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Efrain Diaz, 20, left, and
Justin D. Smith, 18, right,
have both been charged
with murder in the death
of UK student Jonathan
Krueger.
PHOTOS BY CHARLES BERTRAM
cbertram@herald-leader.com
SUNDAY, APRIL 19, 2015 $2.00
LEXINGTON
Vol. 33 No. 106
© 2015Weather, Page D6: High 76, Low 58
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@heraldleader
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Kentuckycom
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$2, EARLY
SUNDAY
EDITION
SATURDAY’S NEWS WITH
SUNDAY’S INSERTS
Police on Friday charged two
Lexington men with murder in
the shooting death of Jonathan
Krueger, a University of Kentucky
student and campus newspaper
photo editor killed early Friday
while walking home on East Max-
well Street.
Krueger, 22, a UK junior from
Perrysburg, Ohio, died from a
gunshot wound to the chest; ac-
cording to the Fayette County
coroner’s office. He was found ly-
ing in the street.
A friend with Krueger was
beaten and his shirt was torn, but
he was able to get away, accord-
ing to a resident who helped him.
Others who might be involved
in Krueger’s homicide were being
sought, police Chief Mark Bar-
nard said in a news conference
Friday. Barnard declined to say
how many might be involved.
Justin D. Smith, 18, was
charged with murder, robbery,
tampering with evidence and
evading police, Barnard said.
Smith is not a UK student, ac-
cording to police. Efrain Diaz,
20, was charged with murder and
By Jim Warren
and Hannah Scheller
jwarren@herald-leader.com
POLICE CONTINUE INVESTIGATION AS FRIENDS, COMMUNITY MOURN
Two charged in
UK student’s killing
Enthusiastic, caring, funny,
happy, and dedicated — all words
used to describe University of
Kentucky student Jonathan Krue-
ger, who was shot to death early
Friday on East Maxwell Street
near Transylvania Park.
“The world lost a really good
guy today,” said UK student Mor-
gan Gebert, who was Krueger’s
freshman roommate. “He would
do anything for anyone. Even to
the point of annoyance, he would
try to help out and make your day
better.”
Gebert said that Krueger was
very social, always having friends
over. “Living with him was crazy
... he loved to have fun and help
others and be very involved with
every single thing he could be.
He was always sincere, and living
with him was great.”
Perhaps 300 people attended a
By Hannah Scheller
hscheller@herald-leader.com
‘The world lost a really good guy today’
ABOUT 300 ATTEND CANDLELIGHT VIGIL
Close to 300 people attended a vigil for Jonathan Krueger at the Newman Center on Friday night. Matt Dampier,
pastor of Christian Student Fellowship, said, “One of the ways you measure a life is the ripples it leaves behind.”
MATT GOINS
ANAHEIM, Calif. — Even in
the social media age, some movie
studios still see fans as zoo ani-
mals to be force-fed: We, the cool
film people, will tell you, the eas-
ily manipulated consumers, what
to like. Other Hollywood com-
panies have developed a true ap-
preciation for the geek masses,
but they are still learning how to
hone a strategy.
And then there is the Star
Wars studio.
At a time when creating —
and controlling — fan commu-
nities has become crucial to the
success of all kinds of movies, the
company that remains the most
skilled at that art is Lucasfilm.
Unlike most big studios, it has
a full-time head of fan relations.
Employees respond to handwrit-
ten letters (yes, they still flow in,
mostly from children), and pump
out exclusive tidbits on six social
networks each day, with materials
lined up a month in advance.
The heart of Lucasfilm’s fan
operation is a biennial gathering
called Star Wars Celebration, the
10th installment of which started
here Thursday and is expected
to draw 45,000 amateur Jedis,
Wookiees and Stormtroopers over
four days. “How many out there
waited all night long?” Kathleen
Kennedy, president of Lucasfilm,
asked the crowd inside the Ana-
heim Convention Center as the
event began.
A roar rose up: The line to
enter the exhibition hall began
forming at 5 a.m. Wednesday, or
about 28 hours before the doors
opened. To sustain the faithful,
Lucasfilm employees arrived with
200 pizzas late Wednesday.
During this year’s gathering,
more than 30 hours of Star Wars
By Brook Barnes
The New York Times
The force remains strong in ‘Star Wars’ fandom
MUST
READS
MUST
CLICKS
Henry Clay junior eager to take
nation’s best high jump outdoors
SPORTS, D1
Second Fayette County inmate in
four days dies
BLUEGRASS, A3
Pitcher Dustin Beggs delivers
the strikes as UK tops Tennessee
SPORTS, D1
Book shows how neighborhoods
can include natural habitats, plus
a list of local Earth Day events,
including cleanups, movies, walks.
LIVING, B1
Step back in time with the
Herald-Leader Photo Archive
ON KENTUCKY.COM
Effort to bring back sidesaddle
riding leaves some appalled
LIVING, B1
Jonathan Krue-
ger, left, was
courtside as UK
played West Vir-
ginia last month;
Andrew Harrison
nearly fell into
him. Krueger
was photo editor
with the student
newspaper the
Kentucky Kernel.
