William Taranovich Jr. founded T&T Power Equipment in 1991, building on his family's history as John Deere dealers dating back to 1959. In 2009, he acquired Shaw's Ridge Equipment, merging it with T&T Power Equipment to form North Country Tractor with four locations across New Hampshire and Maine. Taranovich became the sole owner of North Country Tractor in 2013, focusing on providing high-quality sales, support, and customer service of agricultural equipment across over 3,000 square miles.