Mason frank-salesforce-salary-survey-2018-19

An independent study of market trends and
salaries within the Salesforce®
ecosystem

Mason Frank International
Mason Frank Salary Survey 2018
©2018 Frank Recruitment Group. All Rights Reserved
Mason Frank International is a third-party recruiting firm and not affiliated with
salesforce.com, inc. Salesforce is a registered trademark of salesforce.com, inc.,
as are other names and marks.
02
03
01
04
CONTENTS
Introduction 4
About Mason Frank 5
In numbers 6
Survey methodology 8
Key findings 9
Survey demographics 10
Diversity 12
Experience 14
Skills 15
Certification 16
Partner focus 18
End user focus 20
Contractor focus 22
Benefits 23
Employee sentiments 24
Movement 26
Salary tables 28
Testimonials 36
Candidate search 38
Mason Frank Tech Academy 39

5 6Mason Frank International Salary Survey 2018/19
BERLINLONDON SINGAPOREBARCELONA
NEW YORK PHILADELPHIA MELBOURNEDENVER
This report combines unique survey results collected
between 20th June 2018 and 10th August 2018,
Salesforce placements made by Mason Frank and
salary information from jobs registered by Mason Frank
customers from October 2017 to August 2018.
I would personally like to thank all of you who took the
time to participate in our survey. It’s important that we
continue to report on the industry as it evolves, and your
feedback and responses are vital to the creation
and success of this report.
Whether you are bringing new staff
onboard this year, or you are looking
to launch the next step in your
career, we hope you find this report
beneficial. We always welcome
feedback so do please email us
at survey@masonfrank.com to
let us know your thoughts and
comments about our report.
INTRODUCTION
James Lloyd-Townshend
Chief Executive Officer
Frank Recruitment Group
I am proud to introduce the fifth edition of
Mason Frank’s annual salary survey report, an
independent exploration of salaries, benefits and
compensation, market trends, and developments
across the worldwide Salesforce®
community.
ABOUT MASON FRANK
We have placed more professionals proficient
with Salesforce®
technology than any other
recruitment agency.
Mason Frank International is a global leader in Salesforce recruitment. Since 2010,
we’ve worked with over 6,000 organizations in 87 countries to deliver the very best
talent in the Salesforce ecosystem.
We are undeniably the largest Salesforce-specific recruiter in the world and
have exclusive access to over 70,000 contract and permanent professionals
in our database. These are candidates that other recruiters simply won’t have
relationships with.
We have extensive experience working with Salesforce customers, partners and
ISVs in staffing complex Salesforce implementations and projects with either
experienced, certified professionals or new Salesforce talent. And because we talk
to these people day-in-day-out, our consultants can turn around great candidates
on time and on budget.

8Salary Survey 2018/19Mason Frank International7
70,000
personally qualified
experts
6,500
professionals
working exclusively
with Mason Frank
6,750+
professionals
placed
After taking steps to understand your business, culture, and technical requirements, we
identify permanent or contract applicants with a track record of delivering Salesforce
projects in your industry. We also help new or prospective Salesforce customers
understand the total cost of ownership of implementation, and the staffing resource
needed in relation to other CRM vendors.
Your dedicated account manager will typically deliver a shortlist of qualified resumes
of professionals within 12 hours for contractors, and between 48 and 72 hours for
permanent hires. Such is our careful screening and selection process, 85% of the
permanent candidates we place stay in their new roles for over two years.
Typical Roles We Recruit
• Technical Leads
• Project Managers
• Functional Consultants
• Technical Consultants
• Developers
• Architects
• Sales Professionals
• Trainers
• Administrators
• Support
Professionals
• Microsoft Dynamics
CRM
• SAP CRM
• Sugar CRM
• Oracle Siebel CRM
• Retail
• Financial Services
• Healthcare
• Automotive
• Telecomms
• Public Sector
Competitor CRM
Candidates
Industry Experts
We’ve invested over $5.2 million in the
Mason Frank International brand, which has
allowed us to access thousands of the world’s
highest quality professionals proficient with
Salesforce technology. Of these experts, over
70,000 have been personally qualified by
our team of specialist Salesforce recruitment
consultants, and a further 6,500 work with
us on an exclusive basis. This means we can
deliver professionals whatever your technical
requirements, and wherever you’re located.
As Mason Frank focuses entirely on Salesforce
roles, our expert recruiters have a strong
understanding of Salesforce technology, as
well as an unrivaled understanding of their local
marketplaces—our customer satisfaction surveys
tell us that our market and technical knowledge
are second to none. We have a strong track
record across the entire Salesforce ecosystem,
and exclusive access to an extensive selection
of Salesforce candidates in North America,
Europe, Australasia, and Asia Pacific.
Mason Frank International
is dedicated to Salesforce®
recruitment.
IN NUMBERS
445,000
Access
to more than
professionals

