This document summarizes several online marketing tools that can help real estate agents, including Agent Pro for advertising properties, featured listings, email alerts, and blogs. Agent Pro allows agents to purchase advertising on individual suburbs starting at $15. Featured listings display selected properties prominently on the site and receive 10 times as many views as non-featured listings, for $250 for two weeks. Email alerts inform agents of new listings in chosen areas. Blogs help agents establish expertise, and tips are provided on starting a blog and blog content.

1. Online Marketing

2. TOOLS TO HELP MAKE YOUR LIFE EASIER! Agent Pro – Add a personal profile or purchase advertising on individual suburbs Featured Listings – attract up to 10 times the traffic to your listings Email Alerts – helping you reach your target audience and keep up with new listings in your area Blogs – set up a free blog using our Voices platform and establish yourself as the expert in your area

3. AGENT PRO

4. www.agentpro.co.nz

7. Purchase suburbs from as little as $15

8. Limited to three salespeople per suburb...

9. ...make sure you are one of them! ...this could be YOU!!

11. Agent Pro Benefits Cost effective marketing Massive coverage Targeted audience Working for you 24/7

12. FEATURED LISTINGS

13. Featured Listings – only $250 per fortnight

14. limited to 3 per suburb

15. 10+ times the amount of traffic to your listing

17. Compare two similar listings

18. 217 views NON-FEATURED PROPERTY

19. 1855 views!! FEATURED PROPERTY

20. Featured Listings Vendor paid marketing Limited to three per suburb Featured on homepage, district and suburb pages Only $250 for a 2 week campaign

21. EMAIL ALERTS

22. Email alerts sent for all new listings

23. Set up your own email alerts...

24. ...and keep track of new listings in your suburb

25. NEW – open home email alerts

26. BLOGS

27. WHY BLOG? Raise your online profile Establish yourself as a subject matter expert Reach people outside your database An easy way to store and share your knowledge Inexpensive marketing tool – doesn’t cost anything but your time

29. THINGS TO CONSIDER BEFORE STARTING Do I have the skills? Do I have interesting insights to offer? How much time will it take? How will I promote my blog? What will I write about?

30. STUCK FOR IDEAS? Profile a local business Write about upcoming community events Provide a market update Your comments on a newspaper article or other blog post Use lists e.g. 5 reasons to live in...

31. PERSONALISE YOUR BLOG

32. 5 basic things to remember Be honest, genuine and personable Make your posts short and regular Be provocative at time Link to others and encourage them to link to you Use images to engage your audience

33. To Do List! Ensure we have your correct email address and contact details – send yourself an email from one of your listings. Register for Agent Pro and update your free profile page. Consider the benefits of featured advertising in the suburbs you work in. Think about starting a blog. Google yourself!

34. CONTACT US 0800 732 536 [email_address]