El documento anuncia un taller intensivo de 5 días para emprendedores que se llevará a cabo del 19 al 23 de mayo en la Parroquia de S. Félix en Barcelona, con el objetivo de ayudar a las personas que están buscando trabajo o quieren emprender un negocio propio a encontrar orientación de empresarios y autónomos de forma gratuita.
A Declaration of Interdependence is Edelman’s first-ever global citizenship report using the Global Reporting Initiative framework to measure our progress along our journey in global citizenship.
Paulash Mohsen OPMA session May 1 :"Multi-Channel Marketing"PeterJaniszewski
Multi-channel management acknowledges that healthcare providers obtain information from various sources. Physician internet usage and preferences for online sources have increased substantially in recent years. Nearly all US and Canadian physicians are online, with many wanting to spend even more time accessing information online. Usage of digital channels like websites, mobile apps, email, and social media by physicians has risen dramatically from 2007 to 2010. Moving forward, pharmaceutical companies need to engage with healthcare providers through various interactive channels including online video, telecommunications, mobile apps, and both digital and in-person representatives to most effectively reach them. Success of multi-channel engagement should be measured based on customer interaction rather than just program execution or sales data.
Trends & decision drivers in private plans. By Martin ChungPeterJaniszewski
This document discusses trends and drivers in private health plans. It notes that most workplaces are small to mid-sized, and most employees work for these smaller employers. It defines "open" and "closed" drug plans, and says open plans are still more common but eligibility is becoming less automatic. Larger employers are more willing to limit what is covered. Factors like generic pricing, deductibles, and maximums are being used more to control how much is covered. Multiple groups including carriers, PBMs, advisors, employers, and ancillary providers influence plan design decisions. Mutually beneficial collaboration across the healthcare system is presented as an important goal.
Tyler Cowan OPMA May 1 session: "Multi-Channel Marketing" PeterJaniszewski
This document discusses multi-channel marketing approaches for engaging with physicians. It outlines several potential channels including field sales teams, CSO sales teams, inside sales representatives, alternate sampling channels, direct mail/fax/email, market intelligence, and product websites. It emphasizes targeting not just high-value physicians but also non-targeted HCPs, supportive healthcare staff, and pharmacists. When implementing a multi-channel strategy, the document recommends considering partner selection, budget, timeline, internal processes, and targets to ensure effective rollout.
Comprehending Change 3.0: Edelman Change and Employee Engagement Edelman
The document discusses the evolution of organizational change approaches over the past few decades. Change 1.0 focused on processes, Change 2.0 on strategy, but organizations still struggle with change. Change 3.0 recognizes that successful change depends on employee engagement through contextual, frequent communications that empower employees. It involves employees in defining and achieving strategic objectives using various aligned tools. Change 3.0 focuses on shaping employee worldviews rather than top-down directives.
El documento anuncia un taller intensivo de 5 días para emprendedores que se llevará a cabo del 19 al 23 de mayo en la Parroquia de S. Félix en Barcelona, con el objetivo de ayudar a las personas que están buscando trabajo o quieren emprender un negocio propio a encontrar orientación de empresarios y autónomos de forma gratuita.
A Declaration of Interdependence is Edelman’s first-ever global citizenship report using the Global Reporting Initiative framework to measure our progress along our journey in global citizenship.
Paulash Mohsen OPMA session May 1 :"Multi-Channel Marketing"PeterJaniszewski
Multi-channel management acknowledges that healthcare providers obtain information from various sources. Physician internet usage and preferences for online sources have increased substantially in recent years. Nearly all US and Canadian physicians are online, with many wanting to spend even more time accessing information online. Usage of digital channels like websites, mobile apps, email, and social media by physicians has risen dramatically from 2007 to 2010. Moving forward, pharmaceutical companies need to engage with healthcare providers through various interactive channels including online video, telecommunications, mobile apps, and both digital and in-person representatives to most effectively reach them. Success of multi-channel engagement should be measured based on customer interaction rather than just program execution or sales data.
Trends & decision drivers in private plans. By Martin ChungPeterJaniszewski
This document discusses trends and drivers in private health plans. It notes that most workplaces are small to mid-sized, and most employees work for these smaller employers. It defines "open" and "closed" drug plans, and says open plans are still more common but eligibility is becoming less automatic. Larger employers are more willing to limit what is covered. Factors like generic pricing, deductibles, and maximums are being used more to control how much is covered. Multiple groups including carriers, PBMs, advisors, employers, and ancillary providers influence plan design decisions. Mutually beneficial collaboration across the healthcare system is presented as an important goal.
Tyler Cowan OPMA May 1 session: "Multi-Channel Marketing" PeterJaniszewski
This document discusses multi-channel marketing approaches for engaging with physicians. It outlines several potential channels including field sales teams, CSO sales teams, inside sales representatives, alternate sampling channels, direct mail/fax/email, market intelligence, and product websites. It emphasizes targeting not just high-value physicians but also non-targeted HCPs, supportive healthcare staff, and pharmacists. When implementing a multi-channel strategy, the document recommends considering partner selection, budget, timeline, internal processes, and targets to ensure effective rollout.
Comprehending Change 3.0: Edelman Change and Employee Engagement Edelman
The document discusses the evolution of organizational change approaches over the past few decades. Change 1.0 focused on processes, Change 2.0 on strategy, but organizations still struggle with change. Change 3.0 recognizes that successful change depends on employee engagement through contextual, frequent communications that empower employees. It involves employees in defining and achieving strategic objectives using various aligned tools. Change 3.0 focuses on shaping employee worldviews rather than top-down directives.
The document discusses an individual named Isabel Abedi. It provides her name and also mentions another name, Lucian. However, the single paragraph document does not provide any other details about Isabel Abedi or the context around Lucian. It leaves many questions unanswered with just the two names mentioned.
The document discusses an individual named Isabel Abedi. It provides her name and also mentions another name, Lucian. However, the single paragraph document does not provide any other details about Isabel Abedi or the context around Lucian. It leaves many questions unanswered with just the two names mentioned.