Lotta Holmströms presentation på Geek Girl Meetup 2012. Ursprungligen en Prezi, så ursäkta den dassiga kvaliteten. Originalet finns här: http://prezi.com/0xkwi5ostaaw/journos-3-hackers-ggm12/
BrandZ Top 100 Most Valuable Chinese Brands (English Version)Kantar
This is the fourth publication of the BrandZ Top 100 Most Valuable Chinese Brands report and ranking, which has become the definitive annual study of brand valuation and development in China. This year we have provided a more extensive view of the market, and doubled the number of brands analyzed from 50 to 100. The 2014 ranking includes eight new categories, bringing the total covered to 21, and our greatly expanded report examines brand building in a rebalancing China.
Our initial analysis revealed a peek into the future of brands in China. We discovered that brands in the expanded portion of the ranking are predominately market-driven, rather than state owned. These market-driven brands are also high in brand contribution, the BrandZ™ measure of brand strength. Our findings show that Chinese entrepreneurs have been developing market-driven companies and valuable brands across many product and service categories for some time. And, as rebalancing unleashes competition, these brands now will grow more rapidly in value.
This inevitable brand evolution raises many questions. What’s the effect on Chinese brands compared with foreign brands in China? How does the shift influence competition between market-driven brands and SOEs (State Owned Enterprises)? How does it impact the momentum of Chinese brands going global?
Read the report to gain invaluable insight about Chinese brands and creating meaningfully different brands in a rebalancing China.
Presentatie van Bernd Kramer tijdens Skepsis congres 2013.
Speaker investigated the German esoteric scene in a very personal way: He tried to offer supernatural services himself. He quickly got a job at a psychic hotline. Soon he had clients willing to believe almost everything he would tell. What makes these kinds of fake realities so attractive for people? And are we all seducible?
BrandZ Top 100 Most Valuable Chinese Brands (English Version)Kantar
This is the fourth publication of the BrandZ Top 100 Most Valuable Chinese Brands report and ranking, which has become the definitive annual study of brand valuation and development in China. This year we have provided a more extensive view of the market, and doubled the number of brands analyzed from 50 to 100. The 2014 ranking includes eight new categories, bringing the total covered to 21, and our greatly expanded report examines brand building in a rebalancing China.
Our initial analysis revealed a peek into the future of brands in China. We discovered that brands in the expanded portion of the ranking are predominately market-driven, rather than state owned. These market-driven brands are also high in brand contribution, the BrandZ™ measure of brand strength. Our findings show that Chinese entrepreneurs have been developing market-driven companies and valuable brands across many product and service categories for some time. And, as rebalancing unleashes competition, these brands now will grow more rapidly in value.
This inevitable brand evolution raises many questions. What’s the effect on Chinese brands compared with foreign brands in China? How does the shift influence competition between market-driven brands and SOEs (State Owned Enterprises)? How does it impact the momentum of Chinese brands going global?
Read the report to gain invaluable insight about Chinese brands and creating meaningfully different brands in a rebalancing China.
Presentatie van Bernd Kramer tijdens Skepsis congres 2013.
Speaker investigated the German esoteric scene in a very personal way: He tried to offer supernatural services himself. He quickly got a job at a psychic hotline. Soon he had clients willing to believe almost everything he would tell. What makes these kinds of fake realities so attractive for people? And are we all seducible?
Creating the Improvement-Minded OrganizationTKMG, Inc.
To subscribe: http://www.ksmartin.com/subscribe
To learn about Karen's books and products, please visit: http://www.ksmartin.com/books-products/.
These are the slides from my keynote talk at the ASQ Lean and Six Sigma conference on February 28, 2012 in Phoenix.
Millward Brown BrandZ Top 50 Latin American Brands 2013
Mexican beer brand Corona is the most valuable Latin American brand, according to the second annual BrandZ™ Top 50 Most Valuable Latin American Brands ranking announced today by BrandAnalytics, a Millward Brown Optimor company. The ranking was commissioned by WPP. Corona increased its brand value by 29% in the last year to US$6.6 billion, due to the strong financial performance of its parent company and a solid brand positioning which is popular with consumers worldwide.
Fire losses (deaths, injuries and destruction of property) in First Nation communities,
particularly those on remote First Nations lands, far exceed those in comparable offreserve
communities. The First Nations per capita fire incidence rate is 2.4 times the
per-capita rate for the rest of Canada. The death rate is 10.4 times greater; the fire
injury rate is 2.5 times greater; and the fire damage per unit is 2.1 times greater.
The key to reducing fire-related losses is to address the regulatory gap governing fire
protection on-reserve. The primary long term priority involves finalizing and
implementing a plan to address the regulatory gap, based on research and analysis
conducted over the short and medium-term. Long-term activities also include
evaluating progress under the strategy and planning for future requirements.
Creating the Improvement-Minded OrganizationTKMG, Inc.
To subscribe: http://www.ksmartin.com/subscribe
To learn about Karen's books and products, please visit: http://www.ksmartin.com/books-products/.
These are the slides from my keynote talk at the ASQ Lean and Six Sigma conference on February 28, 2012 in Phoenix.
Millward Brown BrandZ Top 50 Latin American Brands 2013
Mexican beer brand Corona is the most valuable Latin American brand, according to the second annual BrandZ™ Top 50 Most Valuable Latin American Brands ranking announced today by BrandAnalytics, a Millward Brown Optimor company. The ranking was commissioned by WPP. Corona increased its brand value by 29% in the last year to US$6.6 billion, due to the strong financial performance of its parent company and a solid brand positioning which is popular with consumers worldwide.
Fire losses (deaths, injuries and destruction of property) in First Nation communities,
particularly those on remote First Nations lands, far exceed those in comparable offreserve
communities. The First Nations per capita fire incidence rate is 2.4 times the
per-capita rate for the rest of Canada. The death rate is 10.4 times greater; the fire
injury rate is 2.5 times greater; and the fire damage per unit is 2.1 times greater.
The key to reducing fire-related losses is to address the regulatory gap governing fire
protection on-reserve. The primary long term priority involves finalizing and
implementing a plan to address the regulatory gap, based on research and analysis
conducted over the short and medium-term. Long-term activities also include
evaluating progress under the strategy and planning for future requirements.