SoftLayer, founded in 2005 and headquartered in Dallas, Texas, is a major private computing infrastructure provider with a varied client base ranging from startups to global enterprises, featuring 13 data centers and network points in multiple regions. It offers a unified platform for cloud computing that integrates public and private clouds, bare metal servers, and a robust API to enhance customer control and flexibility. SoftLayer focuses on delivering flexible IT operations with hour-to-hour or month-to-month billing, supporting a broad set of solutions through its technology-neutral architecture.

1. A Closer Look at SoftLayer, an IBM Company
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2. Who is SoftLayer
 Founded in 2005, SoftLayer is one of the largest privately held
computing infrastructure providers with a diverse customer
portfolio from Web startups to global enterprises
 Headquartered in Dallas, TX
 Data centers and network points of presence in the United
States, Asia and Europe
SoftLayer unified platform gives clients cloud computing
without compromise (virtual/bare metal, public/private),
deployed on demand, billed hour-to-hour or month-to-month,
with a single pane of glass for systems management.
SoftLayer delivers its services through a tightly integrated
model leveraging its IMS software stack, global network
infrastructure and 13 standardized data centers.
 Approximately 21,000 customers worldwide
 Strong born-on-the-cloud and SMB client base across e-business,
SaaS, mobile, social media and entertainment
 Emerging penetration in the enterprise space
Organization
Capabilities
Technology
Customers
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3. A global hosting leader
Top 100,000 Sites
By Hosting Provider
Source: Hostcabi.net
Customers 21,000 in 140 countries
Devices 100,000
Employees 685
Data centers 13
Network PoPs 17
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4. Global footprint
13 data centers
17 network PoPs
Global private network
100,000
SERVERS
21,000
CUSTOMERS
22,000,000
DOMAINS
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5. Standardized, modular infrastructure
One platform, myriad solutions to serve a broad range of customer requirements for
performance, isolation
• Highly flexible architecture
• One platform for public cloud servers,
private clouds, bare metal servers
• Complete integration
• Unified systems management & API
• Technology-neutral platform
• Support for broad range of operating
systems, virtualization platforms
• Build hybrid, distributed, high-performance
architectures and
manage from a single pane of glass
• Pay by the hour or the month for a
truly variable IT operations model
Hybrid Clouds
x86 Server
Private Clouds
Bare Metal
Public Clouds
Virtual Servers
?
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6. Robust, full-featured API
Improves customer control, reduces error, increases flexibility
SoftLayer API provides 1,600 function calls to over 200 services
Supports REST, SOAP & XML-RPC interfaces
Enables full auto-scaling implementations
Comprehensive documentation, libraries and support
Functions include:
• Automatic server deployment
• Service provisioning
• Reboots & reloads
• Ticketing
• Hardware configuration
• Software load
• DNS
• Network
• Storage
• Security scans
• Monitoring
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7. Complete control
• Mobile and Web-based management portals
• Purchase, provision, deploy & manage infrastructure
• Access to services, tools, automation & tutorials
• Secure access via VPN to management network
• Two-factor authentication to Web portal
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8. Service portfolio
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9. Compute & Storage
Public Cloud Instances
• Virtual server instances
• Dedicated physical nodes
available
Bare Metal Servers
• Dedicated servers deployed on
demand
• Hourly & monthly pricing
• Complete range of options
• GPU servers for HPC
Private Clouds
• Support for multiple
virtualization platforms
• Turnkey solution for Citrix
CloudPlatform
• Multiple local storage options
• SAS
• SATA
• SSD
• SAN
• NAS
• QuantaStor Storage Server
• Object Storage
• Global platform
• Meta tagging
• Backup services
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10. Network & Security
CDN
• 24 nodes
• Secure content management
Load balancing
• Local
• Global
• Citrix Netscaler
Firewalls
• Shared
• Dedicated
• Fortigate Security Appliance
Application acceleration
DNS services
IDS protection and assessment
SSL certificate management
Antivirus & malware protection
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11. Platform Management
Systems Administration
• Monitoring packages
• Managed hosting
• Managed database services
Software
• Complete library of OS, database, virtualization and
administration software deployable on-demand and by
subscription
Flex Images
• Imaging & deployment system provides migration,
compatibility across bare-metal and virtual servers
Message Queue
• Message & notification service for intra-application and inter-system
communications
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12. 21,000 leading-edge customers*
Software as a Service
Social
Mobile & Communications
Bump Voxer Instapaper Yelp
Games and Entertainment
Marketing and Digital Media
Enterprise
Platform as a Service
Hosting & Service Providers
* SoftLayer references
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13. With IBM SmartCloud Services, you can …
Leverage cloud computing with more
certainty
Configure cloud with more flexible options
for enterprise differentiation
Accelerate adoption by leveraging virtually
unmatched skills and expertise
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14. SoftLayer’s Products
http://www.SoftLayer.com
Bare Metal Server Virtual Servers Cloud Managed Services
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15. SoftLayer Useful Link
SoftLayer Launch Page : http://www.softlayer.com
SoftLayer Youtube Channel : http://www.youtube.com/user/softlayer
SoftLayer Datacenter Speed Test: https://www.softlayer.com/about/datacenters/singapore
SoftLayer Dedicated Server Price: https://www.softlayer.com/dedicated-servers/all-servers
SoftLayer CloudLayer Server Price: https://www.softlayer.com/cloudlayer/computing
SoftLayer Partner Program : https://www.softlayer.com/partners/
19 © 2013 IBM Corporation

16. 20 © 2013 IBM Corporation

17. SoftLayer Portal Screen Demo
Customer Portal - http://youtu.be/7WX2Vg7I3hc
Customer Billing Portal - http://youtu.be/GPV_UZbGiS4
21 © 2013 IBM Corporation