CHARLES BERTRAM
cbertram@
herald-leader.com
Fans at Star Wars Celebration gathered
around an attendee dressed as Chewbacca.
SAM COMEN | ASSOCIATED PRESS
See STAR WARS, A2
See SHOOTING, A2
See KRUEGER, A2
THE ACCUSED
See photos and video at
Kentucky.com
THE VICTIM
Jonathan Krueger, a junior at UK,
was shot to death on East Maxwell
Street early Friday during what
police say was a robbery.
JONATHAN PALMER
CANDLELIGHT VIGIL
A2 APRIL, W1715 FROMTHE FRONT PAGE LEXINGTON HERALD-LEADER | KENTUCKY.COM
candlelight vigil Friday night
at UK’s Newman Center to
remember Krueger. Friends
greeted each other with hugs
and backslaps in the lobby
as a bell tolled somberly out-
side.
At the start of the service,
Kristina Alexander, sweet-
heart of the Epsilon Omicron
Chapter of Beta Theta Pi,
read a Henry Scott Holland
poem. It began:
“Death is nothing at all
I have only slipped into
the next room...
Whatever we were to each
other
That we still are....”
Matt Dampier, pastor of
Christian Student Fellow-
ship, took note of the many
people who attended,
“One of the ways you
measure a life is the ripples
it leaves behind,” Dampier
said.
Five days before his death,
Krueger turned 22. He posted
on Facebook, “Thank you to
everyone who wished me a
Happy Birthday today, I can’t
believe I’m 22 already! Look-
ing ahead there’s so much to
be happy about and if this
next year is anything like this
last year, then it will be an-
other one to remember!”
Krueger was the photo ed-
itor for the UK student news-
paper, the Kentucky Kernel,
and was set to be the paper’s
ad manager in the fall.
“He would always go
above and beyond,” said Mor-
gan Eads, the paper’s editor.
“We always called him the
annoying little brother. He
was always joking around.”
“Jonathan covered all the
basketball tournaments this
year and had a great time,”
said Chris Poore, Krueger’s
adviser at the Kernel. “He
did really good work. It’s a
hard environment, especially
for a student who’s doing it
for the first time.”
In comments to the Ker-
nel, mother Mary Krueger
said her son loved working
for the paper.
“I opened up the paper this
morning and saw he had one
last picture in. He loved what
he did down there, and I know
it was a big part of his life.”
Jonathan Krueger was
proud of his Kernel work,
“but he was also proud of his
family,” Poore said. Krueger
was from Perrysburg, Ohio,
a small town near Toledo,
where his father ran a large
greenhouse.
In high school, Krueger
was a varsity basketball play-
er for Maumee Valley Coun-
try Day School.
“This is such a tragedy,”
Gary Boehm, head of the
school, said in an interview
with Mike Sigov at The
Blade newspaper in Toledo.
“Everybody loved Jonathan ...
Jonathan was a very friendly,
outgoing, happy person. He
was a strong student, a ter-
rific athlete, and a very good
teammate.”
At UK, Krueger was a ju-
nior in the College of Com-
munications and Information.
He was majoring in Integrat-
ed Strategic Communication
and was working on minors
in economics and digital me-
dia and design.
“I really appreciated him
for being such a great listen-
er and having such a great at-
titude,” said David Stephen-
son, a UK instructor who
recently had Krueger in his
multimedia class and worked
with him at the Kernel.
Stephenson described
Krueger as the perfect stu-
dent: talented, happy, eager,
and smart. “Clearly, I will
miss him,” he said.
Krueger studied abroad in
London and Dublin over win-
ter break as part of a class
about branding and promo-
tion of sports.
“He was brilliant and de-
lightful and creative and be-
loved by his 29 travel peers,”
said Kakie Urch, one of the
two UK professors who
taught the course. A sports
fan, Krueger was able to visit
Chelsea Football Club and
Wimbledon, Urch said.
“He wrote a brilliant final
paper about the history of
Wimbledon for the class in
which he demonstrated the
subtlety of the branding of
Wimbledon,” Urch said.
Krueger was “absolutely a
person that anyone would be
proud to have as a son,” Urch
said.
Krueger was also a mem-
ber of the Epsilon Omnicron
chapter of Beta Theta Pi.
The fraternity posted a state-
ment to Facebook.
“Jonathan was an active
Beta during his tenure in the
Epsilon Omicron Chapter and
had a way of putting a smile
on everyone’s face, every sin-
gle day,” the statement said.
“Jonathan could be found
pursuing his dreams outside
of Beta on the sidelines of a
number of University of Ken-
tucky sports. His passion for
photography and athletics
was great; his love for people
was even greater.