9 Mason Frank International Salary Survey 2018/19 10
Each response has been validated using robust statistical analysis and automated
data validation rules in order to be included in the results set. Any data profiles
that do not pass our validation rules and statistical analysis, or that are deemed
questionable, incomplete, or duplicate were removed in order to provide
meaningful results.
This data has been winsorized to produce a tighter mean salary; however, no
adjustments have been made to industry, location or employer type which may have
an impact on the figures quoted.
In some freelance cases, a range has been quoted to account for fluctuations
based on seniority, industry, and location. The level of seniority for permanent
salaries is split into junior, medium, and senior, and is based on years of experience
in working with Salesforce.
SURVEY METHODOLOGY
This salary survey report
is based on thousands
of data points including
survey responses, internal
placement data, and jobs
registered with Mason Frank
in the last 12 months.
Breakdown of Data Points
KEY FINDINGS
Diversity - page 12
65%
65% of female respondents believe
that gender inequality is an issue in
the computer technology field.
Certification - page 16
39% of respondents stated that their
salary increased after becoming
Salesforce certified.39%
Partner focus - page 18
64% of respondents reported that the
number of Salesforce projects had
increased compared to last year.64%
Employee sentiments - page 25
36% of professionals expect to leave
their current employer within the next
12 months.36%
Number of
Placements
(Oct 2017 - Aug 2018)
2,151 2,203
Number of
Survey Responses
(Jun 20 2018 - Aug 10 2018)

SURVEY DEMOGRAPHICS
Geographical split of survey results Industry sector breakdown
The top industry sectors in which survey respondents’ employers operate.
Employment status
Employer type
United States 48%
89%
Partner / Solution Provider / Consultancy 41%
End User / SFDC Customer 50%
ISV (Independent Software Vendor) 5%
Other 5%
United Kingdom 11%
India 7%
Canada 6%
Australia 5%
Germany 4%
France 3%
Spain 3%
Italy 2%
Netherlands 2%
Poland 1%
Rest of the world 8%
Permanent
- full time -
Permanent
- part time -
Freelance /
contractor
Not currently
working
1% 8% 2%
20%
IT services Consultancy
16%
Software/internet
11%
1 2 3
4 Financial services 9%
5 Manufacturing 5%
6 Health / life sciences 5%
7 Not for profit / charity 4%
8 Professional services 4%
9 Education 3%
10 Insurance 3%
11 Carriers / telecoms 2%
12 Retail 2%
13 Media and publishing 2%
14 Transportation and logistics 1%
15 Advertising / digital 1%
16 Energy 1%
17 Hospitality 1%

