The document provides instructions for students to create a 1-1.5 minute script for a commercial selling a chemical element. Students are asked to research their assigned element, note the emotion and slogan for their commercial, and write the script and describe accompanying images. A graphic organizer is included for students to fill out with the element, appealed emotion, slogan, script, and image descriptions.

1. Your Name(s)_______________________________________________________________
1. Watch commercials. What emotion does the commercial appeal to? What’s the slogan?
2. Research your element and fill in the graphic organizer with facts about your element.
3. Brainstorm & write a 1-1 ½ minute script for a commercial selling your element. Use the
facts & information about your element to “sell” your element. What emotion are you
appealing to? What is your slogan?
4. Describe or draw the images that will accompany your commercial.
Element_________________________________________________
Emotion (it can be a phrase)_________________________________________________
Slogan___________________________________________________________________
Script: Images:
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Created by Lorena Swetnam 09/14/11