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Proprietary technology designed to take
               the guesswork out of Medicare!




                        Brought to you by:


                        National Distribution Partner


9/14/2011              Copyright 2011 American Health Value, LLC   1
What is B.A.T.T.L.E.
   Our innovative and proprietary B.A.T.T.L.E. System is designed to revolutionize the insurance industry
   through the advancement of lead generation, coupled with full-service technological business
   integration for every agent and client it touches.

     Your B.A.T.T.L.E. Tools:
     –      Lead Generation with Instant-Action Capabilities
     –      Your Own Customized Medicare Website
     –      Email Marketing System
     –      Direct Mail Marketing System
     –      Proprietary ‘Medicare Genie’ providing Instant Medicare Expertise
     –      Medicare and Life Insurance Quoting Engines
     –      Instant Online-Editable, ‘Click and Submit’ Insurance Forms
     –      Industry-Leading CRM
     –      Integrated Email & Tracking Tools
     –      Unlimited Storage Capacity for Scanned Clientele Documents & Information

   Operating, Marketing & Sales components seamlessly interact in one location making your life and your
   work infinitely easier and more productive. The B.A.T.T.L.E. System puts you directly in front of an
   endless stream of interested prospects while simultaneously freeing up your time allowing you to do
   what you do best…SELL!



9/14/2011                                         Copyright 2011 American Health Value, LLC                 2
Lead Generation Overview




9/14/2011         Copyright 2011 American Health Value, LLC   3
www.MyNewMedicare.com
  MyNewMedicare.com:
   Powered By:
“Medicare” is searched 3.3 million times monthly!


MyNewMedicare.com is the parent site:
  • Listed on the first page of thousands
    of Google “Medicare-related”
    searches
  • Seniors searching the internet for
    Medicare info WILL find it
  • If a Medicare prospect within 50
    miles of your Zip Code:
        • Requests a Quote
        • Uses the Medicare Genie
  • That lead comes exclusively to you*

*Leads are evenly distributed based on seniority




    9/14/2011                                 Copyright 2011 American Health Value, LLC   4
www.BestMedicareQuotes.com

   Your New, Automated &
Customized Medicare Website:
• You pick the URL – Get Creative!
• You put in all your contact
  information,          and direct your
  clients here
• Pre-Loaded Full of Resources:
     •   PowerPoint’s w/ notes
     •   Medicare Genie
     •   Quoting Engine
     •   Library of Medicare Information
• When someone uses the Quote Engine
  or the Medicare Genie on your website:
     • No Lead Sharing
     • Every lead comes to you, and you alone
• Already have a website?
     • This website can quickly and easily be
       linked to your other website.
• Your Medicare Genie is portable:
      • Place it wherever it will be seen
      • Websites for Radio Stations, Senior
        Centers, Local Newspapers, Local
        Pharmacies, Grocery Stores, etc.
      • Someone clicks on it and uses it
        (regardless of location) that lead is
        yours!
    9/14/2011                                 Copyright 2011 American Health Value, LLC              5
Your Medicare Genie is Portable:

Can be placed anywhere, and everywhere!
   •   Radio Stations
   •   Newspapers
   •   Senior Centers
   •   Local Pharmacies


Suggest to vendors a link exchange or
referral to place the Genie:
   • Show them the Genie, and how helpful it is
   • Ask them to place it on their site as a public service
   • In exchange, you will link to their site and refer any
     relevant business back to them
   • This builds credibility for both sites, and also greatly
     increases SEO
   • You are simultaneously building a referral network


100% of these leads are yours



          The possibilities are infinite and so is the lead potential!
  9/14/2011                                    Copyright 2011 American Health Value, LLC   6
B.A.T.T.L.E. is Your Email Marketing Machine
100% Automated
   • Set it and forget it

100% Customizable
   • All emails are pre-written
   • Personalized with your name and contact info
   • Ability to opt in/opt out on a client by client basis

TOMA
   • Top of the Mind Awareness
   • 12 emails/year keeps you relevant & accessible
   • Never hear the phrase: “I only hear from you when
     you’re selling me something”

Pick the ‘Low Hanging Fruit’
   • Informs your clients of all your products
   • Never lose another client because they didn’t know you sold it
   • What’s not right for them now may be right in 6 months,
     and they’ll know you sell it

Make Your Cross-Sales Automatic:
   • They approach you when they’re ready, because
     they know you’re the authority on the product they need

9/14/2011                                   Copyright 2011 American Health Value, LLC   7
Make Direct Mail Work for You
You Tell Us What to Send
   • Choose from pre-designed, proven templates or
     design your own customized pieces
   • Mix & match designs to see what works best for
     your audience
   • Choose the number you want to send each
     day/week/month
You Tell Us When to Send It
   •   Choose the dates you want the mailers sent out
   •   Can be one-time or recurring blasts
   •   Send them daily/weekly/monthly
   •   Turn them on/off at your convenience
You Tell Us Who to Send it To
   • Choose to blanket large areas, or narrow your
     crosshairs with specific data or demographics:
           -Age             -Net Worth
           -Income          -State/County/City/Zip