13 Mason Frank International 14Salary Survey 2018/19
DIVERSITY
Breakdown by gender
1.2% did not specify their gender,
whilst 0.4% of respondents
identified as transgender.
Globally, there was a slightly higher
proportion of female respondents
this year (32%) compared to last
year (28%).
Female
32%
Male
66%
Do you feel your employer
is an equal rights employer?
Yes, my employer champions
equal working rights
83%
No, I feel more could be done 17%
Sentiments on company diversity
Gender diversity
73% feel that the company they work for is gender
diverse with different genders being equally represented.
Senior board gender balance
28% do not feel that there is an equal balance of male
and female representation at senior board level.
41% of all respondents reported that their company
workforce includes people with a disability
Cultural diversity
76% reported that their employer has a workforce of
various cultural backgrounds.
Gender identity policies
45% stated that their employer has clear policies to
support people of different gender identities.
73%
28%
76%
45%
Workplace equality
There is a clearly perceived
gender divide when it comes
to salaries and equal rights in
technology roles. Eight in ten
men (80%) agree that men and
women are treated equally in
the workplace, while only 56%
of women believe there is equal
treatment.
Salary and representation
The same gap is true when it
comes to remuneration and
seniority: only a third of women
(33%) think that their employer
pays men and women equally,
compared to 61% of men. Women
are more likely to say there is an
imbalance of male and female
representation at the senior
executive level (41%); in contrast,
only 21% of men think men and
women are not represented
equally at the senior level.
Equal rights
Likewise, men are more likely
to believe that their employer
champions equal rights. Three-
quarters of women believe this to
be the case, compared to 86% of
men. A quarter of women stated
that more needs to be done in this
area, compared to 14% of men.
Comparison of
sentiments by gender
Is gender inequality a
significant issue in the
computer technology field?
57%
YES
14%
NO
Over half of men (53%) believe that
gender inequality is an issue in the
computer technology field, and this rises
to 65% among women.
Overall, 13% of respondents
believe that men are
rewarded a greater salary
than women despite being of
equal skill and experience.

15 Mason Frank International Salary Survey 2018/19 16
EXPERIENCE
Only 30% of respondents believe that a degree is important
for a career in Salesforce. Nevertheless, 85% of people who
took the survey hold a bachelor’s degree or higher.
SKILLS
2%
0 badges
6%
1 - 4 badges
8%
5 - 9 badges
18%
10 - 24 badges
22%
25 - 49 badges
22%
50 - 99 badges
22%
100+ badges
Breakdown of Trailblazer ranks
Trailhead provides an
opportunity to learn
the key features of
Salesforce. As you
complete modules and
earn Trailhead badges
you can reach a number
of Trailblazer ranks, from
Scout to Ranger.
The percentage of respondents holding 100 or more badges has more than doubled
compared to last year (9%).
Trailhead
Critical thinking skills, a demonstration of willingness to learn, and a broader business
understanding are key reasons why respondents believe a degree is important for a
career in Salesforce:
Too few people understand HOW businesses operate—each
department and collectively. Knowing how to code alone means you
only take orders and cannot add proper logic and context to what
your clients ask for.
Consultant - Technical & Functional / New York, USA
A degree shows learning aptitude and willingness to study
and learn which are key ingredients for a successful person in the
Salesforce ecosystem.
Consultant - Technical & Functional / London, UK
A degree complements Salesforce experience and certifications
to support a better business partner.
Solution Architect / Virginia, USA
HIKER EXPLORER ADVENTURER MOUNTAINEER EXPEDITIONER RANGERSCOUT
Total years of
experience
Salesforce®
experience
0 - 3 years 7%
4 - 6 years 17%
7 - 10 years 22%
10+ years 54%
0 - 3 years 37%
4 - 6 years 37%
7 - 10 years 20%
10+ years 6%

Mason Frank International17 Salary Survey 2018/19 18
CERTIFICATION
Top 10 Salesforce®
certifications
4 Platform Developer I 23%
5 Advanced Administrator 20%
6 Service Cloud®
Consultant 18%
7 Community Cloud Consultant 8%
8 Data Architecture and Management 6%
9 Marketing Cloud Certified Email Specialist 6%
10 Platform Developer II 6%
77% of professionals working
within the Salesforce®
ecosystem
now hold at least one
Salesforce®
certification.
Employers’ Contribution
Towards Certification
75%
75% of employers
contributed
towards the cost
of Salesforce
certifications for
their employees
91%
Of that number,
91% paid for the
certification in full
1
Administrator 70%
3
Sales Cloud®
Consultant 25%
2
Platform
App Builder 33%
Almost one in four (39%) of our respondents
reported that their salary had increased since
completing their certification. The certifications
that professionals believe would be most likely
to increase their earning potential are Certified
Technical Architect (39%), Certified System
Architect (33%) and Certified Advanced
Administrator (27%).
More training in how to develop Lightning components and web
services. These are both areas I don’t use a lot in my current position
but other employers want these skills.
Developer/Programmer / South Dakota, USA
Many professionals believe that experience would help them to increase their
earning potential. For some this is experience with the wider Salesforce ecosystem
or certifications, for some it is experience in broader business functions, and for
others it is simply a matter of more years on the clock:
Project experience. Understanding of both the business and
technical side of the business.
Consultant / Ontario, Canada
What our
respondents
had to say:
More certifications and the ability to develop complex solutions
for clients.
Consultant - Technical & Functional / Pennsylvania, USA
INTERESTED IN
FULLY FUNDED
SALESFORCE®
TRAINING?
Read about
the Mason Frank
Tech Academy on
page 39

