The document discusses the need for healthcare payers to convert from the 4010 transaction standard to the new 5010 transaction standard for electronic data interchange (EDI) by January 2012. It notes that while the deadline was extended from an earlier proposed date, payers still need to begin conversion efforts soon due to the complexity of the changes and the upcoming ICD-10 deadline. The company Jawood offers services and proprietary testing tools to help payers successfully implement the 5010 conversion.