Our rowing team lost a competition to a foreign team and sought to improve for the next year. An analysis found that our team had 7 captains and only 1 rower, while the other team had 7 rowers and 1 captain. We hired a consultant who recommended restructuring our team to have fewer captains and more rowers. The next year we lost again by an even greater margin, so the rower was fired and managers were rewarded while consultants analyzed that our strategy was good but implementation was poor.

1. Once it was a rowing team …

2. Our team decided to compete the team from other country. It was decided that it will be 8 rowers in each team.

3. Both teams were training hardly. And to the moment of competition both were in same condition. But competitors beat us, they were faster in one kilometer. Finish

4. It was very bad mood in our team. Our leaders were thinking how we could beat them next year. They asked a group of analyst to analyze the situation and find a saving solution.

5. As a result of careful analysis of two team they concluded, that competitors had 7 rowers and only one captain.

6. But our team had 7 captains and only one rower.

7. And here the managers of our team had a bright idea: it was proposed to hire a consultant to restructure our team.

8. After a few month of consultancy they concluded, that our team had too many captains and less of rowers. Based on this analysis the made a proposal: our team structure had to be changed.

9. From that day we should have only 4 captains, 2 managers, 1 top-manager and one rower. So it was decided that it should be an intensive training with the rower to increase his motivation and willing for victory.

10. The next year the beat us again, with two kilometers advantage . ФИНИШ

11. Rower was fired, because no one was satisfied with the result of his work.

12. Managers were granted for high indicators in motivation in reporting period.

13. Consultants made a new analysis, which showed that we had a good strategy and a high motivation but ways of implementation was bad. Now our team is building a new boat. ? ? ? Performed by ROCE