WORKING WITH SALESFORCE®
Salesforce®
projects
Change in the amount of Salesforce® projects compared to 12 months ago:
72% of partner respondents expect the number of
Salesforce®
projects to increase over the coming year,
while 21% expect they will stay the same.
Increased
Reduced
Stayed the same
Not sure
64%
5%
26%
6%
Top three Salesforce®
products in
demand for clients’ projects over
the last year
Top three Salesforce®
products
predicted to be in demand for
clients’ projects in the coming year
Sales Cloud®
52%
Salesforce®
Lightning
60%
Service Cloud®
44%
Sales Cloud®
37%
Salesforce®
Lightning
61%
PARTNER FOCUS
Marketing Cloud
37%
61% of end user respondents reported that
Salesforce®
App Cloud has been used to develop
custom applications at their current employer.
SPOTLIGHT ON PRODUCTS
Breakdown of most used Salesforce®
products
92% 82% 72% 66%
1 2 3 4
5 Service Cloud®
63%
6 Force.com®
51%
7 Community Cloud 44%
8 Marketing Cloud 31%
9 App Cloud 27%
10 Data.com®
21%
11 Salesforce®
CPQ 19%
12 Wave Analytics 19%
ChatterSales Cloud® Salesforce®
Lightning
Salesforce®
Mobile App

Top reasons for adopting Salesforce®
Lightning (end user responses)
Just under two thirds (62%) of end user respondents use Salesforce Lightning at their
current employer. Among those that don’t currently use it, a further 62% stated that
their employer intends to migrate to Salesforce Lightning in the next 12 months.
Existing heavy customization (51%), disruption to business processes (49%) and the
cost and duration of user on-boarding (25%) were identified by end users as the main
three reasons for employers not moving to Salesforce Lightning.
Top benefits of using Wave Analytics (end user responses)
Almost one quarter (24%) of end user respondents stated that their current
employer would consider adopting Wave Analytics. Lack of budget (45%), the
perceived cost outweighing the benefits (35%) and a lack of internal knowledge
and/or skills (15%) were reported as the main objections to adopting the platform.
END USER FOCUS
Product
features
60%
1
Usability of
product
54%
2
Consistent
experience
across devices
42%
3
Native to the
Salesforce
platform
72%
1
Tools for data
visualization
58%
2
Secure, cloud-
based platform
35%
3
Top reasons for implementing Salesforce®
(end user responses)
Ease of
implementation
32%
Functionality of
the product
80%
Lack of
confidence in
previous CRM
44%
Post
implementation
support
7%
Integration
of third-party
vendors
38%
ADOPTION AND MIGRATION
According to end user respondents, over the last year, the top
three CRM vendors from which employers have migrated were
Microsoft Dynamics CRM (11%), SAP CRM (8%) and Oracle
Siebel (7%). However, the greatest proportion of migrations
came from in-house/proprietary solutions (13%).
Cost
reduction
28%
Moving to the
cloud
49%
Ease of user
adoption
37%