“His passing comes as
an incredible loss to all who
knew him and to our univer-
sity as a whole. The outreach
we’ve witnessed from this
campus and community is
heartwarming, a true testa-
ment to the amazing sup-
port system we have at this
university. We ask that you
continue to keep Jonathan’s
family and friends in your
thoughts and prayers as we
celebrate his life and honor
his great legacy.”
events will be streamed on
StarWars.com in a partner-
ship with Verizon. A droid
demolition derby, a guy who
carves Star Wars characters
out of vegetables, a session
with Princess Leia, aka Car-
rie Fisher — it is all happen-
ing here. “Just being around
my fellow fans makes me feel
comfortable in my own skin,”
said Nitzan Harel, who was
dressed as the Jedi character
Master Secura, replete with
blue face paint and droopy
turquoise “brain tails.”
A giant marketing stunt
in galactic clothing? Sure.
Lucasfilm wants to rally the
faithful before the December
release of Star Wars: Epi-
sode VII — The Force Awak-
ens. Disney, which bought
Lucasfilm for $4 billion in
2012, is also promoting Star
Wars Rebels, an animated
series shown on Disney XD,
its cable network for boys.
Moreover, Disney wants to
prove to fans, many of whom
had mixed feelings about its
purchase of Lucasfilm, that
their beloved Star Wars is in
capable hands.
But the trick is to make
fans feel tended to rather
than managed, and Lucasfilm
pulls that off with year-round
tactics that many rival stu-
dios have not quite commit-
ted to. “You can’t fake it,”
said Mary Franklin, who has
led Lucasfilm’s fan efforts
since 2010.
For instance, Lucasfilm
has a long history of pluck-
ing employees from the fan
ranks. Franklin was recruited
after the studio noticed an
online Star Wars fan club
she created while living in
Cordova, Alaska. Matt Mar-
tin, Lucasfilm’s manager of
digital content and commu-
nity relations, started at the
company in 2002 as a volun-
teer at Comic-Con Interna-
tional, the annual pop culture
convention in San Diego.
Kennedy, who took over
Lucasfilm from George Lucas
in 2012, hired fans to work in
the “creature department” of
“The Force Awakens” after
attending the last Celebra-
tion, which was held in Ger-
many in 2013. “It was literal-
ly jaw-dropping,” she said in
an interview, speaking of an
exhibit of fan-constructed R2-
D2s. Hiring amateur droid
builders not only makes the
community feel valued, she
said, but “it brought authen-
ticity” to the film.
Lucasfilm also stands
apart when it comes to fan
monitoring and responsive-
ness. Franklin and a dozen
other staff members answer
fan email, Twitter posts and
Facebook messages “con-
stantly, all day,” Martin said.
“I know the hardest core of
the hard core, and I try to
respond to those people im-
mediately,” he added, noting
that some have his personal
contact information. “But we
try really hard to answer ab-
solutely everything.”
Fan mail has mostly gone
digital. If studios do still re-
spond to old-fashioned let-
ters — some just dump them
in the trash — the senders
typically receive a form-letter
response. But not at Lucas-
film. Consider its reply to a
recent message from 7-year-
old Colin Gilpatric.
Colin, who has autism,
was disturbed to read in a
Star Wars book that Jedi
Knights are not supposed to
marry. That policy needed
to change, he decided. With
the help of his mother, Peggy
Gilpatric, he mailed a letter
to Lucasfilm saying as much.
“To our complete shock,
we got a response,” Gilpatric
said. The response, written
as a Jedi would speak, told
Colin that Jedis could marry
in some instances.
“For them to give him that
little piece of magic will make
our entire family forever loy-
al,” Gilpatric said, noting with
a laugh that Colin began ask-
ing so many girls in his class
to marry him that a teacher
sent a concerned note home.
In some ways, Lucasfilm’s
approach may be impossible
for other studios to replicate.
With the Indiana Jones fran-
chise in hibernation, Lucasfilm
has only one brand to worry
about. Lucas also ran the stu-
dio like a mom-and-pop opera-
tion: If he wanted a robust fan
department, he simply devot-
ed the funds. Most studios do
not work that way.
Star Wars is also a unique
movie property, set in a
world that captivates people
with its specific creatures,
vehicles, linguistics and plan-
ets while also providing a
wide enough canvas to allow
followers to let their imagina-
tions run wild.
Steve Sansweet, who re-
tired as Lucasfilm’s head of
fan relations in 2010, noted
that companies often get in
their own way. “Not only was
I saying to fans, ‘OK, this
is what you need to know
about working with a com-
pany,’ I was explaining back
to Lucasfilm why what they
were doing was not a bad
thing but an amazing thing,”
Sansweet said.
From Page A1
STAR WARS
robbery.
Asked if he killed Krueger,
Smith said, “No. Hell no,”
while he was taken Friday
night from the police depart-
ment to a waiting police car.
Investigators said they
don’t think there was a previ-
ous link between Smith and
Krueger, Barnard said. But
police are looking into the
possibility of a previous alter-
cation between them.
