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A product of the Private Sector Outreach of the Office of Trade Negotiations (OTN), formerly the
+                                           CRNM




                   Private Sector
                        Trade Note
                               CARICOM’s
                            Essential Oils Trade


      GLOBAL TRADE OVERVIEW                          However, CARICOM exporters have                 volume of essential oils traded, showing a
                                                     almost tripled their export sales of            rise in the per unit value of traded
    Essential Oils represent a significant           essential oils between 2001 and 2007,           essential oils. This trend provides one
    upstream    business      opportunity     for    showing extreme dynamism, and signs of          ingredient for an improvement in
    CARICOM’s agricultural sector. These oils        a robust trade opportunity. Interestingly,      expected returns on investment for
    are used in a wide range of areas, from          the growth rate in sales of essential oils      entrepreneurs interested in exploring this
    cooking to aromatherapy and perfumes,            was double the growth rate of the               business opportunity.
    and based on its uses, requires strict quality
    production protocols. In 2007, world import
    spending on essential oils totaled US$2.5 bn
    and between 2003 and 2007, growth in
    spending was 11% per year. This growth
    however, was less than the general global
    merchandise import sales growth rate of
    12% between 2000 and 2008, evidence of
    non‐dynamic trade performance globally.




                                                               www.crnm.org
Although all countries have not yet               In 2008, the top 10 exporters of essential oils were the USA, India, France, Brazil,
submitted their 2008 data, based on the           Indonesia, the UK, Germany, China, Argentina, and Switzerland. These countries
performance of the top 10 markets (who            can be seen as Joint venture targets particularly in those sectors where currently
accounted for almost two‐thirds of global         no trade in essential oils is occurring.
import sales in 2007), it is expected that
when all the data is received, 2008 will be
recorded as a dynamic year for essential oils       CARICOM ESSENTIAL OILS TRADE
imports worldwide. In 2008, 9 of the top 10
importing countries registered increases in       Essential Oils are an interesting business opportunity because of the dynamism
sales of the product, with the USA, India,        being observed in international trade by regional exporters in recent years, and
France and Germany showing notable                the fact that the sector continues to be one of the few with a trade surplus (i.e.,
increases (see figure 1).                         earning more foreign exchange from exports than is spent on imports). In 2008,

Although data is sparse, in the second
quarter of this year, Australia increased its
imports of essential oils from US$4.9mn in
Q1 to US$5.2mn. Similarly, Thailand has also
increased import sales of essential oils from
US$2.3mn in Q1 of this year to US$3mn in
the second quarter of the year. China,
Japan, the Czech Republic and Brazil all
registered increases in import sales of
essential oils from the last quarter of 2008
into Q1 of 2009. However, apart from the
                                                  CARICOM exporters of essential oils generated US$22.6mn. Furthermore,
USA and China, there is still a lingering sales
                                                  between 2001 and 2008, CARICOM essential oils export sales expanded by 15.4%
slump for all other top 10 importing nations
                                                  annually, which outpaced the global rate of import spending growth for this
in 2009.
                                                  product. This calculus implies that essential oil exporters are in essence, getting
                                                  more “shelf space” in the export market.
The most dynamic markets for importing
essential oils (i.e. those markets where
                                                  CARICOM essential oil exporters are showing some signs of trade
importers spent more than US$2mn on
                                                  competitiveness, as the region consistently exhibited a trade surplus with respect
essential oils and growth in sales between
                                                  to essential oils trade. In fact, the trade surplus has more than tripled from under
2003 and 2007 was at least 15% annually)
                                                  US$6mn in 2001 to less than US$19mn in 2008 (see figure 2).
included Singapore (22% average growth in
spending between 2003 and 2007), Ireland
                                                  However, of all the essential oil sub‐sectors, CARICOM exporters focus on
(23%), Brazil (15%), India (17%), Saudi
                                                  international sales in a few areas. These areas are orange oils, oils of other citrus
Arabia (16%), Indonesia (17%), Honduras
                                                  fruits (i.e. apart from orange), essential oils of vetiver and another catch‐all area
(26%), Poland (36%), Guatemala 15%),
                                                  called other essential oils. This shows that there are even more possibilities to
Myanmar (52%), Venezuela (28%), Iran
                                                  trade oils not currently exported. Very little export trade occurs for peppermint
(33%), Greece (21%), Pakistan (30%),
                                                  oils, lemon oils, essential oils of other mints, essential oils of bergamot, lime oils,
Morocco (20%) and Kuwait (28%).