Average Number
of Clients
1.8
How many hours do
you typically work?
< 20 hours per week 4%
20 - 29 hours per week 13%
60+ hours per week 2%
Would you ever consider
becoming permanent?
Average Number
of Projects
2.3
Average Contract
Length (Months)
9.7
CONTRACT AND FREELANCE
CONTRACTOR FOCUS
Yes, if the
right position
came along
No
79% 13% 8%
Not sure
The top reason for considering a move to a permanent role is financial (benefits and/
or salary), mentioned by 50% of contractors. A quarter said they would consider
a move if the right opportunity or company came along, and 22% would move for
improved stability or work-life balance.
BENEFITS
Top 10 most common employee benefits
Laptop
66%
Health
insurance
61%
Working
from home
60%
Along with the common benefits
detailed above, a number of more
unusual employee perks were outlined
in the survey responses. These include
impressive free meals and snacks,
dog-friendly offices, massages and
time off for volunteer work.
Uncommon benefits
1 2 3
4 Dental plan 51%
5 Bonus 50%
6 Flexible working hours 50%
7 Certification exam vouchers 46%
8 Life insurance 44%
9 401k match 41%
10 Vision plan 40%
Respondents were asked to name their top three most important benefits,
including ones that would affect their likelihood to accept a job. Health insurance
was the top first choice (21%), followed by working from home (19%). Overall,
working from home was the most frequently mentioned benefit – appearing in the
top three for almost half of all respondents (48%).
GRAPHIC
TBC

EMPLOYEE SENTIMENTS
Do you feel valued at work?
82%
YES
18%
NO
Among those who feel undervalued at work, a fifth (20%) described employers
who do not appreciate, or perhaps even understand, the value of technical
expertise and technology in general. This leaves those in a technology role feeling
underappreciated and overworked:
Other factors that make employees feel undervalued include lack of progression,
direction and/or training (18%), being underpaid (17%), feeling personally unrecognized
or not listened to (17%), and poor management (15%).
My work is poorly understood by most. My contribution is
undervalued and the quality of my work is not apparent to them.
Administrator / California, USA
No one understands or values the role of marketing technology
specialists.
Project Manager / Virginia, USA
Years spent working
for current employer
Do you expect to be working
for your current employer in
12 months’ time?
64%
YES
36%
NO
Top reasons for changing employer within the next 12 months
0-3 years 73%
4 - 6 years 13%
7 - 10 years 7%
More than 10 years 7%
Lack of salary
increase
62%
Lack of career
prospects
57%
Need new
challenges
53%
1 2 3
4 Lack of leadership 38%
5 Working environment 34%
6
Lack of exposure to latest
Salesforce products
32%
7 Lack of training 27%
8 Lack of stability in current role 20%
9 No added employee benefits 19%
10 Lack of flexible working 19%

MOVEMENT
1 United States
2 United Kingdom
3 Australia
4 Canada
5 Germany
1
2
3
4
5
However, the majority of those relocations would be domestic, with the respondent
moving to another city within their home country. This is particularly true in the
US, where only 16% of the destinations under consideration are international; the
remaining 84% are within the US.
Top five countries respondents would relocate to
We asked respondents to tell us their top three destinations for relocation. The most
popular countries are:
For Americans who would consider international
relocation, the most popular destinations are the
UK, Canada, Europe (general) and Germany.
57% of the destinations suggested by UK
respondents are outside of the UK. The US,
Australia, Canada and Spain are the most popular
spots for relocation.
Around two thirds (68%) of the destinations
suggested by Canadian respondents are outside
of Canada, with the US by far the most popular
international destination.
Top reasons to relocate
1
Financial
2
Career growth
3
Family/friends
4
Culture
5
Weather Travel or change
6
Overall, 54% of survey respondents said they would consider relocating to another
country or city for work. This varies considerably by country of origin, with 68% of
those in France willing to relocate compared to 37% in Australia:
Willingness to relocate
Yes, I would consider relocating for work
United
Kingdom
49%
Australia
37%
Germany
44%
Canada
53%
France
68%
United
States
47%

