In March of 2012, The Tourism Advisory Council of PEI and Tourism PEI awarded the 5th Annual Brand Essence Award to Tracy Saarloos of The Platter House Ocean Retreat. Congratulations!

1. Brand Essence Award 2012

3. Brand Essence Award 2012

4. G E N T L E I S L A N D: S T R A T E G I C R A T I O N A L E
Prince Ed ward Island ’s BRAN D PO SITIO N :
The Gentle Island of Rejuvenation

5. G E N T L E I S L A N D: S T R A T E G I C R A T I O N A L E
Prince Ed ward Island ’s BRAN D C H ARAC TER :
Generous Spirited
Caring
Charming
Calm
Gentle
Humorous

6. G E N T L E I S L A N D: S T R A T E G I C R A T I O N A L E
Prince Ed ward Island ’s U N IQ U E PRO PERTIES :
Red Earth and Cliffs
Unique Sandy Beaches
V ivid Colours: Red, Green & Blue
Agricultural Landscape; Stretching to the Sea

8. Brand Essence Award 2011

9. The Platter House Ocean Retreat
Tracy Saarloos

16. Welcome to The Platter House Ocean
Retreat, where you can escape the stresses
of daily life.”

23. “I've been to the platter house retreat twice
now,
and I can truly say it is like having your own
little piece of paradise.”

24. “I woke up early and refreshed and strolled out
into the main area only to be stunned by the
breathtaking views...I got my coffee and just sat
and took it all in. It was so peaceful to just
‘be’.”

25. “Relaxation at its best.”

27. Brand Essence Award 2012
The Platter House Ocean Retreat