applications.
HOME
CONSUMER
HEALTH
BODY
CITIES
INDUSTRY
TRANSPORT
MOBILITY
BUILDINGS
INFRASTRUCTURE
Thermostats
Lighting
Remote control
appliances
Detection (intrusion /
smoke)
Energy / water
monitoring
Infotainment
Pet feeding
Patient care
Patient surveillance
Elderly monitoring
Fall detection
Remote diagnostic
Equipment
monitoring
Hospital hygiene
Bio wearables
Food sensors
Smart lighting
Waste management
Maintenance
Surveillance
Signage
Utilities / Smart grid
Emergency services
Smart car
Traffic routing
Telematics
Package monitoring
Smart parking
Insurance adjustments
Supply chain
Shipping
Public transport
Airlines
Trains
Heat, ventilation and
air conditioning
Security
Smart lighting
Transit
Emergency alerts
Structural integrity
Occupancy
Energy credits

16. IDC predicts that IoT will
generate nearly
$9 trillion
in annual sales
by 2020.
16

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IoT revenues predictions are staggering in every
category.
BANKING MANUFACTURING RETAIL HEALTH TRANSPORTATION UTILITIES GOVERNMENT OTHER
2014
$92 B $472 B $160 B $132 B $156 B $100 B $301 B $750 B
2018
$154 B $913 B $326 B $313 B $325 B $201 B $570 B $1.78 T
Source: IDC - Internet of Things Spending Guide by Vertical Market, 2014

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For businesses,
IoT requires
a mindset shift
because they will
create and capture
value differently.

19. The IoT value proposition:
A driver of
new product cycles
(incremental revenue streams)
Another leg of
cost efficiencies
(better productivity and cost savings)
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With the Zepp training system,
you can get instant feedback
and measure your performance
while you’re playing. The Zepp
sensor tracks shot type, power,
spin, and your total court time
and active time. It reveals what
you’re doing well, what you
need to work on, and how to
improve.
IOT NEW PARADIGM
CUSTOMER
NEEDS 01
Address real-time and emergent
needs in a predictive manner.

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Nest is clearly committed to disrupt the
home appliance market. With its first
major software update, Nest Protect gets
smarter by adding a new “Steam Check”
feature which can halve the number of
false alarms from the Protect. The smart
smoke detector can now tell the difference
between smoke and steam, detail carbon
monoxide levels, and more.
IOT NEW PARADIGM
PRODUCT
OFFERING 02
Smarten traditional products. Your
products are no longer one-and-done,
nor obsolete over time. New
features are added on a regular
basis thanks to over-the-air
updates. Emphasize the synergy
value of your products.

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Proteus Digital Health is working to
create a pill containing a tiny sensor
than can communicate information
about your medication-taking
behaviors and how your body is
responding. Once the data is in the
cloud, doctors and other caregivers
can monitor it.
IOT NEW PARADIGM
ROLE
OF DATA 03
Respond to customer behavior
more efficiently thanks to new
analytics. Information convergence
creates the experience for current
products and enables services.

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The Voyce sensor-packed collar
measures your dog's step count
and resting activity and
compares it to the breed's
averages. You can monitor the
data in real-time via a phone
app. The Voyce tracker costs
$299 for the collar itself, with a
$15 monthly subscription fee.
IOT NEW PARADIGM
PATH TO
PROFIT 04
Enable recurring revenue, including
value-added services, subscriptions,
and apps, which can easily exceed
the initial product purchase price.

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IOT NEW PARADIGM
CONTROL
POINTS 05
“Lock in” customers with
personalization and context gained
through information gained over
time, and network effects scale as
more products join the platform.

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In Europe, Coca-Cola Enterprises
has been placing sensors on goods
and in vending machines to help
track inventory and help retailers
offer discounts to customers
participating in digital loyalty
programs.
IOT NEW PARADIGM
CAPABILITY
DEVELOPMENT 06
Grow partnerships and understand
how others in the ecosystem make
money instead of just leveraging
core competencies, existing
resources and processes.

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!
!
IOT NEW PARADIGM
IoT will create new winners long
before losers find out they’re losing.
!
Adapt or die.
!
What’s your strategy
for the connected world?

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IOT NEW PARADIGM
IN A NUTSHELL
While not evenly distributed yet,
IoT is already here, rapidly
connecting the physical world to
the Internet.
IoT is inevitable, affecting every
industry, every company, every job,
every person.
IoT is going to be huge. 212 billion
devices will be part of the Internet
of Things by 2020.
For businesses, IoT requires a
mindset shift because it will create
and capture value differently.
IoT is both a driver of new product
cycles and another leg of cost
efficiencies.
Products can address needs in a
predictive manner, leveraging data
and frequent updates.
IoT enables incremental revenue,
control points and opportunities for
partnerships in the ecosystem.
IoT will create new winners long
before losers find out they’re
losing.

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Sources
“Apple’s Tim Cook On Why The Nike+ FuelBand
Works And Google Glass Doesn’t”
Fast Company, 2013
!
“IFA 2014 Opening Keynote - Home of the
Future”
Samsung / IDC, Sept. 2014
!
“Internet of Things Spending Guide by Vertical
Market”
“IDC, 2014
!
“The Internet of Things: Making sense of the
next mega-trend”
Goldman Sachs, Sept. 2014
!
“How the Internet of Things Changes Business
Models”
Harvard Business Review, July 2014
new york • los angeles • shanghai • paris
NEW BUSINESS INQUIRIES
!
Mighty Things
!
Seb Chalmeton, CEO
seb@mightythings.co
@seb66
!
Lucy Li Chalmeton, Chief
Strategy Officer, Asia
lucy@mightythings.co
@lucychalmeton