SALARY TABLES SALARY TABLES29 30
Position Permanent ($) Freelance ($)
Technical Knowledge Driven Junior Mid Senior Range (p/h)
Consultant - Functional 106,880 128,002 147,874 83-130
Consultant - Technical 121,516 150,988 167,442 95-154
CRM Manager 110,284 130,771 143,900 -
Developer / Programmer 111,103 141,201 159,299 79-138
Pre-Sales Consultant 102,800 130,151 145,085 -
Administrator 98,152 107,510 123,158 62-111
Technical Architect - 143,507 176,251 110-207
Solution Architect 119,626 139,151 157,651 102-152
Tester 100,515 126,524 145,678 94-112
Experience Driven
Project Manager 105,809 124,990 145,990 74-143
Business Analyst 105,115 120,880 136,544 80-127
Development Manager - 142,148 160,216 -
Program Manager 107,890 130,501 155,333 128-164
Sales Driven
VP of Sales - 155,151 207,150 -
Sales Director - 156,155 218,411 -
Senior Account Executive - - 154,515 -
Account Manager / Account Executive 87,802 118,202 148,145 -
Internal Sales Manager - 76,950 90,412 -
Internal Sales Executive 55,011 60,102 75,014 -
Business Development Representative
(Lead Generation)
50,207 70,151 - -
Support & Training Driven
Support 85,054 99,000 108,905 50-93
Trainer 110,510 120,510 133,713 80-118
Marketing Driven
Marketing Automation Consultant 73,555 96,779 111,359 87-125
Email Marketing Specialist 55,762 77,514 86,343 58-86
Marketing Operations Specialist 77,456 96,773 106,447 59-90
Marketing Automation Specialist 72,232 83,074 103,033 -
UNITED STATES
Permanent ($) Freelance ($)
AUSTIN, TX Junior Mid Senior Range (p/h)
Administrator 92,472 105,223 119,887 64-83
BOSTON, MA
Administrator 102,116 115,804 129,012 66-112
CHICAGO, IL
Administrator 101,409 107,191 128,236 81-118
NEW YORK, NY
Administrator 105,058 125,248 136,254 71-118
SAN FRANCISCO, CA
Administrator 110,000 118,702 137,810 87-117
Comparison of Selected Salaries by US City

Position Permanent (£) Freelance (£)
Technical Knowledge Driven Junior Mid Senior Range (p/d)
Consultant - Technical & Functional 42,789 65,646 75,344 500-700
CRM Manager 37,596 52,758 70,556 260-450
Pre-Sales Consultant 40,483 65,747 75,947 -
Administrator 32,542 45,427 55,547 260-450
Functional Lead - 65,387 80,597 600-750
Technical Architect 90,514 120,852 150,831 700-1,000
Solution Architect 70,253 80,840 90,111 650-900
Tester 40,535 55,260 65,874 350-550
Experience Driven
Project Manager 57,713 75,177 90,656 600-850
Development Manager 65,557 80,470 90,193 600-750
Programme Manager - 90,895 120,444 750-1,100
Sales Driven
VP of Sales - 100,246 130,446 -
Sales Director 75,926 85,330 100,583 -
Senior Account Executive 55,383 75,959 80,776 -
(Lead Generation) 30,353 40,253 50,960 -
Support 27,345 32,632 40,113 200-325
Trainer 35,863 50,168 60,758 380-550
Marketing Driven
Marketing Cloud Consultant 42,137 55,977 70,115 500-750
Marketing Cloud Specialist 31,594 39,778 50,719 400-550
Pardot Specialist 36,649 43,928 52,469 400-550
UNITED KINGDOMCANADA
Position Permanent ($) Freelance ($)
Technical Knowledge Driven Junior Mid Senior Range (p/h)
CRM Manager 80,403 96,870 115,074 123-164
Pre-Sales Consultant - 105,471 125,448 142-174
Administrator 69,555 87,541 100,778 64-97
Solution Architect - 102,882 118,667 122-168
Tester 87,874 102,104 123,541 67-94
Experience Driven
Project Manager 85,870 100,415 118,709 83-142
Development Manager - 117,358 134,812 -
Program Manager - 106,742 125,000 128-168
Sales Driven
VP of Sales - 127,093 169,708 -
Sales Director - 126,921 166,851 -
Senior Account Executive - - 125,868 -
Internal Sales Manager - 61,529 74,686 -
Internal Sales Executive 44,153 50,620 61,322 -
(Lead Generation)
41,251 59,652 - -
Support 70,222 81,744 89,125 42-58
Trainer 91,325 98,493 108,393 127-158
Marketing Driven
Marketing Cloud Consultant - - - 98-137
Email Marketing Specialist - - - -
Marketing Cloud Specialist - - - 98-137
Pardot Specialist - - - 98-137

