A retail bank asked NN Investment Partners for advice as declining interest rates reduced profits from traditional banking. To diversify, the bank decided to offer multi-asset investment funds advised by NN Investment Partners. NN Investment Partners provided training, marketing support and co-developed webpages to help the bank successfully launch the new funds. Sales of the funds have exceeded forecasts, allowing the bank to diversify away from traditional banking and achieve growth.

1. Sometimes even
bankers need
someone to hold
their hand

2. A savings bank takes a major step in diversification
From traditional
activities to
diversification
Together we
found a solution:
multi asset
A successful new
business
A retail bank, struggling with its traditional banking products, asked our advice. Ever declining
interest rates had reduced the banks’ earnings from traditional savings and lending activities,
making this core interest-based business less and less viable. In addition, their clients were asking
for other solutions. The bank made the decision to put more emphasis on diversification. But how?
To attract more investment business and address the needs of their clients, the bank decided to
distribute a product consisting of several multi-asset funds, next to the fund of funds it had already
launched. This was based on our advice. NN Investment Partners (NN IP) delivered the necessary
investment solutions, which already had a long and successful history. The bank could also make
good use of our technical knowledge and commercial expertise to sell the product confidently to its
clients. NN IP gladly provided training, client events, support materials, sales collateral, investor
days, dialogue sessions, newsletters and monthly and quarterly reports. Together with our client, we
also co-developed web pages providing retail investors with an overview of NN IP’s product range,
which the bank then integrated into its own website. In hindsight, it was a valuable co-production on
all organizational levels, with mutual benefits.
The bank’s new business is developing faster than expected. Sales have exceeded forecasts. Our
client has achieved something remarkable within the sector in taking a major step in realizing the
goal of diversifying away from a traditional pure-savings model.

3. About NN Investment Partners
NN Investment Partners is the asset manager of NN
Group N.V., a publicly traded company listed on
Euronext Amsterdam. NN Investment Partners is
head-quartered in The Hague, the Netherlands.
NN Investment Partners in aggregate manages
approximately EUR 197 bln* (USD 219 bln*) in assets
for institutions and individual investors worldwide.
NN Investment Partners employs over 1,100 staff and
is active in 16 countries across Europe, Middle East,
Asia and U.S.
On April 7 2015, ING Investment Management was
renamed to NN Investment Partners. NN Investment
Partners is part of NN Group N.V., a publicly traded
corporation.
*Figures as per 30 June 2016
For more information on our investment strategies
or our mutual funds, please contact us or visit
www.nnip.com for more information.
We have always felt that lasting partnerships and the best results are built
around making clients’ challenges our challenges. For different organisations,
getting the most out of investments in a responsible way means different things.
At NN Investment Partners, we focus wholly on what this means for you and
provide the solutions that meet your needs.
Netherlands
+31 70 378 1781
Germany
+49 69 50 95 49 0
Belgium
+32 2 504 47 00
France
+33 1 56 79 34 50
Luxembourg
+35 2 2463 5140
Iberia
+34 91 769 41 01
Czech Republic
+31 70 378 1112
Latin America
+31 70 379 17 40
Nordics
+31 70 378 1781
Italy & Austria
+39 02 3031 6400
Poland
+48 22 640 09 78
United Kingdom
+44 207 767 1220
Romania
+40 21 402 85 50
Singapore
+65 6632 3060
Middle East
+971 50 554 5839
Switzerland
+41 58 252 55 50
Japan
+81 3 5210 0653
US
+31 70 378 1781
Slovakia
+42 0 2 510 91 711