“We’ve updated the family
on our investigation, and our
thoughts and prayers are with
them,” Barnard said. In their
conversation about Krueger’s
death, the father was “very
upset, and understandably
so,” Barnard added.
“I don’t think there is any-
thing really that I can ever
say to a family or victim that
will ever make them whole
again after something like
this. … It’s very difficult for
families,” Barnard said.
Krueger was shot during
a robbery about 2 a.m. as he
was walking with another
person on East Maxwell near
Transylvania Park, police said.
He died a little while later at
UK Chandler Hospital.
Police found a vehicle
that they think is the same
one seen leaving after the
shooting, Barnard said. The
discovery of that vehicle led
to Smith, he said. Barnard
said officers found Smith at a
house in Lexington on Friday
morning and brought him to
headquarters for questioning.
Police Lt. Clay Combs
described an attempted traf-
fic stop and a brief standoff
about 6:30 a.m. at a house in
the 2300 block of Le Havre
Road, off Bordeaux Drive
near Versailles Road. A man
at the Le Havre Road house
declined requests for com-
ment Friday.
UK President Eli Capil-
outo said Krueger was walk-
ing home when the attack
occurred.
In a statement sent to stu-
dents, faculty and staff, Capi-
louto said, “Although this
tragedy occurred off campus,
it is a stark reminder that all
members of our campus com-
munity should at all times be
vigilant about their safety,
and the safety of others. We
are each other’s keeper.”
Although police haven’t
identified the man who was
walking with Krueger, a resi-
dent of the area who helped
Krueger’s friend said he was
a fraternity brother in the
Epsilon Omnicron chapter of
Beta Theta Pi.
Thomas O’Mara, who lives
near the intersection of Tran-
sylvania Park and East Max-
well Street, said he heard two
to three gunshots followed by
a pause and then four to five
more. O’Mara and his house-
mates first thought they were
hearing fireworks.
Then they saw the man
they later found out was
walking with Krueger. The
man sprinted down Transyl-
vania Park. One of O’Mara’s
housemates called out to the
man, “You okay?” He ducked
behind a pillar on the porch
of O’Mara’s house and asked
if he could trust them.
O’Mara said the man who
had been with Krueger kept
repeating: “We should call
911. I don’t know where my
friend is.”
By that time, authorities
had already arrived, so O’Mara
and four others walked the
friend to the police. O’Mara
said they first tried to help the
man find his friend.
“I don’t think he could
recognize the person on the
ground (Krueger),” O’Mara
said. “He said, ‘My friend
was wearing a hat.’” A hat
was visible on the street af-
ter the shooting.
O’Mara said that the man
they helped was clearly in
shock and that his shirt was
ripped.
He told O’Mara and his
housemates that people
drove up in a van, got out
and jumped him. His watch
and wallet were taken, but
he got away and started run-
ning. When he heard gun-
shots, he did not turn back,
O’Mara said.
Dazmond Morgan, who
lives on Maxwell Street,
said he was the first person
to reach Krueger after hear-
ing three or four gunshots
outside the building about
2:15 a.m. Morgan said Krue-
ger was alone when Mor-
gan reached him. Krueger
was jerking as he struggled
to breathe, Morgan said. A
neighbor came out onto the
street to help, Morgan said.
He said police later ques-
tioned him and others who
helped Krueger.
Krueger’s body was to
be taken to Frankfort for an
autopsy Friday at the state
medical examiner’s office.
WKYT-TV reported that
police recovered a firearm
on Cambridge Drive during
their investigation. But city
spokeswoman Susan Straub
said later that she would not
confirm that.
Krueger was in the UK
College of Communications
and Information and served
on the Kentucky Kernel staff
for at least two years.
Advising grieving stu-
dents to reach out to friends,
family and UK’s counseling
service, Capilouto said, “We
extend our deepest sympa-
thies to Jonathan’s family,
friends, faculty members and
fellow students. We have
reached out to his family to
let them know that we are
here to assist them in any
way we can at the incompre-
hensible moment.”
Diaz has pending felony
charges in Fayette County,
according to court records.
He pleaded not guilty in
January to a first-degree bur-
glary charge in connection
with the 2014 burglary of a
residence on Fort Harrods
Drive in which he was accused
of having burglary tools.
And he pleaded not guilty
last year to a charge of pos-
session of a controlled sub-
stance and criminal trespass-
ing when police said they
found him in a gated com-
munity in which he said he
didn’t know any residents.
Police said they found an
oxycodone pill in his pocket.
Records indicate that Diaz
was released from jail after
bonds were posted in each
case.
From Page A1
SHOOTING
Memorial service
A service hosted by the Kentucky
Kernel will be held at 8 p.m.
Monday at UK’s Memorial Hall.
Justin D. Smith, 18, stuck out his tongue as he sat in a police
car behind Lexington police headquarters Friday. Smith has been
charged with murder in the death of UK student Jonathan Krueger.
