Company as a football tactica - classical, offensive and defansive...

1. See discussions, stats, and author profiles for this publication at: https://www.researchgate.net/publication/312596893
Company as a football tactics - standard,
ofansive and (very) defansive style
Poster · January 2017
DOI: 10.13140/RG.2.2.18290.50885
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Igor Jurčić
HT ERONET; FSR at the Mostar University; SPARK Business Park
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2. Company (telecom operator) as a football tactics
4-2-3-1 = standard style
The substitution bench
 Finance department
 Law department
 HR department
 General affairs
 ….
Technical departments
Development and management
of products and services
Sales support
Advertising
Customer care
Sales

3. Company (telecom operator) as a football tactics 4-3-3
= offensive (acquisition) style
The substitution bench
 Finance department
 Law department
 HR department
 General affairs
 ….
It is neccessary to have very strong employees in midfield ie. in marketing
department – less number of employees must cover much more jobs and
obligations than in standrard style!
Technical departments
Development and management of
products and services, advertising,
customer care, sales support
SalesSales Sales

4. Company (telecom operator) as a football tactics 4-6-0
= very defansive (retention) style
The substitution bench
 Finance department
 Law department
 HR department
 General affairs
 ….
Very unpopular but very useful for keeping of own market (retention)! It is neccessary to
have very strong employees in midfield ie. in marketing department – all employees must
cover much more jobs and obligations than in standrard style (backward and forward) and
they have to be able to score a goal ie. to sell!
Technical departments
Development and management of
products and services, advertising,
customer care, sales support
Sales
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