This document discusses how businesses often approach major IT initiatives in a way that is not business-focused or tied to clear business objectives. It outlines common concerns executives have with IT spending, such as unclear returns on investment and projects not delivering expected results. The document proposes that businesses need an objective, performance-based methodology for developing an IT strategy, making investment decisions, and executing initiatives in a way that relates directly to organizational metrics. It describes resources available to help businesses quickly develop a business-focused approach to critical IT issues.