CHARLES BERTRAM | cbertram@herald-leader.com
Staff writer Greg Kocher con-
tributed to this story. Hannah
Scheller: (859) 231-1330. Twitter:
@HannahScheller.
Jonathan Krueger photographed the Wildcats as they warmed up near their locker room before
playing Notre Dame in Cleveland last month. At right was strength coach Ray “Rock” Oliver.
CHARLES BERTRAM | cbertram@herald-leader.com
From Page A1
KRUEGER
Beta Theta Pi brothers locked arms during a candlelight vigil in
honor of Krueger at the Newman Center on Friday night.
MATT GOINS
Staff writer Greg Kocher contrib-
uted to this story.
Jim Warren: (859) 231-3255

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Krueger

  • 1. Efrain Diaz, 20, left, and Justin D. Smith, 18, right, have both been charged with murder in the death of UK student Jonathan Krueger. PHOTOS BY CHARLES BERTRAM cbertram@herald-leader.com SUNDAY, APRIL 19, 2015 $2.00 LEXINGTON Vol. 33 No. 106 © 2015Weather, Page D6: High 76, Low 58 Twitter: @heraldleader Facebook.com/ Kentuckycom News: (859) 231-3200 Classified: 1-800-933-7355 Delivery: (859) 231-3523; customerservice@herald-leader.com billing@herald-leader.com $2, EARLY SUNDAY EDITION SATURDAY’S NEWS WITH SUNDAY’S INSERTS Police on Friday charged two Lexington men with murder in the shooting death of Jonathan Krueger, a University of Kentucky student and campus newspaper photo editor killed early Friday while walking home on East Max- well Street. Krueger, 22, a UK junior from Perrysburg, Ohio, died from a gunshot wound to the chest; ac- cording to the Fayette County coroner’s office. He was found ly- ing in the street. A friend with Krueger was beaten and his shirt was torn, but he was able to get away, accord- ing to a resident who helped him. Others who might be involved in Krueger’s homicide were being sought, police Chief Mark Bar- nard said in a news conference Friday. Barnard declined to say how many might be involved. Justin D. Smith, 18, was charged with murder, robbery, tampering with evidence and evading police, Barnard said. Smith is not a UK student, ac- cording to police. Efrain Diaz, 20, was charged with murder and By Jim Warren and Hannah Scheller jwarren@herald-leader.com POLICE CONTINUE INVESTIGATION AS FRIENDS, COMMUNITY MOURN Two charged in UK student’s killing Enthusiastic, caring, funny, happy, and dedicated — all words used to describe University of Kentucky student Jonathan Krue- ger, who was shot to death early Friday on East Maxwell Street near Transylvania Park. “The world lost a really good guy today,” said UK student Mor- gan Gebert, who was Krueger’s freshman roommate. “He would do anything for anyone. Even to the point of annoyance, he would try to help out and make your day better.” Gebert said that Krueger was very social, always having friends over. “Living with him was crazy ... he loved to have fun and help others and be very involved with every single thing he could be. He was always sincere, and living with him was great.” Perhaps 300 people attended a By Hannah Scheller hscheller@herald-leader.com ‘The world lost a really good guy today’ ABOUT 300 ATTEND CANDLELIGHT VIGIL Close to 300 people attended a vigil for Jonathan Krueger at the Newman Center on Friday night. Matt Dampier, pastor of Christian Student Fellowship, said, “One of the ways you measure a life is the ripples it leaves behind.” MATT GOINS ANAHEIM, Calif. — Even in the social media age, some movie studios still see fans as zoo ani- mals to be force-fed: We, the cool film people, will tell you, the eas- ily manipulated consumers, what to like. Other Hollywood com- panies have developed a true ap- preciation for the geek masses, but they are still learning how to hone a strategy. And then there is the Star Wars studio. At a time when creating — and controlling — fan commu- nities has become crucial to the success of all kinds of movies, the company that remains the most skilled at that art is Lucasfilm. Unlike most big studios, it has a full-time head of fan relations. Employees respond to handwrit- ten letters (yes, they still flow in, mostly from children), and pump out exclusive tidbits on six social networks each day, with materials lined up a month in advance. The heart of Lucasfilm’s fan operation is a biennial gathering called Star Wars Celebration, the 10th installment of which started here Thursday and is expected to draw 45,000 amateur Jedis, Wookiees and Stormtroopers over four days. “How many out there waited all night long?” Kathleen Kennedy, president of Lucasfilm, asked the crowd inside the Ana- heim Convention Center as the event began. A roar rose up: The line to enter the exhibition hall began forming at 5 a.m. Wednesday, or about 28 hours before the doors opened. To sustain the faithful, Lucasfilm employees arrived with 200 pizzas late Wednesday. During this year’s gathering, more than 30 hours of Star Wars By Brook Barnes The New York Times The force remains strong in ‘Star Wars’ fandom MUST READS MUST CLICKS Henry Clay junior eager to take nation’s best high jump outdoors SPORTS, D1 Second Fayette County inmate in four days dies BLUEGRASS, A3 Pitcher Dustin Beggs delivers the strikes as UK tops Tennessee SPORTS, D1 Book shows how neighborhoods can include natural habitats, plus