Monetize, promote and analyze your
app with Google AdMob
Unlock the
power of
Google
Solutions for all of your
business goals
We’re cross platform,
with plugins for specialist
app development tools
13Google Confidential and Proprietary3 Source: Ads served on high end mobile devices on Google’s mobile app network, Jan 2012-Dec 2012
You operate in a rapidly shifting market
Users Revenue Developers
Google Confidential and Proprietary4
You can leverage the massive global reach of
AdMob to drive more mobile app installs
AdMob reaches more than
900 million mobile devices each month
Show your ads to
users in more than
200 countries
Google Confidential and Proprietary5
How analytics can help you
Understand your audience
Data loads instantly,
so you can take
action immediately
Discover your high value
users when you build
custom segments
Understand the
journey users take
in your app
Measure in-app
purchase revenue
Google Confidential and Proprietary6
Understanding your users is
more important than ever.
In today’s app world it’s the
very definition of success.
Google Confidential and Proprietary7
Maximize Ad Revenue
“Smart” detection of device
width and orientation
consistently deliver ads
that fit the screen
Smart banners
8
The power of Google Analytics in AdMob
Hundreds of thousands of developers use Google Analytics
to analyze their apps
Free and easy-to-use,
and now available directly
from within AdMob
Understand your audience
Google Confidential and Proprietary9
Powerful filters that give you control over ads
Maximize Ad Revenue
• Easy to configure and flexible controls to choose categories
• Deliver only the most relevant ads to users
• Avoid showing competitor ads
• View ads which ran in your app
URL
filters
Application
filters
Category/site
filters
Text
filters
Google Confidential and Proprietary10

Google AdMob Overview

  • 1.
    Monetize, promote andanalyze your app with Google AdMob
  • 2.
    Unlock the power of Google Solutionsfor all of your business goals
  • 3.
    We’re cross platform, withplugins for specialist app development tools 13Google Confidential and Proprietary3 Source: Ads served on high end mobile devices on Google’s mobile app network, Jan 2012-Dec 2012
  • 4.
    You operate ina rapidly shifting market Users Revenue Developers Google Confidential and Proprietary4
  • 5.
    You can leveragethe massive global reach of AdMob to drive more mobile app installs AdMob reaches more than 900 million mobile devices each month Show your ads to users in more than 200 countries Google Confidential and Proprietary5
  • 6.
    How analytics canhelp you Understand your audience Data loads instantly, so you can take action immediately Discover your high value users when you build custom segments Understand the journey users take in your app Measure in-app purchase revenue Google Confidential and Proprietary6
  • 7.
    Understanding your usersis more important than ever. In today’s app world it’s the very definition of success. Google Confidential and Proprietary7
  • 8.
    Maximize Ad Revenue “Smart”detection of device width and orientation consistently deliver ads that fit the screen Smart banners 8
  • 9.
    The power ofGoogle Analytics in AdMob Hundreds of thousands of developers use Google Analytics to analyze their apps Free and easy-to-use, and now available directly from within AdMob Understand your audience Google Confidential and Proprietary9
  • 10.
    Powerful filters thatgive you control over ads Maximize Ad Revenue • Easy to configure and flexible controls to choose categories • Deliver only the most relevant ads to users • Avoid showing competitor ads • View ads which ran in your app URL filters Application filters Category/site filters Text filters Google Confidential and Proprietary10