This document proposes a solution to provide housing for Syrian refugees displaced by the ongoing civil war. The organization's mission is to improve lives of displaced persons through dignified shelter. It plans to establish a camp with 500 pre-fabricated houses from IKEA in Lebanon's Bekaa Valley. With donors, investors, and IKEA's help, the shelters will be transported, assembled quickly, and provided to refugees. The proposal outlines staffing, financial needs, marketing strategies, and management structure to accomplish this vision of safer, more dignified housing for thousands of displaced Syrians.

1. Feel Home

2. Syrian civil war history and Its influence on
Lebanon
 Syrian civil war began five years ago
 More than 4 million fled away
 320,000 individuals have been killed, including 12,000 children
 Impacted Lebanon economically as well as politically and geographically
 Lebanon Received more than 1.3 million displaced people by the beginning
of 2015

3. Our Solution : IKEA’s Pre-fabricated
houses
 Displaced citizens will have privacy and comfort
 Dignity of having their own place

5. Our Mission
 Improve the lives of persons displaced by armed conflicts and natural
disasters
 Aim to be the leader in offering the best place for refugees to live in
 Strive to create a safer, more dignified home away from home for thousands
of displaced persons across Lebanon

6. Our Vision
 To make sure that there's enough shelter available for populations displaced
by war and natural disasters within the middle east region

7. How can we accomplish all of these?
 Having a spacious land in the Bekaa valley
 With the help of donors and investors
 With the help of IKEA
 With careful and extensive research
 Firm marketing strategy
 Appropriate budget

8. The location of the pre-fabricated houses
in the Bekaa Valley

9. IKEA’s Shelters Description
 Flat packed
 Easy transport of lightweight plastic shelters at once
 188 square foot hut is easy and can be built in just four hours
 Space enough for five people to sleep comfortably inside
 Solar paneled roofing
 Interior cool during the day and warmer at night

10. Market Analysis
 High Competition from strong NGOs
 Continuous entrance of new NGOs
 Donors are ready to contribute
 Strength in volunteers & experienced employees in building houses
 Strength in having safety regulations which contributes to our target market
 Weakness in financing due to high dependence on donors
 Rotationally strong resistance form government

11. Marketing & Sales Strategies
 Social Media: Facebook, Instagram, Twitter, Snap Chat
 Television to target donors
 Billboards
 After sales service: Maintenance, repairs, trainings

12. Operations Overview
 Import the pre-fabricated houses from IKEA
 Transport houses by trucks to the location of the camp in the Bekaa valley
 Following IKEA instructions the shelter will be assembled within few days
 Checking on safety measures and implementing rules and regulations
 Pre-fabricated houses will be provided directly to the refugees

13. Management structure
General
Manager
Public Relation
Agents
Accountants
Administrators Coordinators
Security Men
Cleaning
Operators

14. Staffing Costs
 General Manager: A volunteer
 Four administrators: Salary of $1,500/month
 Five Coordinators: Salary of $700 /month
 Twenty Security Men: Salary of $500/month
 Five Cleaning Operators: Salary of $250/month
 Three Public relation agents: Salary of $2000/month
 Two Accountants: Salary of $700 /month

15. Financials : Startup Costs
 500 units of Pre-fabricated houses
 Land Rent
 Shipment and transportation
 Documents and Registrations
 Water and Cannels
 Office equipment
 Pre-paid insurance
 Marketing and Advertising cost
Total costs: 848,000

16. Conclusion
 Feel home project will find the solution for both of the Syrian and Lebanese
 Syrian refugees will have a better life quality
 Minimize the effect of the Syrian clashing with the Lebanese citizens
 Recommend both the Syrian and Lebanese people to put all the political
conflicts aside
 We recommend the Lebanese people to support this project financially by
donating to our NGO

17. Thank You