This document provides tips for optimally utilizing manual traffic exchanges in a marketing strategy. It recommends surfing exchanges for at least two months without expecting immediate results, cross-promoting affiliate links across multiple exchanges, using splash pages to promote links without distracting pop-ups, building a downline network through referrals, choosing exchanges with beneficial credit structures and contests, and integrating traffic exchanges with other promotion methods rather than relying on them alone. The goal is to gain critical mass over time through patience and strategic compounding of residual traffic.

1. Optimum Utilization of Manual Traffic Exchanges in A Marketing Strategy
The advantage of gaining critical mass in a marketing strategy can never be over-
emphasized….and “Manual Traffic Exchanges” can be the critical element to keep
the wheel of your marketing strategy rolling.
It is happening with monotonous regularity that every newbie internet marketer
wants results from “Day 1″ and every pro marketer will vouch for the fact that they
have undergone significant stresses and strains to reach where they have reached.
This prelude gives us an inkling of the position of manual traffic exchange users. A
beginning is made with full gusto….and it is not long before the levels of motivation
and enthusiasm come crashing down.
Here are some tips and tricks which will go a long way in making optimum utilization
of “Manual Traffic Exchanges” and bridging the gap between theory and practice.
1) Surf, surf and surf for at least a couple of months. Do not expect any
results…because you seldom get them within two months. Patience is a virtue
which is seldom practiced.
2) Do not make the mistake of including the URL of your internet opportunity on
each and every manual traffic exchange you are participating….instead…use some
of your traffic exchange affiliate links to derive the benefits of residual traffic in the
long run.
3) Refer, refer and refer by cross promoting your affiliate link in Traffic Exchange A
with Traffic Exchange B and so on.
4)Use “Splash pages” for promoting in “Manual Traffic exchanges”
5) Do not…. please…do not use pop-ups and other distracting stuff to de-motivate
your prospective downline in those precious 15-30 seconds he or she has a glimpse
at your website. It’s all too well to have them on the homepage of your
website…but never put a pop-up on your splash pages…for all you know, the traffic
exchange might reject your pop-up splash page in the first place.
6) Use the magic of compounding which results in the power of residual traffic by

2. building a good downline base.
7) Pick and choose your traffic exchanges and keep a note of the benefits offered.
For example:
a) Referral structure for earning downline credits
b) Credits Ratio for own surfing
c) Free credits and bonus for being an active member
d)Ongoing contests
e) Read between the lines….
A traffic exchange may give free bonus credits for reading emails sent to members
or a traffic exchange may give bonus credits for surfing 25 websites daily. Just
imagine the misfortune you are going through if you surf between 20-24 websites
on that exchange everybody. Further, it is always better to actively refer members
in those traffic exchanges offering at least 20% credits in two to three levels.
8)Use the option to transfer credits to potential downline members if they join under
you. Many traffic exchanges offer this option either through the traffic exchange or
from the member’s area.
9)Get into swap deals with other traffic exchange members. Statistics tell us that a
majority of traffic exchange members join traffic exchanges directly from the
homepage.
Do not commit the same mistake. Let’s assume you are a member of Traffic
Exchange A and you want to join Traffic Exchange B. It would benefit you greatly if
you can post an offer in a forum you participate in that you are willing to join Traffic
Exchange B under anyone who is willing to join under you in Traffic Exchange A.
This is a win-win situation for both… you and the person you are doing the swap
deal with.
10) Do use an affiliate link cloaked to get better response rates whenever you
promote affiliate links. Use “Manual Traffic Exchanges” as a critical cog in the wheel
of your marketing strategy. Do not commit the mistake of assuming that it is the
wheel itself. Integrate other promotion methods like forums, safelists, blogs, rss
feeds, search engine optimization techniques,

3. ezine advertisements, joint venturing with other webmasters, etc. The possibilities
are endless. Use “your brain” …and….” your common-sense” to catapult yourself to
the top of the ladder of success.
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