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Enterprise 
Gamification 
Implementation analysis in polish organisations
Gamification is the use of game design elements in non-game contexts 
(Deterding, Dixon, Khaled, & Nacke 2011) 
“The process of game thinking and game mechanics to engage users and 
solve problems” (Cunningham, Zichermann 2011)
OBJECTIVES: 
1. Case studies of polish gamification projects, 
2. Implementation methodology, 
3. Gamification influence on fullfilment of operational goals in 
organization. 
4. What organizations should or should not use gamification.
Methodology: 
1. Case study analysis 
2. Questionary with employees who had contact with gamification
Watch gamification vision in a 
short movie:

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Gamification research

  • 1. Enterprise Gamification Implementation analysis in polish organisations
  • 2. Gamification is the use of game design elements in non-game contexts (Deterding, Dixon, Khaled, & Nacke 2011) “The process of game thinking and game mechanics to engage users and solve problems” (Cunningham, Zichermann 2011)
  • 3. OBJECTIVES: 1. Case studies of polish gamification projects, 2. Implementation methodology, 3. Gamification influence on fullfilment of operational goals in organization. 4. What organizations should or should not use gamification.
  • 4. Methodology: 1. Case study analysis 2. Questionary with employees who had contact with gamification
  • 5. Watch gamification vision in a short movie: