Retailing is the final step in the distribution process that connects producers to final consumers. It covers diverse products from apparel and consumer goods to financial services and leisure. In developed countries, three-fourths of retail trade is conducted by organized sector chains that have replaced individual small stores. Retailing involves purchasing goods in large quantities from manufacturers or importers and selling smaller quantities directly to end-users, coordinating all aspects of bringing a product to market from design to post-purchase customer service. The industry contributes significantly to economic growth globally and is one of the fastest changing industries today.

1. Introduction
Retailing is the final step in the distribution of merchandise - the last link
in the Supply Chain - connecting the bulk producers of commodities to the
final consumers. Retailing covers diverse products such as foot
apparels, consumer goods, financial services and leisure.
In developed country three-fourth of the retail trade is done by organized
sector
Huge retail chains like Wal-Mart, Carr four Group, Sears, K-
Mart, McDonalds, etc. have now replaced the individual small stores

3. RETAIL DEFINITION

4. MEANING OF RETAIL
A retailer buys goods or products in large quantities from manufacturers or
importers, either directly or through a wholesaler, and then sells smaller
quantities to the end-user. Retailing involves a direct interface with the customer
& the coordination of business activities from end to end- right from the concept
or design stage of a product or offerings, to its delivery & post-delivery service to
the customer. The industry has contributed to the economic growth of many
countries & is undoubtedly one of the fastest changing & dynamic industries in
the India and world today.

5. WHAT DOES THE RETAILING INDUSTRY INCLUDE?
Department Stores
Discount Stores
Clothing Stores
Specialty retailers
Convenience Stores
Grocery Stores
Drug Stores
Home furnishing retailers
Auto Retailers