CHANEL is a renowned Parisian fashion house founded by Coco Chanel in the early 20th century. Known for its luxury goods like handbags, perfumes, shoes and cosmetics, Chanel revolutionized haute couture by replacing traditional corseted silhouettes with simple, comfortable suits and lean dresses that allowed greater freedom of movement. The brand continues to be a leader in high-end fashion under the creative direction of Karl Lagerfeld, embodying a sophisticated and confident style.