We supply professional sound, lighting and video equipment  and expert personnel to put  on unforgettable shows.
From Disney productions to  local favourites, Focus is the  leading supplier to theatre  producers in the Netherlands, Belgium, Germany and the UK.
We convert event ideas into actual productions. Our experts prepare technical designs, we supply the equipment and the team to build and run the show. From the Red Bull Air Race to a business conference.
AV outsource service for venues  Perfect sound, lighting and media technology for all events, with experts and specialists outsourced to carry out the necessary work.
Focus’s studios and  rehearsal spaces have  been used by some of the world’s most famous artists  to prepare for their  European tours & shows. We meet all their needs, including feeding them  at our restaurant.
In order to provide the best quality and the most secure rigging services, Focus Rigging only works according to the latest safety standards.  Both the company and the riggers are certified to garanty a safe and reliable preparation and implementation of the rigging activities.  We also take care of the inspection and maintenance of the rigging machinery and equipment.
Mission Provide advanced event technology  for premium brands in Europe. Strategy As a full-service supplier Focus sells: Turn-key corporate events Larger theatre shows Outsourced AV for venues
Strategy implemented by: Hiring technical producers Starting a Rigging company More experienced staff & more advanced equipment  Clients now given stunning visual concepts rather than simple equipment list – bringing events to life Worldwide partnership to provide shows everywhere around the world
Company structure 70 employees Pool of +300 freelancers Karel van der Flier CEO Olivier SIkking CFO Executive Management Support Group Gerard Koster Events Sander Schmalgemeijer Theatre Eveline van Kampenhout Studios Bertwin Brouwers Rigging Bob van Bree HTP Reinier Smit Catering Operational Management Support Group Paul Lassooij COO Jacco van der Voort Production Martijn Hartman Operations
Vehicle fleet 4 trailers 4 trucks 2 small trucks 5 vans 25 cars Fleet meets the  latest environmental requirements International driving experience
Outstanding asset ERP (Microsoft Dynamics) system gives management efficiency and control Instant online overview of whole company Finance Human Resources Quotations Equipment Planning  Few management teams have this depth and breadth of insight
Sound Consoles Digico consoles Yamaha consoles Midas consoles Soundcraft consoles Wireless M icrophones Sennheiser Shure Speakers Alcons audio Clair brothers EAW Apogee Meyer Sound Projects Sound Drive XTA BSS Yamaha LCS Light Consoles MA-Lighting Flyingpig Systems ETC Avolites  Jands Dimmers ADB ETC Video Barco NEC Toshiba Extron Rigging Verlinde Prolyte Alp Automated lights Vari*lights Robe Highend Clay Paky Fine –art Studio Due DHA Light curtains LED lights Space Cannons Athena Pixel Track Ayrton Easy Color Deco LED Of all rental companies Focus has the largest fleet of: In Europe:  Digico D5T consoles    In the Netherlands: DHA Light curtains Alcons Audio Toshiba screens Apogee Sennheiser ADB Dimmers Equipment: Focus owns over 75.000 articles.
7.500 m 2  in Amsterdam (1.9 acres / 80K square feet)  Over 15 rehearsal spaces  to suit any production + restaurant and equipment store
Company Milestones 1973 Focus founded by the production staff of the rock band ‘Focus’.  1988  Focus provides sound and lighting for  Barnum , the first musical produced by Joop van den Ende. 1995  Focus looks after the Rolling Stones tour.  The band uses our new studios for rehearsals.  Disney creatives and their Dutch colleagues choose to hire all  of Focus’s studios for a period of six weeks for their production  The Lion King .  2004 New management team takes over, led by Karel van der Flier,  with the focus on providing an even more innovative approach to productions. 2005 Hiring Technical Producers, managing technical productions. 2006 Focus Rigging launched, in house company with qualified riggers.  Focus invests 3 million euros in advanced equipment and puts on  major events including the Volvo Ocean Race and the Miljonair Fair. VCA Certificated (health & safety audit). Extensive rebuilding
Focus Showequipment BV Isolatorweg 36 1014 AS Amsterdam The Netherlands Tel. +31 (0) 20 687 86 00 Fax. +31 (0) 20 682 83 26 [email_address] www.focusamsterdam.com

Focus presentation 2009

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
    We supply professionalsound, lighting and video equipment and expert personnel to put on unforgettable shows.
