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This document discusses using artificial intelligence to help tourists in South Tyrol find inspiring experiences that match their interests. By accessing open data through APIs, an algorithm can learn a tourist's tastes from their photos and suggest customized activities, events and points of interest. This makes the process of choosing experiences into an experience in itself. The goal is to connect people to places in the region through an app called Lit, helping tourists get the most out of their vacation without losing their brain in the process.