a list of local Earth Day events, including cleanups, movies, walks. LIVING, B1 Step back in time with the Herald-Leader Photo Archive ON KENTUCKY.COM Effort to bring back sidesaddle riding leaves some appalled LIVING, B1 Jonathan Krue- ger, left, was courtside as UK played West Vir- ginia last month; Andrew Harrison nearly fell into him. Krueger was photo editor with the student newspaper the Kentucky Kernel. CHARLES BERTRAM cbertram@ herald-leader.com Fans at Star Wars Celebration gathered around an attendee dressed as Chewbacca. SAM COMEN | ASSOCIATED PRESS See STAR WARS, A2 See SHOOTING, A2 See KRUEGER, A2 THE ACCUSED See photos and video at Kentucky.com THE VICTIM Jonathan Krueger, a junior at UK, was shot to death on East Maxwell Street early Friday during what police say was a robbery. JONATHAN PALMER CANDLELIGHT VIGIL
  • 2. A2 APRIL, W1715 FROMTHE FRONT PAGE LEXINGTON HERALD-LEADER | KENTUCKY.COM candlelight vigil Friday night at UK’s Newman Center to remember Krueger. Friends greeted each other with hugs and backslaps in the lobby as a bell tolled somberly out- side. At the start of the service, Kristina Alexander, sweet- heart of the Epsilon Omicron Chapter of Beta Theta Pi, read a Henry Scott Holland poem. It began: “Death is nothing at all I have only slipped into the next room... Whatever we were to each other That we still are....” Matt Dampier, pastor of Christian Student Fellow- ship, took note of the many people who attended, “One of the ways you measure a life is the ripples it leaves behind,” Dampier said. Five days before his death, Krueger turned 22. He posted on Facebook, “Thank you to everyone who wished me a Happy Birthday today, I can’t believe I’m 22 already! Look- ing ahead there’s so much to be happy about and if this next year is anything like this last year, then it will be an- other one to remember!” Krueger was the photo ed- itor for the UK student news- paper, the Kentucky Kernel, and was set to be the paper’s ad manager in the fall. “He would always go above and beyond,” said Mor- gan Eads, the paper’s editor. “We always called him the annoying little brother. He was always joking around.” “Jonathan covered all the basketball tournaments this year and had a great time,” said Chris Poore, Krueger’s adviser at the Kernel. “He did really good work. It’s a hard environment, especially for a student who’s doing it for the first time.” In comments to the Ker- nel, mother Mary Krueger said her son loved working for the paper. “I opened up the paper this morning and saw he had one last picture in. He loved what he did down there, and I know it was a big part of his life.” Jonathan Krueger was proud of his Kernel work, “but he was also proud of his family,” Poore said. Krueger was from Perrysburg, Ohio, a small town near Toledo, where his father ran a large greenhouse. In high school, Krueger was a varsity basketball play- er for Maumee Valley Coun- try Day School. “This is such a tragedy,” Gary Boehm, head of the school, said in an interview with Mike Sigov at The Blade newspaper in Toledo. “Everybody loved Jonathan ... Jonathan was a very friendly, outgoing, happy person. He was a strong student, a ter- rific athlete, and a very good teammate.” At UK, Krueger was a ju- nior in the College of Com- munications and Information. He was majoring in Integrat- ed Strategic Communication and was working on minors in economics and digital me- dia and design. “I really appreciated him for being such a great listen- er and having such a great at- titude,” said David Stephen- son, a UK instructor who recently had Krueger in his multimedia class and worked with him at the Kernel. Stephenson described Krueger as the perfect stu- dent: talented, happy, eager, and smart. “Clearly, I will miss him,” he said. Krueger studied abroad in London and Dublin over win- ter break as part of a class about branding and promo- tion of sports. “He was brilliant and de- lightful and creative and be- loved by his 29 travel peers,” said Kakie Urch, one of the two UK professors who taught the course. A sports fan, Krueger was able to visit Chelsea Football Club and Wimbledon, Urch said. “He wrote a brilliant final paper about the history of Wimbledon for the class in which he demonstrated the subtlety of the branding of Wimbledon,” Urch said. Krueger was “absolutely a person that anyone would be proud to have as a son,” Urch said. Krueger was also a mem- ber of the Epsilon Omnicron chapter of Beta Theta Pi. The fraternity posted a state- ment to Facebook. “Jonathan was an active Beta during his tenure in the Epsilon Omicron Chapter and had a way of putting a smile on everyone’s face, every sin- gle day,” the statement said. “Jonathan could be found pursuing his dreams outside of Beta on the sidelines of a number of University of Ken- tucky sports. His passion for photography and athletics was great; his love for people was even greater. “His passing comes as an incredible loss to all who knew him and to our univer- sity as a whole. The outreach we’ve witnessed from this campus and community is heartwarming, a true testa- ment to the amazing sup- port system we have at this university. We ask that you continue to keep Jonathan’s family and friends in your thoughts and prayers