Position Permanent (€)
Technical Knowledge Driven Junior Mid Senior
Consultant - Functional 50,400 65,520 85,680
Consultant - Technical 50,956 69,051 86,471
Consultant - Technical & Functional 49,159 74,149 88,435
CRM Manager 48,149 71,682 83,544
Developer / Programmer 55,440 68,544 80,640
Pre-Sales Consultant 56,381 65,107 81,629
Administrator 42,042 48,425 63,606
Technical Architect 85,000 110,000 140,000
Solution Architect 75,000 95,000 120,000
Experience Driven
Project Manager - 76,732 92,342
Business Analyst 48,384 55,440 80,640
Development Manager 66,656 79,674 85,504
Programme Manager - 79,927 99,588
IT Director / CIO - - 105,793
IT Manager - 71,085 80,995
Sales Driven
VP of Sales 102,358 117,770 123,309
Sales Director 82,660 92,537 97,569
Senior Account Executive 67,018 74,673 82,467
Account Manager / Account Executive - - -
Internal Sales Manager 36,188 39,122 43,848
Internal Sales Executive 26,829 33,394 36,046
(Lead Generation) 18,499 21,697 25,854
Marketing Driven
Marketing Automation Consultant 56,425 81,498 91,347
Marketing Automation Solution Architect - 81,109 101,438
Email Marketing Manager 35,497 46,332 63,362
Performance Marketing Manager 51,252 66,425 80,773
GERMANY
Position Permanent (€) Freelance (€)
Consultant - Technical & Functional 38,945 48,595 59,000 500-700
Administrator 38,580 45,652 58,000 480-650
Solution Architect - 61,090 75,665 650-750
Tester - - - 480-600
Experience Driven
Project Manager - 60,000 70,000 600-700
Programme Manager - 96,655 99,490 750-850
Sales Driven
Sales Operations 52,189 65,749 82,432 -
Trainer - - - 480 - 780
Marketing Driven
Marketing Cloud Consultant 40,702 52,347 61,225 690-930
FRANCE

Position Permanent (AU$)* Freelance (AU$)
Consultant - Functional 116,615 131,672 151,436 950-1,200
Consultant - Technical 121,707 133,491 155,343 950-1,250
CRM Manager 111,271 126,925 142,042 900-1,150
Developer 121,737 138,257 155,261 1,000-1,350
Administrator 90,595 108,145 125,695 800-1,100
Technical Architect 161,824 212,481 252,956 1,200-1,500
Solution Architect 151,739 166,057 180,376 1,200-1,450
Experience Driven
Project Manager 121,657 146,741 172,259 1,100-1,400
Marketing Driven
Marketing Cloud Administrator 91,062 110,998 131,264 850-1,150
Marketing Cloud Consultant 118,263 132,045 145,826 900-1,200
Campaign Manager 68,173 97,479 126,784 700-950
Marketing Cloud Solution Architect 141,654 153,264 164,873 1,150-1,300
AUSTRALIA
* Excluding superannuation
SPAIN
Position Permanent (€)
Technical Knowledge Driven Junior Mid Senior
Consultant - Functional 32,000 45,000 -
Consultant - Technical 35,000 50,000 -
Developer / Programmer 34,000 50,000 -
Administrator 28,000 38,000 -
Technical Architect 65,000 80,000 -
Solution Architect 60,000 68,000 -
Tester 32,000 - -
Experience Driven
Project Manager 45,000 60,000 -
Sales Driven
Account Manager / Account Executive 35,000 - -
Marketing Driven
Marketing Cloud Consultant 38,000 - -
Marketing Cloud Specialist 45,000 - -