  • 8.
    From Disney productionsto local favourites, Focus is the leading supplier to theatre producers in the Netherlands, Belgium, Germany and the UK.
  • 9.
    We convert eventideas into actual productions. Our experts prepare technical designs, we supply the equipment and the team to build and run the show. From the Red Bull Air Race to a business conference.
  • 10.
    AV outsource servicefor venues Perfect sound, lighting and media technology for all events, with experts and specialists outsourced to carry out the necessary work.
  • 11.
    Focus’s studios and rehearsal spaces have been used by some of the world’s most famous artists to prepare for their European tours & shows. We meet all their needs, including feeding them at our restaurant.
  • 12.
    In order toprovide the best quality and the most secure rigging services, Focus Rigging only works according to the latest safety standards. Both the company and the riggers are certified to garanty a safe and reliable preparation and implementation of the rigging activities. We also take care of the inspection and maintenance of the rigging machinery and equipment.
  • 13.
    Mission Provide advancedevent technology for premium brands in Europe. Strategy As a full-service supplier Focus sells: Turn-key corporate events Larger theatre shows Outsourced AV for venues
  • 14.
    Strategy implemented by:Hiring technical producers Starting a Rigging company More experienced staff & more advanced equipment Clients now given stunning visual concepts rather than simple equipment list – bringing events to life Worldwide partnership to provide shows everywhere around the world
  • 15.
    Company structure 70employees Pool of +300 freelancers Karel van der Flier CEO Olivier SIkking CFO Executive Management Support Group Gerard Koster Events Sander Schmalgemeijer Theatre Eveline van Kampenhout Studios Bertwin Brouwers Rigging Bob van Bree HTP Reinier Smit Catering Operational Management Support Group Paul Lassooij COO Jacco van der Voort Production Martijn Hartman Operations
  • 16.
    Vehicle fleet 4trailers 4 trucks 2 small trucks 5 vans 25 cars Fleet meets the latest environmental requirements International driving experience
  • 17.
    Outstanding asset ERP(Microsoft Dynamics) system gives management efficiency and control Instant online overview of whole company Finance Human Resources Quotations Equipment Planning Few management teams have this depth and breadth of insight
  • 18.
    Sound Consoles Digicoconsoles Yamaha consoles Midas consoles Soundcraft consoles Wireless M icrophones Sennheiser Shure Speakers Alcons audio Clair brothers EAW Apogee Meyer Sound Projects Sound Drive XTA BSS Yamaha LCS Light Consoles MA-Lighting Flyingpig Systems ETC Avolites Jands Dimmers ADB ETC Video Barco NEC Toshiba Extron Rigging Verlinde Prolyte Alp Automated lights Vari*lights Robe Highend Clay Paky Fine –art Studio Due DHA Light curtains LED lights Space Cannons Athena Pixel Track Ayrton Easy Color Deco LED Of all rental companies Focus has the largest fleet of: In Europe: Digico D5T consoles In the Netherlands: DHA Light curtains Alcons Audio Toshiba screens Apogee Sennheiser ADB Dimmers Equipment: Focus owns over 75.000 articles.
  • 19.
    7.500 m 2 in Amsterdam (1.9 acres / 80K square feet) Over 15 rehearsal spaces to suit any production + restaurant and equipment store
  • 20.
    Company Milestones 1973Focus founded by the production staff of the rock band ‘Focus’. 1988 Focus provides sound and lighting for Barnum , the first musical produced by Joop van den Ende. 1995 Focus looks after the Rolling Stones tour. The band uses our new studios for rehearsals. Disney creatives and their Dutch colleagues choose to hire all of Focus’s studios for a period of six weeks for their production The Lion King . 2004 New management team takes over, led by Karel van der Flier, with the focus on providing an even more innovative approach to productions. 2005 Hiring Technical Producers, managing technical productions. 2006 Focus Rigging launched, in house company with qualified riggers. Focus invests 3 million euros in advanced equipment and puts on major events including the Volvo Ocean Race and the Miljonair Fair. VCA Certificated (health & safety audit). Extensive rebuilding
  • 21.
    Focus Showequipment BVIsolatorweg 36 1014 AS Amsterdam The Netherlands Tel. +31 (0) 20 687 86 00 Fax. +31 (0) 20 682 83 26 [email_address] www.focusamsterdam.com