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Biggest Spenders in Digital by Augustine Fou

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Dr. Augustine Fou - Independent Ad Fraud Researcher
Dr. Augustine Fou - Independent Ad Fraud Researcher

The industries that spend the most in digital channels. The industries that represent the largest shares of spending in digital.

Business
1 of 2
Augustine Fou- 1 - U.S. Digital Ad Spending Source: eMarketer August 2013 Retail 22.3% Financial Services 12.4% Automotive 12.1% Telecom 11.4% CPG 8.3%
Augustine Fou- 2 - Dr. Augustine Fou – Digital Consigliere “I advise clients on getting the best work from agency partners at the best price. We ensure that the right performance metrics and terms are built into the scopes of work.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 @acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou

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Biggest Spenders in Digital by Augustine Fou

  • 1. Augustine Fou- 1 - U.S. Digital Ad Spending Source: eMarketer August 2013 Retail 22.3% Financial Services 12.4% Automotive 12.1% Telecom 11.4% CPG 8.3%
  • 2. Augustine Fou- 2 - Dr. Augustine Fou – Digital Consigliere “I advise clients on getting the best work from agency partners at the best price. We ensure that the right performance metrics and terms are built into the scopes of work.” FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM) MCKINSEY CONSULTANT CLIENT SIDE / AGENCY SIDE EXPERIENCE PROFESSOR AND COLUMNIST ENTREPRENEUR / SMALL BUSINESS OWNER PHD MATERIALS SCIENCE (MIT '95) AT AGE 23 @acfou ClickZ Articles: http://bit.ly/augustine-fou-clickz Slideshares: http://bit.ly/augustine-fou-slideshares LinkedIn: http://linkd.in/augustinefou