All Leads Go Straight to You
   • Interested prospects go straight to your website or,
   • Return the card as instructed and their information is
     scanned directly into your B.A.T.T.L.E. System automatically


 9/14/2011                                    Copyright 2011 American Health Value, LLC   8
Referrals: How to Get Them & Why You Need Them

How to Get Them:
  • Talk w/ P & C
    Agents, Attorneys, Pharmacists, etc.
  • Target any line of business that frequently
    comes up that you don’t currently service
  • The more diverse the better
  • Approach these specialists and offer a
    referral program


Why You Need Them:
  • Referrals offer an unlimited stream of
    clients that you theoretically have done
    nothing to seek out
  • By sending people to other specialists when
    you can’t help them, you will receive clients
    from those specialists in return
  • Free leads for helping others
  • Very similar to “Placing the Medicare
    Genie”
  • Sit back, relax, and collect ‘bonus leads’
9/14/2011                            Copyright 2011 American Health Value, LLC   9
Industry-Leading CRM
BATTLE’s Powerful CRM Platform
•   B.A.T.T.L.E. centers around its robust CRM
•   Every lead generated auto-populates here
•   Email/Direct Mail Marketing pulls from CRM
•   Enter unlimited amounts of data on clients
•   Data fields account for limitless criteria:
     • Name, Contact Info, Income, Net Worth,
       Active Policies, Spouse, Children, Interests, etc.
• Schedule appointments, send emails & track sales
• Operate Medicare Genie & run quotes
• Generate & package all necessary policy forms
• Forms auto-populate based on client data*
• “Submit & Send” completed forms in seconds
• Upload your existing database to track & manage
  all clients in every capacity in minutes
• Unlimited space for scanned documents
• Wherever you go, you always have access to your office


*Not all forms are auto-populated, depends on plan and carrier


    9/14/2011                                   Copyright 2011 American Health Value, LLC   10
B.A.T.T.L.E. Is Safe & Secure
B.A.T.T.L.E. Takes Security Seriously

•   128-Bit SSL Encryption (Highest Available)
•   Data backed up daily
•   Data stored in a locked, fireproof, offsite facility
•   Facility access requires 2 forms of ID and fingerprints
•   Servers backed by diesel generators in case of disaster


Your Information is Always Protected

•   B.A.T.T.L.E. does not own your database
•   B.A.T.T.L.E. does not sell any of the information provided
•   You are the only one who can access your database
•   Should you cancel, your information is expunged




    9/14/2011                             Copyright 2011 American Health Value, LLC   11
B.A.T.T.L.E. Is Versatile:
Types of Organizations Utilizing B.A.T.T.L.E.:
   •   Field Marketing Organizations (FMO)
   •   Insurance Marketing Organizations (IMO)
   •   Broker/Dealers
   •   MGA’s, GA’s & Independent Agents
   •   Financial Planners & CPA’s


We Tailor Each System to Suit Your Needs:
   •   Which Products You Sell
   •   Which Carriers to Display
   •   Who Has Access & When
   •   Who Gets Which Leads & When
   •   Customizable Emails & Direct Mailers
   •   Track & Monitor Leads & Sales


 9/14/2011                        Copyright 2011 American Health Value, LLC   12
Customer Service & Support
Every B.A.T.T.L.E. Agent:
•   Receives a personal Medicare Expert
•   Can call us anytime to get questions answered
•   Can use our convenient email ticket support
•   Has 24/7 access to recorded training webinars
•   Can easily register for our live training webinars


We’re Here for You!
• We don’t just sign you up and turn you loose
• We provide knowledgeable and ongoing support
• We know your time is precious - you will never
  wait in phone trees or sit on hold
• Our goal is to make your life easier, not harder
• If you ever have any questions, give us a call!




    9/14/2011                              Copyright 2011 American Health Value, LLC   13
www.AmericanBattleSystem.com

    Pricing and Subscription Info

We are a Technology/Marketing Company
•   We do not sell insurance or endorse anyone
•   We do not take any commissions
•   What you sell is entirely yours to keep
•   Our only interest is your increase in business


B.A.T.T.L.E. is a Monthly Subscription
• There are no contracts to sign
• There are no cancellation fees


$100 Setup Fee, $100/Month
• Price includes everything you have seen
• Optional Direct Mail is extra (.50/piece)
• No obligations, cancel anytime for no fees


                 Get Started Today!