When we first started the conversation of hiring a consultant, I expressed my
company’s apprehension due to previous negative experiences working with
recruiters. However, working with Mason Frank to find our new Salesforce
consultant was excellent and we are very happy that we did so as he was the
perfect addition to our team. Thanks so much for supporting us through this
process and helping us to grow our business! Now without hesitancy, I can say we
are VERY happy we worked with Mason Frank to find Ryan. He has been extremely
responsive, knowledgeable and shows an all around willingness to understand our
business and what we hope to get out of Salesforce. Thanks so much to you and
Ryan for helping us at Jillamy expand our Salesforce and to ultimately grow our
business!
TESTIMONIALS
Meghan Kish
Assistant Manager of Sales and Marketing
Jillamy Inc., DBA Mode Transportation
“Without hesitancy, I can say we are VERY happy
we worked with Mason Frank.”
I was particularly impressed by the speed with which Mason Frank was able
to source candidates for the role - particularly as the role had been open for a
month at the time. I would definitely recommend them to anyone looking to hire a
Salesforce professional.
Roxanne McGrath
Talent Acquisition Manager
Cell Signalling Technology
“I would definitely recommend Mason Frank to
anyone looking to hire a Salesforce®
professional.”
“I would happily use Mason Frank in the future.”
Mason Frank helped with our hiring process of a Senior Admin within a market
area that is not known for a high number of quality applicants due to its geography.
We had struggled with another recruitment company previously and Mason Frank
provided our new hire within their first two applicants provided. I would happily use
Mason Frank in the future.
Craig Donisthorpe
Head of Internal Systems
CloudCall
TESTIMONIALS
“The service was excellent
and swift and we were able
to make a great hire.”
David Samuels
Chief Financial & Administrative Officer
REDF

40Salary Survey 2018/19
Find out more, visit
masonfrank.com/tech-academy
What is the
Mason Frank Tech Academy?
The Mason Frank Tech Academy is designed
to create our own stable of Salesforce
Administrators and Consultants. They are
available to hire at reduced rates as and when
you need to flex your team.
We source the brightest IT talent
and mould them into the next
generation of professionals
by putting them
through an intensive
training course,
delivered by expert
trainers proficient
with Salesforce
technology.
Search our
online database
and find staff
who are best
suited for your
company.
We offer the most comprehensive online database of
hand-picked professionals for your business.
Mason Frank International’s candidate search tool was specifically created
to help our clients access the widest range of high-quality job seekers. Our
database contains the top professionals proficient with Salesforce technology,
vetted and shortlisted by our experienced recruitment consultants.
• Enter a search into the online database and filter the results by skills, location,
industry sector, job title, availability and many other parameters.
• View online profiles of professionals qualified by our recruitment consultants.
• Save your searches or sign up for our email service that will alert you to any
new applicants that match your requirements.
• Request resumes of candidates that are of interest to you.
Try the Candidate Search for Free:
www.masonfrank.com/findstaff
CANDIDATE SEARCH

OUR OFFICES
Tabor Center, 1200 17th Street
Denver, CO 80202
Tel: +1 303 558 4400
Denver
Glories, Floor 6, Luxa C/Tánger-Badajoz
Barcelona B 08018
Tel: +34 932 710 300
Barcelona
14 Wall Street, 6th Floor
New York, NY 10005
Tel: +1 646 400 5111
New York
Atrium Tower, 12. OG
Eichhornstraße 3, 10785 Berlin
Tel: +49 (30) 3080 8800
Berlin
Centennium House, 3rd Floor
100 Lower Thames St, London EC3R 6DL
Tel: +44 207 337 0830
London
Suite 2220, Ten Penn Center
1801 Market St, Philadelphia, PA 19103
Tel: +1 267 233 6468
Philadelphia
350 Collins Street, Level 3
Melbourne, Victoria, 3000
Tel: +61 3 9088 3700
Melbourne
Royal One Phillip, 1 Phillip Street
Singapore, 048692
Tel: +65 6622 5814
Singapore
www.masonfrank.cominfo@masonfrank.com
Mason Frank International @mason_frankMason Frank International

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