Case Study: North Shore - LIJ Health System Connects with Both Healthcare Professionals & Consumers Through Social Strategies
Presented by: Brian Mulligan, Assistant Vice President of Public Relations, North Shore - LIJ Health System
www.bdionline.com
Case Study: North Shore - LIJ Health System Connects with Both Healthcare Professionals & Consumers Through Social Strategies
Presented by: Brian Mulligan, Assistant Vice President of Public Relations, North Shore - LIJ Health System
www.bdionline.com
Case Study: The Waldorf=Astoria Hotel Connects with Customers and its History With Pinterest & Facebook
Presented by: Matt Zolbe, Director of Sales and Marketing, Waldorf=Astoria
The historic hotel brand is using social media to recover lost treasures through its “Amnesty Program” campaign. Matt will share how the Waldorf Astoria is using Pinterest and Facebook to show recovered items while telling stories about them. Generating buzz in the brand for the next generation of customers is a key objective of the program.
www.bdionline.com
Presentation by: Bill Patterson, Product Planning and Strategic Lead, Microsoft Dynamics CRM, Microsoft Business Solutions Group, Microsoft Corp.
www.bdionline.com
Presentation: Social Business Drivers for Financial Services
Presented by: Brooks Jordan, Senior Social Strategist, Social Edge Consulting
Although the financial services industry is tightly regulated, there are a number of ways companies in this space can adapt tried and true business practices to social collaboration. Social tools simply amplify business performance in product innovation, market research, sales, and so on, and yet the impact can be extraordinary. This presentation looks at how it is being done.
www.bdionline.com
How to use Facebook, LinkedIn, Twitter and other social media tools to connect with your target audience - and still have time left to conduct your core business
Case Study: The Waldorf=Astoria Hotel Connects with Customers and its History With Pinterest & Facebook
Presented by: Matt Zolbe, Director of Sales and Marketing, Waldorf=Astoria
The historic hotel brand is using social media to recover lost treasures through its “Amnesty Program” campaign. Matt will share how the Waldorf Astoria is using Pinterest and Facebook to show recovered items while telling stories about them. Generating buzz in the brand for the next generation of customers is a key objective of the program.
www.bdionline.com
Presentation by: Bill Patterson, Product Planning and Strategic Lead, Microsoft Dynamics CRM, Microsoft Business Solutions Group, Microsoft Corp.
www.bdionline.com
Presentation: Social Business Drivers for Financial Services
Presented by: Brooks Jordan, Senior Social Strategist, Social Edge Consulting
Although the financial services industry is tightly regulated, there are a number of ways companies in this space can adapt tried and true business practices to social collaboration. Social tools simply amplify business performance in product innovation, market research, sales, and so on, and yet the impact can be extraordinary. This presentation looks at how it is being done.
www.bdionline.com
How to use Facebook, LinkedIn, Twitter and other social media tools to connect with your target audience - and still have time left to conduct your core business