                                                       www.crnm.org
lavandin oils, geranium oils and            exchange revenue from essential oils is     the global average price paid for
essential oils of jasmine. It is            generated in France (see figure 4). The     orange oils in that year. Belize’s
interesting to note that the region’s       USA and Switzerland are other notable       exports of orange oils entered all
top essential oil export up to 2007,        export markets. However, there was          markets duty free in 2007.
vetiver oil, is the smallest category of    little interest shown in large import
essential     oils    traded    globally.   markets such as China, India, Mexico,       Essential Oils of other citrus fruits:
Therefore, there is demand for other        Singapore and Brazil. Dynamic global        Belize was also the main CARICOM
types of essential oils where the rest of   markets previously noted were also          exporter of oils of other citrus fruits
the region’s private sector can benefit     largely ignored.                            (i.e. apart from orange, lemons and
from this dynamic trade opportunity                                                     limes) in 2007 earning US$341,000
without cannibalizing Haiti’s exports.

Most CARICOM member states have
not adequately explored essential oils
as a serious international business
opportunity. Haiti is the CARICOM
giant in exports of essential oils. In
2007, exporters from Haiti generated
83% of CARICOM’s total sales from
essential oils trade, leaving firms from
Belize, Jamaica and Dominica in their
dust (see figure 3). However, in terms
of production, Belize exporters of
essential oils produce double the
volume of the rest of the entire region,
but because of Belize’s focus on citrus
oils, a less expensive oil, their revenue   Essential Oils of Orange: Belize is the    with sales expanding by 49% annually
share is smaller than Haiti’s.              main CARICOM exporter of orange oils       between 2003 and 2007. The two
Additionally, Haiti’s export sales of       earning US$1.2mn in 2007 with sales        export markets were the USA and
essential oils have been dynamic,           expanding by 38% annually between          Trinidad/Tobago. Exports entered both
growing by 22% annually between             2003 and 2007. The main markets for        markets duty free. Exports of this
2003 and 2007.                              the Belizean orange oils were the USA,     category of essential oils fetched a
                                            Germany and Canada accounting for          price of US$5,328 per tonne in 2007,
Belize was the most dynamic exporter        roughly 90% of sales in 2007. Canada       and exporters from Belize were able to
of Essential Oils between 2003 and          was the fastest growing import market      secure their export contracts at an
2007, with sales expanding by 45%           for Belize’s orange oils between 2003      average price of US$5,222/tonne to
annually. However, Jamaica and              and 2007, expanding its import             the USA and US$11,000/tonne to
Dominica, the other notable exporters       spending by 192% annually, with sales      Trinidad/Tobago.
of essential oils, have been losing         in the USA and Germany also
export sales with annual export sales       expanding by 35% and 48%                   Essential Oils of vetiver: Vetiver oil is
contraction of ‐1% and ‐5%                  respectively. However, the UK paid the     the largest generator of revenue
respectively between 2003 and 2007.         highest price for orange oil with a        amongst essential oil sub‐categories.
It is also unfortunate to note that         premium price of US$9,125/tonne in         Haiti was the top exporter of vetiver
Grenada’s exporters have basically          2007, which was more than 5 times          oils globally. In fact, Haiti accounted
decapitulated with an average export
sales contraction of ‐47% annually
between 2003 and 2007. In fact, the                “CARICOM essential oil exporters are showing some signs of trade
picture is even worse when Grenada’s              competitiveness, as the region consistently exhibited a trade surplus
export sales are examined from 2001.             with respect to essential oils trade. In fact, the trade surplus has more
In 2001, Grenada earned almost                  than tripled from under US$6mn in 2001 to less than US$19mn in 2008.”
US$1mn from sales of essential oils,
and this fell to US$90,000 in 2007.
The bulk of the region’s foreign