     9/14/2011                              Copyright 2011 American Health Value, LLC                14
Brought to you by:


                      National Distribution Partner

                                              For more information, please contact:
  American Health Value                                Rebecca Messreni
  671 E. Riverpark Lane                                National Marketing Director
  Boise, ID 83706                                      American Health Value
  800-914-3248                                         (602) 405-7396
  www.AmericanHealthValue.com                          Rebecca@AmericanHealthValue.com

9/14/2011                   Copyright 2011 American Health Value, LLC                    15

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B.A.T.T.L.E. System Overview

  • 1. Proprietary technology designed to take the guesswork out of Medicare! Brought to you by: National Distribution Partner 9/14/2011 Copyright 2011 American Health Value, LLC 1
  • 2. What is B.A.T.T.L.E. Our innovative and proprietary B.A.T.T.L.E. System is designed to revolutionize the insurance industry through the advancement of lead generation, coupled with full-service technological business integration for every agent and client it touches. Your B.A.T.T.L.E. Tools: – Lead Generation with Instant-Action Capabilities – Your Own Customized Medicare Website – Email Marketing System – Direct Mail Marketing System – Proprietary ‘Medicare Genie’ providing Instant Medicare Expertise – Medicare and Life Insurance Quoting Engines – Instant Online-Editable, ‘Click and Submit’ Insurance Forms – Industry-Leading CRM – Integrated Email & Tracking Tools – Unlimited Storage Capacity for Scanned Clientele Documents & Information Operating, Marketing & Sales components seamlessly interact in one location making your life and your work infinitely easier and more productive. The B.A.T.T.L.E. System puts you directly in front of an endless stream of interested prospects while simultaneously freeing up your time allowing you to do what you do best…SELL! 9/14/2011 Copyright 2011 American Health Value, LLC 2
  • 3. Lead Generation Overview 9/14/2011 Copyright 2011 American Health Value, LLC 3
  • 4. www.MyNewMedicare.com MyNewMedicare.com: Powered By: “Medicare” is searched 3.3 million times monthly! MyNewMedicare.com is the parent site: • Listed on the first page of thousands of Google “Medicare-related” searches • Seniors searching the internet for Medicare info WILL find it • If a Medicare prospect within 50 miles of your Zip Code: • Requests a Quote • Uses the Medicare Genie • That lead comes exclusively to you* *Leads are evenly distributed based on seniority 9/14/2011 Copyright 2011 American Health Value, LLC 4
  • 5. www.BestMedicareQuotes.com Your New, Automated & Customized Medicare Website: • You pick the URL – Get Creative! • You put in all your contact information, and direct your clients here • Pre-Loaded Full of Resources: • PowerPoint’s w/ notes • Medicare Genie • Quoting Engine • Library of Medicare Information • When someone uses the Quote Engine or the Medicare Genie on your website: • No Lead Sharing • Every lead comes to you, and you alone • Already have a website? • This website can quickly and easily be linked to your other website. • Your Medicare Genie is portable: • Place it wherever it will be seen • Websites for Radio Stations, Senior Centers, Local Newspapers, Local Pharmacies, Grocery Stores, etc. • Someone clicks on it and uses it (regardless of location) that lead is yours! 9/14/2011 Copyright 2011 American Health Value, LLC 5
  • 6. Your Medicare Genie is Portable: Can be placed anywhere, and everywhere! • Radio Stations • Newspapers • Senior Centers • Local Pharmacies Suggest to vendors a link exchange or referral to place the Genie: • Show them the Genie, and how helpful it is • Ask them to place it on their site as a public service • In exchange, you will link to their site and refer any relevant business back to them • This builds credibility for both sites, and also greatly increases SEO • You are simultaneously building a referral network 100% of these leads are yours The possibilities are infinite and so is the lead potential! 9/14/2011 Copyright 2011 American Health Value, LLC 6
  • 7. B.A.T.T.L.E. is Your Email Marketing Machine 100% Automated • Set it and forget it 100% Customizable • All emails are pre-written • Personalized with your name and contact info • Ability to opt in/opt out on a client by client basis TOMA • Top of the Mind Awareness • 12 emails/year keeps you relevant & accessible • Never hear the phrase: “I only hear from you when you’re selling me something” Pick the ‘Low Hanging Fruit’ • Informs your clients of all your products • Never lose another client because they didn’t know you sold it • What’s not right for them now may be right in 6 months, and they’ll know you sell it Make Your Cross-Sales Automatic: • They approach you when they’re ready, because they know you’re the authority on the product they need 9/14/2011 Copyright 2011 American Health Value, LLC 7