as we celebrate his life and honor his great legacy.” events will be streamed on StarWars.com in a partner- ship with Verizon. A droid demolition derby, a guy who carves Star Wars characters out of vegetables, a session with Princess Leia, aka Car- rie Fisher — it is all happen- ing here. “Just being around my fellow fans makes me feel comfortable in my own skin,” said Nitzan Harel, who was dressed as the Jedi character Master Secura, replete with blue face paint and droopy turquoise “brain tails.” A giant marketing stunt in galactic clothing? Sure. Lucasfilm wants to rally the faithful before the December release of Star Wars: Epi- sode VII — The Force Awak- ens. Disney, which bought Lucasfilm for $4 billion in 2012, is also promoting Star Wars Rebels, an animated series shown on Disney XD, its cable network for boys. Moreover, Disney wants to prove to fans, many of whom had mixed feelings about its purchase of Lucasfilm, that their beloved Star Wars is in capable hands. But the trick is to make fans feel tended to rather than managed, and Lucasfilm pulls that off with year-round tactics that many rival stu- dios have not quite commit- ted to. “You can’t fake it,” said Mary Franklin, who has led Lucasfilm’s fan efforts since 2010. For instance, Lucasfilm has a long history of pluck- ing employees from the fan ranks. Franklin was recruited after the studio noticed an online Star Wars fan club she created while living in Cordova, Alaska. Matt Mar- tin, Lucasfilm’s manager of digital content and commu- nity relations, started at the company in 2002 as a volun- teer at Comic-Con Interna- tional, the annual pop culture convention in San Diego. Kennedy, who took over Lucasfilm from George Lucas in 2012, hired fans to work in the “creature department” of “The Force Awakens” after attending the last Celebra- tion, which was held in Ger- many in 2013. “It was literal- ly jaw-dropping,” she said in an interview, speaking of an exhibit of fan-constructed R2- D2s. Hiring amateur droid builders not only makes the community feel valued, she said, but “it brought authen- ticity” to the film. Lucasfilm also stands apart when it comes to fan monitoring and responsive- ness. Franklin and a dozen other staff members answer fan email, Twitter posts and Facebook messages “con- stantly, all day,” Martin said. “I know the hardest core of the hard core, and I try to respond to those people im- mediately,” he added, noting that some have his personal contact information. “But we try really hard to answer ab- solutely everything.” Fan mail has mostly gone digital. If studios do still re- spond to old-fashioned let- ters — some just dump them in the trash — the senders typically receive a form-letter response. But not at Lucas- film. Consider its reply to a recent message from 7-year- old Colin Gilpatric. Colin, who has autism, was disturbed to read in a Star Wars book that Jedi Knights are not supposed to marry. That policy needed to change, he decided. With the help of his mother, Peggy Gilpatric, he mailed a letter to Lucasfilm saying as much. “To our complete shock, we got a response,” Gilpatric said. The response, written as a Jedi would speak, told Colin that Jedis could marry in some instances. “For them to give him that little piece of magic will make our entire family forever loy- al,” Gilpatric said, noting with a laugh that Colin began ask- ing so many girls in his class to marry him that a teacher sent a concerned note home. In some ways, Lucasfilm’s approach may be impossible for other studios to replicate. With the Indiana Jones fran- chise in hibernation, Lucasfilm has only one brand to worry about. Lucas also ran the stu- dio like a mom-and-pop opera- tion: If he wanted a robust fan department, he simply devot- ed the funds. Most studios do not work that way. Star Wars is also a unique movie property, set in a world that captivates people with its specific creatures, vehicles, linguistics and plan- ets while also providing a wide enough canvas to allow followers to let their imagina- tions run wild. Steve Sansweet, who re- tired as Lucasfilm’s head of fan relations in 2010, noted that companies often get in their own way. “Not only was I saying to fans, ‘OK, this is what you need to know about working with a com- pany,’ I was explaining back to Lucasfilm why what they were doing was not a bad thing but an amazing thing,” Sansweet said. From Page A1 STAR WARS robbery. Asked if he killed Krueger, Smith said, “No. Hell no,” while he was taken Friday night from the police depart- ment to a waiting police car. Investigators said they don’t think there was a previ- ous link between Smith and Krueger, Barnard said. But police are looking into the possibility of a previous alter- cation between them. “We’ve updated the family on our investigation, and our thoughts and prayers are with them,” Barnard said. In their conversation about Krueger’s death, the father was “very upset, and understandably so,” Barnard added. “I don’t think there is any- thing really that I can ever say to a family or victim that will ever make them whole again after something like this. … It’s very difficult for families,” Barnard said. Krueger was shot during a robbery about 2 a.m. as he was walking with another person