                                                    www.crnm.org
for over 40% of global exports of          Next issue will look at CARICOM trade
                                                                                                       Produced by the OTN Information Unit, 2009
 vetiver oils in 2001 and increased this    with South America (MERCOSUR).
 share to over 60% in 2007. Haiti’s                                                                    DIRECT ALL COMMENTS OR QUERIES
 exports of vetiver oils basically were
 destined for France, Switzerland and                                                                             Mr. Lincoln Price
 the USA, who jointly accounted for                                                                            Private Sector Liaison
 over 90% of the export sales               NOTES                                                              lincoln.price@crnm.org
 generated.      Haitian   vetiver    oil   1 All data provided by the International Trade Centre
 exporters made serious headway into        (ITC) tradeMAP database. www.trademap.org. It is
 export markets. Whilst the rest of the     acknowledged that the unit for the industry is litres of
                                            oils, and not tones, but the data is presented in this
 world was able to grow sales of vetiver    way from the ITC. [Retrieved September 2, 2009]
 oil in France by 20% between 2004 and
 2008, Haitian exporters grew their
 sales by 150% annually.         Similar
 hypergrowth trends were observed for
 exports of vetiver to Switzerland, the
 USA, Brazil, Mexico, Colombia and the
 UK, where Haitian exports grew faster
 than the import trend for the rest of
 the world in those markets. Exports of
 vetiver oil were duty free to most
 markets. However, a tariff of 11% was
 applied on Haitian exports to Brazil,
 6% applied on exports to Mexico, 19%
 on exports to China, 11% on exports to
 Argentina and 20% on exports to India.

 This note revealed that Haitian
 exporters have penetrated a quality
 centric sector such as essential oils,
 and with an oil that captures a
 premium price. The rest of the region
 could examine whether Haiti’s
 processing capacity is adequate and
 appropriate to handle processing
 other essential oils in the vetiver off
 season as one strategy to boost
 regional exports in the short run.

 Persons interested in looking at trade
 policy associated with essential oils
 are urged to read the Tradebrief at
 this hyperlink:

 http://www.crnm.org/index.php?opti
 on=com_docman&task=doc_downloa
 d&gid=106&Itemid=109

 Readers are invited to suggest
topics of interest for future trade
              notes.


                                                             www.crnm.org

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CRNM Private Sector Trade Note Vol.# 10 2010