  • 8. Make Direct Mail Work for You You Tell Us What to Send • Choose from pre-designed, proven templates or design your own customized pieces • Mix & match designs to see what works best for your audience • Choose the number you want to send each day/week/month You Tell Us When to Send It • Choose the dates you want the mailers sent out • Can be one-time or recurring blasts • Send them daily/weekly/monthly • Turn them on/off at your convenience You Tell Us Who to Send it To • Choose to blanket large areas, or narrow your crosshairs with specific data or demographics: -Age -Net Worth -Income -State/County/City/Zip All Leads Go Straight to You • Interested prospects go straight to your website or, • Return the card as instructed and their information is scanned directly into your B.A.T.T.L.E. System automatically 9/14/2011 Copyright 2011 American Health Value, LLC 8
  • 9. Referrals: How to Get Them & Why You Need Them How to Get Them: • Talk w/ P & C Agents, Attorneys, Pharmacists, etc. • Target any line of business that frequently comes up that you don’t currently service • The more diverse the better • Approach these specialists and offer a referral program Why You Need Them: • Referrals offer an unlimited stream of clients that you theoretically have done nothing to seek out • By sending people to other specialists when you can’t help them, you will receive clients from those specialists in return • Free leads for helping others • Very similar to “Placing the Medicare Genie” • Sit back, relax, and collect ‘bonus leads’ 9/14/2011 Copyright 2011 American Health Value, LLC 9
  • 10. Industry-Leading CRM BATTLE’s Powerful CRM Platform • B.A.T.T.L.E. centers around its robust CRM • Every lead generated auto-populates here • Email/Direct Mail Marketing pulls from CRM • Enter unlimited amounts of data on clients • Data fields account for limitless criteria: • Name, Contact Info, Income, Net Worth, Active Policies, Spouse, Children, Interests, etc. • Schedule appointments, send emails & track sales • Operate Medicare Genie & run quotes • Generate & package all necessary policy forms • Forms auto-populate based on client data* • “Submit & Send” completed forms in seconds • Upload your existing database to track & manage all clients in every capacity in minutes • Unlimited space for scanned documents • Wherever you go, you always have access to your office *Not all forms are auto-populated, depends on plan and carrier 9/14/2011 Copyright 2011 American Health Value, LLC 10
  • 11. B.A.T.T.L.E. Is Safe & Secure B.A.T.T.L.E. Takes Security Seriously • 128-Bit SSL Encryption (Highest Available) • Data backed up daily • Data stored in a locked, fireproof, offsite facility • Facility access requires 2 forms of ID and fingerprints • Servers backed by diesel generators in case of disaster Your Information is Always Protected • B.A.T.T.L.E. does not own your database • B.A.T.T.L.E. does not sell any of the information provided • You are the only one who can access your database • Should you cancel, your information is expunged 9/14/2011 Copyright 2011 American Health Value, LLC 11
  • 12. B.A.T.T.L.E. Is Versatile: Types of Organizations Utilizing B.A.T.T.L.E.: • Field Marketing Organizations (FMO) • Insurance Marketing Organizations (IMO) • Broker/Dealers • MGA’s, GA’s & Independent Agents • Financial Planners & CPA’s We Tailor Each System to Suit Your Needs: • Which Products You Sell • Which Carriers to Display • Who Has Access & When • Who Gets Which Leads & When • Customizable Emails & Direct Mailers • Track & Monitor Leads & Sales 9/14/2011 Copyright 2011 American Health Value, LLC 12
  • 13. Customer Service & Support Every B.A.T.T.L.E. Agent: • Receives a personal Medicare Expert • Can call us anytime to get questions answered • Can use our convenient email ticket support • Has 24/7 access to recorded training webinars • Can easily register for our live training webinars We’re Here for You! • We don’t just sign you up and turn you loose • We provide knowledgeable and ongoing support • We know your time is precious - you will never wait in phone trees or sit on hold • Our goal is to make your life easier, not harder • If you ever have any questions, give us a call! 9/14/2011 Copyright 2011 American Health Value, LLC 13
  • 14. www.AmericanBattleSystem.com Pricing and Subscription Info We are a Technology/Marketing Company • We do not sell insurance or endorse anyone • We do not take any commissions • What you sell is entirely yours to keep • Our only interest is your increase in business B.A.T.T.L.E. is a Monthly Subscription • There are no contracts to sign • There are no cancellation fees $100 Setup Fee, $100/Month • Price includes everything you have seen • Optional Direct Mail is extra (.50/piece) • No obligations, cancel anytime for no fees Get Started Today! 9/14/2011 Copyright 2011 American Health Value, LLC 14
  • 15. Brought to you by: National Distribution Partner For more information, please contact: American Health Value Rebecca Messreni 671 E. Riverpark Lane National Marketing Director Boise, ID 83706 American Health Value 800-914-3248 (602) 405-7396 www.AmericanHealthValue.com Rebecca@AmericanHealthValue.com 9/14/2011 Copyright 2011 American Health Value, LLC 15