on East Maxwell near Transylvania Park, police said. He died a little while later at UK Chandler Hospital. Police found a vehicle that they think is the same one seen leaving after the shooting, Barnard said. The discovery of that vehicle led to Smith, he said. Barnard said officers found Smith at a house in Lexington on Friday morning and brought him to headquarters for questioning. Police Lt. Clay Combs described an attempted traf- fic stop and a brief standoff about 6:30 a.m. at a house in the 2300 block of Le Havre Road, off Bordeaux Drive near Versailles Road. A man at the Le Havre Road house declined requests for com- ment Friday. UK President Eli Capil- outo said Krueger was walk- ing home when the attack occurred. In a statement sent to stu- dents, faculty and staff, Capi- louto said, “Although this tragedy occurred off campus, it is a stark reminder that all members of our campus com- munity should at all times be vigilant about their safety, and the safety of others. We are each other’s keeper.” Although police haven’t identified the man who was walking with Krueger, a resi- dent of the area who helped Krueger’s friend said he was a fraternity brother in the Epsilon Omnicron chapter of Beta Theta Pi. Thomas O’Mara, who lives near the intersection of Tran- sylvania Park and East Max- well Street, said he heard two to three gunshots followed by a pause and then four to five more. O’Mara and his house- mates first thought they were hearing fireworks. Then they saw the man they later found out was walking with Krueger. The man sprinted down Transyl- vania Park. One of O’Mara’s housemates called out to the man, “You okay?” He ducked behind a pillar on the porch of O’Mara’s house and asked if he could trust them. O’Mara said the man who had been with Krueger kept repeating: “We should call 911. I don’t know where my friend is.” By that time, authorities had already arrived, so O’Mara and four others walked the friend to the police. O’Mara said they first tried to help the man find his friend. “I don’t think he could recognize the person on the ground (Krueger),” O’Mara said. “He said, ‘My friend was wearing a hat.’” A hat was visible on the street af- ter the shooting. O’Mara said that the man they helped was clearly in shock and that his shirt was ripped. He told O’Mara and his housemates that people drove up in a van, got out and jumped him. His watch and wallet were taken, but he got away and started run- ning. When he heard gun- shots, he did not turn back, O’Mara said. Dazmond Morgan, who lives on Maxwell Street, said he was the first person to reach Krueger after hear- ing three or four gunshots outside the building about 2:15 a.m. Morgan said Krue- ger was alone when Mor- gan reached him. Krueger was jerking as he struggled to breathe, Morgan said. A neighbor came out onto the street to help, Morgan said. He said police later ques- tioned him and others who helped Krueger. Krueger’s body was to be taken to Frankfort for an autopsy Friday at the state medical examiner’s office. WKYT-TV reported that police recovered a firearm on Cambridge Drive during their investigation. But city spokeswoman Susan Straub said later that she would not confirm that. Krueger was in the UK College of Communications and Information and served on the Kentucky Kernel staff for at least two years. Advising grieving stu- dents to reach out to friends, family and UK’s counseling service, Capilouto said, “We extend our deepest sympa- thies to Jonathan’s family, friends, faculty members and fellow students. We have reached out to his family to let them know that we are here to assist them in any way we can at the incompre- hensible moment.” Diaz has pending felony charges in Fayette County, according to court records. He pleaded not guilty in January to a first-degree bur- glary charge in connection with the 2014 burglary of a residence on Fort Harrods Drive in which he was accused of having burglary tools. And he pleaded not guilty last year to a charge of pos- session of a controlled sub- stance and criminal trespass- ing when police said they found him in a gated com- munity in which he said he didn’t know any residents. Police said they found an oxycodone pill in his pocket. Records indicate that Diaz was released from jail after bonds were posted in each case. From Page A1 SHOOTING Memorial service A service hosted by the Kentucky Kernel will be held at 8 p.m. Monday at UK’s Memorial Hall. Justin D. Smith, 18, stuck out his tongue as he sat in a police car behind Lexington police headquarters Friday. Smith has been charged with murder in the death of UK student Jonathan Krueger. CHARLES BERTRAM | cbertram@herald-leader.com Staff writer Greg Kocher con- tributed to this story. Hannah Scheller: (859) 231-1330. Twitter: @HannahScheller. Jonathan Krueger photographed the Wildcats as they warmed up near their locker room before playing Notre Dame in Cleveland last month. At right was strength coach Ray “Rock” Oliver. CHARLES BERTRAM | cbertram@herald-leader.com From Page A1 KRUEGER Beta Theta Pi brothers locked arms during a candlelight vigil in honor of Krueger at the Newman Center on Friday night. MATT GOINS Staff writer Greg Kocher contrib- uted to this story. Jim Warren: (859) 231-3255