  • 1. A product of the Private Sector Outreach of the Office of Trade Negotiations (OTN), formerly the + CRNM Private Sector Trade Note CARICOM’s Essential Oils Trade GLOBAL TRADE OVERVIEW However, CARICOM exporters have volume of essential oils traded, showing a almost tripled their export sales of rise in the per unit value of traded Essential Oils represent a significant essential oils between 2001 and 2007, essential oils. This trend provides one upstream business opportunity for showing extreme dynamism, and signs of ingredient for an improvement in CARICOM’s agricultural sector. These oils a robust trade opportunity. Interestingly, expected returns on investment for are used in a wide range of areas, from the growth rate in sales of essential oils entrepreneurs interested in exploring this cooking to aromatherapy and perfumes, was double the growth rate of the business opportunity. and based on its uses, requires strict quality production protocols. In 2007, world import spending on essential oils totaled US$2.5 bn and between 2003 and 2007, growth in spending was 11% per year. This growth however, was less than the general global merchandise import sales growth rate of 12% between 2000 and 2008, evidence of non‐dynamic trade performance globally. www.crnm.org
  • 2. Although all countries have not yet In 2008, the top 10 exporters of essential oils were the USA, India, France, Brazil, submitted their 2008 data, based on the Indonesia, the UK, Germany, China, Argentina, and Switzerland. These countries performance of the top 10 markets (who can be seen as Joint venture targets particularly in those sectors where currently accounted for almost two‐thirds of global no trade in essential oils is occurring. import sales in 2007), it is expected that when all the data is received, 2008 will be recorded as a dynamic year for essential oils CARICOM ESSENTIAL OILS TRADE imports worldwide. In 2008, 9 of the top 10 importing countries registered increases in Essential Oils are an interesting business opportunity because of the dynamism sales of the product, with the USA, India, being observed in international trade by regional exporters in recent years, and France and Germany showing notable the fact that the sector continues to be one of the few with a trade surplus (i.e., increases (see figure 1). earning more foreign exchange from exports than is spent on imports). In 2008, Although data is sparse, in the second quarter of this year, Australia increased its imports of essential oils from US$4.9mn in Q1 to US$5.2mn. Similarly, Thailand has also increased import sales of essential oils from US$2.3mn in Q1 of this year to US$3mn in the second quarter of the year. China, Japan, the Czech Republic and Brazil all registered increases in import sales of essential oils from the last quarter of 2008 into Q1 of 2009. However, apart from the CARICOM exporters of essential oils generated US$22.6mn. Furthermore, USA and China, there is still a lingering sales between 2001 and 2008, CARICOM essential oils export sales expanded by 15.4% slump for all other top 10 importing nations annually, which outpaced the global rate of import spending growth for this in 2009. product. This calculus implies that essential oil exporters are in essence, getting more “shelf space” in the export market. The most dynamic markets for importing essential oils (i.e. those markets where CARICOM essential oil exporters are showing some signs of trade importers spent more than US$2mn on competitiveness, as the region consistently exhibited a trade surplus with respect essential oils and growth in sales between to essential oils trade. In fact, the trade surplus has more than tripled from under 2003 and 2007 was at least 15% annually) US$6mn in 2001 to less than US$19mn in 2008 (see figure 2). included Singapore (22% average growth in spending between 2003 and 2007), Ireland However, of all the essential oil sub‐sectors, CARICOM exporters focus on (23%), Brazil (15%), India (17%), Saudi international sales in a few areas. These areas are orange oils, oils of other citrus Arabia (16%), Indonesia (17%), Honduras fruits (i.e. apart from orange), essential oils of vetiver and another catch‐all area (26%), Poland (36%), Guatemala 15%), called other essential oils. This shows that there are even more possibilities to Myanmar (52%), Venezuela (28%), Iran trade oils not currently exported. Very little export trade occurs for peppermint (33%), Greece (21%), Pakistan (30%), oils, lemon oils, essential oils of other mints, essential oils of bergamot, lime oils, Morocco (20%) and Kuwait (28%). www.crnm.org
