This document provides examples of graphic design work by Kathlene Reyes including logos, branding, websites, and other collateral. Projects covered include logos and branding for smoke wear company EKOMS, awareness campaigns against pitbull discrimination, rebranding of animal rescue organization ARU, promotional materials for video game launch, and original designs sold on Skinit.com. Testimonials from past clients praise Kathlene's ability to understand clients, come up with great solutions, meet deadlines, and ensure projects have the right feel. The document promotes Kathlene's services and emphasizes that her design work comes from an intuitive place to create emotional connections for clients and audiences.

1. Graphic Designer | 619 . 402 . 5013 | katreyesdesign.com | katreyesdesign@gmail.com

2. Logo Design for EKOMS Smoke Wear,
a t-shirt company geared towards all forms
of smokers and their edgy lifestyle.

3. Corresponding brand collateral for EKOMS,
including website, brochure, letterhead,
and postcard fliers.

4. One of a series of designs for MerciTotes’
line of tote bags that focus on raising
awareness againts breed discrimination.

5. Series of designs for MerciTotes’ line of
tote bags that focus on raising awareness
againts pitbull breed discrimination.

6. Logo symbol redesign for ARU, Animal
Rescue Unit, with main objective to portray
urgent medical assistance for animals.

7. Website design and logo variations
for ARU. Challenge to maintain some
respect of original logo in new design.
ORIGINAL LOGO
REDESIGNED LOGO

8. Original designs for client request to
promote launch of Call of Duty, MW3
without use of licensed assets.

9. iHEARTanimals series, completely original
designs for Skinit.com, bringing in over
$25,000 in its first nine months online.

10. Logo and Brand Identity design for
a floral design company specializing in
weddings and special events.

11. Moodboard and mock ups for the projected
look and feel for Lily & Rose Company.
*Please note, some pieces are mock ups.

12. Wedding Package with a rustic mountain
cabin theme, including invitation package,
day of pieces, hand drawn chalk signs, etc.
11

13. Logo and brand identity redesign for
ModDeals.com, including all supplemental
brand collateral, advertising, etc.

14. Responsible for rebranding ModDeals.com,
including its online store, biweekly
newsletters, and marketing campaigns.
ORIGINAL LOGO & WEBSITE

15. Info card, product tags, jewelry packaging,
training videos, and more, for All Across
Africa, a Rwanda based benefit corporation.
THIS IS A SUCCESS STORY.
PIECE OF CULTURE,
CULTURE OF PEACE.
These woven sisal bracelets
are made with love and honor
by returned Burundian
refugees. Through mastering
a new craft, they are shaping
and defining a peaceful,
secure future for themselves
and their families.
LEARN MORE ABOUT THIS ARTISAN
AND HANDMADE DESIGN AT
www.allacrossafrica.org

16. Kathlene has great
ideas and can follow
through as well as has
good time management
with hitting deadlines.
I can trust her to
understand the client
and come up with a
great looking solution.
– LAURA CRISWELL FUNK
You’re an amazing Asian. So that makes you Amasian.
– CARLOS MENDOZA
Faces every
challenge and
project with the
ability to sense a
perspective you
didn’t even know
you had.
– NICOLE AHMU
You did a
FANTASTIC job
with my wedding
invitations,
programs, the
works! You
understood the
rustic woodsy feel
that I was going
for without me
even having to
explain into detail.
– NIKKI CATALUNA SOTOS
You still never cease to amaze
me. No drama, no bull {expletive}.
You just take care of business.
– JAKE STARLEY
Kat, a won’t-stop-until-it’s-perfect
kind of girl. I have rarely seen such
determination from one person.
– HEATHER LOVE
WHAT OTHERS ARE SAYING

17. BEAUTIFUL
BRANDS TAKE
HEART
The reality is, people make purchasing decisions
based on how a product or service makes them feel.
Because I’ve put so much work into being
well-aligned with my own emotions, I’ve become
more receptive to the desires of both my clients and
their target audiences. My design work comes from
an instinctive and intuitive place, which is why it
creates connection and adds value.
Let’s work together!
katreyesdesign@gmail.com
www.katreyesdesign.com
619 . 402 . 5013