  • 3. lavandin oils, geranium oils and exchange revenue from essential oils is the global average price paid for essential oils of jasmine. It is generated in France (see figure 4). The orange oils in that year. Belize’s interesting to note that the region’s USA and Switzerland are other notable exports of orange oils entered all top essential oil export up to 2007, export markets. However, there was markets duty free in 2007. vetiver oil, is the smallest category of little interest shown in large import essential oils traded globally. markets such as China, India, Mexico, Essential Oils of other citrus fruits: Therefore, there is demand for other Singapore and Brazil. Dynamic global Belize was also the main CARICOM types of essential oils where the rest of markets previously noted were also exporter of oils of other citrus fruits the region’s private sector can benefit largely ignored. (i.e. apart from orange, lemons and from this dynamic trade opportunity limes) in 2007 earning US$341,000 without cannibalizing Haiti’s exports. Most CARICOM member states have not adequately explored essential oils as a serious international business opportunity. Haiti is the CARICOM giant in exports of essential oils. In 2007, exporters from Haiti generated 83% of CARICOM’s total sales from essential oils trade, leaving firms from Belize, Jamaica and Dominica in their dust (see figure 3). However, in terms of production, Belize exporters of essential oils produce double the volume of the rest of the entire region, but because of Belize’s focus on citrus oils, a less expensive oil, their revenue Essential Oils of Orange: Belize is the with sales expanding by 49% annually share is smaller than Haiti’s. main CARICOM exporter of orange oils between 2003 and 2007. The two Additionally, Haiti’s export sales of earning US$1.2mn in 2007 with sales export markets were the USA and essential oils have been dynamic, expanding by 38% annually between Trinidad/Tobago. Exports entered both growing by 22% annually between 2003 and 2007. The main markets for markets duty free. Exports of this 2003 and 2007. the Belizean orange oils were the USA, category of essential oils fetched a Germany and Canada accounting for price of US$5,328 per tonne in 2007, Belize was the most dynamic exporter roughly 90% of sales in 2007. Canada and exporters from Belize were able to of Essential Oils between 2003 and was the fastest growing import market secure their export contracts at an 2007, with sales expanding by 45% for Belize’s orange oils between 2003 average price of US$5,222/tonne to annually. However, Jamaica and and 2007, expanding its import the USA and US$11,000/tonne to Dominica, the other notable exporters spending by 192% annually, with sales Trinidad/Tobago. of essential oils, have been losing in the USA and Germany also export sales with annual export sales expanding by 35% and 48% Essential Oils of vetiver: Vetiver oil is contraction of ‐1% and ‐5% respectively. However, the UK paid the the largest generator of revenue respectively between 2003 and 2007. highest price for orange oil with a amongst essential oil sub‐categories. It is also unfortunate to note that premium price of US$9,125/tonne in Haiti was the top exporter of vetiver Grenada’s exporters have basically 2007, which was more than 5 times oils globally. In fact, Haiti accounted decapitulated with an average export sales contraction of ‐47% annually between 2003 and 2007. In fact, the “CARICOM essential oil exporters are showing some signs of trade picture is even worse when Grenada’s competitiveness, as the region consistently exhibited a trade surplus export sales are examined from 2001. with respect to essential oils trade. In fact, the trade surplus has more In 2001, Grenada earned almost than tripled from under US$6mn in 2001 to less than US$19mn in 2008.” US$1mn from sales of essential oils, and this fell to US$90,000 in 2007. The bulk of the region’s foreign www.crnm.org
  • 4. for over 40% of global exports of Next issue will look at CARICOM trade Produced by the OTN Information Unit, 2009 vetiver oils in 2001 and increased this with South America (MERCOSUR). share to over 60% in 2007. Haiti’s DIRECT ALL COMMENTS OR QUERIES exports of vetiver oils basically were destined for France, Switzerland and Mr. Lincoln Price the USA, who jointly accounted for Private Sector Liaison over 90% of the export sales NOTES lincoln.price@crnm.org generated. Haitian vetiver oil 1 All data provided by the International Trade Centre exporters made serious headway into (ITC) tradeMAP database. www.trademap.org. It is export markets. Whilst the rest of the acknowledged that the unit for the industry is litres of oils, and not tones, but the data is presented in this world was able to grow sales of vetiver way from the ITC. [Retrieved September 2, 2009] oil in France by 20% between 2004 and 2008, Haitian exporters grew their sales by 150% annually. Similar hypergrowth trends were observed for exports of vetiver to Switzerland, the USA, Brazil, Mexico, Colombia and the UK, where Haitian exports grew faster than the import trend for the rest of the world in those markets. Exports of vetiver oil were duty free to most markets. However, a tariff of 11% was applied on Haitian exports to Brazil, 6% applied on exports to Mexico, 19% on exports to China, 11% on exports to Argentina and 20% on exports to India. This note revealed that Haitian exporters have penetrated a quality centric sector such as essential oils, and with an oil that captures a premium price. The rest of the region could examine whether Haiti’s processing capacity is adequate and appropriate to handle processing other essential oils in the vetiver off season as one strategy to boost regional exports in the short run. Persons interested in looking at trade policy associated with essential oils are urged to read the Tradebrief at this hyperlink: http://www.crnm.org/index.php?opti on=com_docman&task=doc_downloa d&gid=106&Itemid=109 Readers are invited to suggest topics of interest for future trade notes. www.crnm.org