Audience research
•Download as PPTX, PDF•
0 likes•157 views
This document discusses audience research. Properly researching the target audience is crucial for any communication effort to be effective. Understanding who the audience is, what they care about, and the best ways to reach them allows messages to be tailored for maximum impact.
Report
Share
Report
Share
Recommended
Superfast broadband
Superfast broadband provides high-speed internet access using fiber optic cables for most of the connection, but copper wires for the final connection to homes or businesses. This reduces speed loss over long distances compared to traditional ADSL broadband. Superfast speeds range from 10 to 80 Mbps downstream and 2 to 20 Mbps upstream, much faster than typical ADSL speeds. Superfast broadband is needed to support increasingly data-heavy online activities like video streaming, cloud services, and file sharing, but actual speeds may vary and repairs can take as long as for ADSL. Business users should consider guaranteed-speed Ethernet as prices have dropped.
Cloud computing refers to accessing powerful server and storage services over the internet rather than through
Presentation 7
This document discusses super fast broadband and its advantages over traditional ADSL broadband. Super fast broadband uses fiber optic cables for most of the connection, providing speeds between 10 and 100Mb. This makes it much faster and more secure than ADSL broadband, whose speed decreases the further the user is located from the telephone exchange. Super fast broadband enables high quality video conferencing, cloud services, online storage, remote working, and fast downloading of music, TV shows, and movies. Major providers of super fast broadband in the UK include BT Infinity and Virgin Media.
nutraMetrix - Private Practice's Next Stage in Healthcare
This document discusses the growth of the wellness industry and opportunities for healthcare professionals within it. It notes that the wellness industry is projected to exceed $1 trillion annually by 2010 due to trends like an aging population and greater focus on self-care. Nutraceuticals, integrative medicine, health foods, and wellness programs are poised for explosive growth. The document proposes that healthcare professionals can benefit financially from this growth compared to facing challenges within the traditional healthcare system like declining reimbursements, rising costs, and increasing malpractice premiums. It estimates the average annual earnings potential for healthcare professionals engaged with its nutraceutical program can be $327,000.
Human resources section_3b-textbook_on_public_health_and_community_medicine
1. Health systems usually include developing health policies and plans, defining institutional frameworks to deliver services, allocating financial and human resources, and planning and delivering health services.
2. A health system aims to improve, maintain, and restore community health at a cost individuals and communities can afford without substantial financial burden.
3. The goals of a health system are to be effective in contributing to population health, responsive to people's expectations including dignity and access, and fair in how it funds services so all have access.
Your CRM for Customer Engagement- Marketing Pain Killer
Guide for customer engagement and communication that explains the sales funnel and the role of CRM in a marketing solution. This document is the effort of Group FiO to educate SMEs about what a CRM needs to do and how FiO CRM can fulfill their requirements.
CRM is customer relationship management and with benefits like strong support and sales department coming from a CRM is direly needed today.
Recommended
Superfast broadband
Superfast broadband provides high-speed internet access using fiber optic cables for most of the connection, but copper wires for the final connection to homes or businesses. This reduces speed loss over long distances compared to traditional ADSL broadband. Superfast speeds range from 10 to 80 Mbps downstream and 2 to 20 Mbps upstream, much faster than typical ADSL speeds. Superfast broadband is needed to support increasingly data-heavy online activities like video streaming, cloud services, and file sharing, but actual speeds may vary and repairs can take as long as for ADSL. Business users should consider guaranteed-speed Ethernet as prices have dropped.
Cloud computing refers to accessing powerful server and storage services over the internet rather than through
Presentation 7
This document discusses super fast broadband and its advantages over traditional ADSL broadband. Super fast broadband uses fiber optic cables for most of the connection, providing speeds between 10 and 100Mb. This makes it much faster and more secure than ADSL broadband, whose speed decreases the further the user is located from the telephone exchange. Super fast broadband enables high quality video conferencing, cloud services, online storage, remote working, and fast downloading of music, TV shows, and movies. Major providers of super fast broadband in the UK include BT Infinity and Virgin Media.
nutraMetrix - Private Practice's Next Stage in Healthcare
This document discusses the growth of the wellness industry and opportunities for healthcare professionals within it. It notes that the wellness industry is projected to exceed $1 trillion annually by 2010 due to trends like an aging population and greater focus on self-care. Nutraceuticals, integrative medicine, health foods, and wellness programs are poised for explosive growth. The document proposes that healthcare professionals can benefit financially from this growth compared to facing challenges within the traditional healthcare system like declining reimbursements, rising costs, and increasing malpractice premiums. It estimates the average annual earnings potential for healthcare professionals engaged with its nutraceutical program can be $327,000.
Human resources section_3b-textbook_on_public_health_and_community_medicine
1. Health systems usually include developing health policies and plans, defining institutional frameworks to deliver services, allocating financial and human resources, and planning and delivering health services.
2. A health system aims to improve, maintain, and restore community health at a cost individuals and communities can afford without substantial financial burden.
3. The goals of a health system are to be effective in contributing to population health, responsive to people's expectations including dignity and access, and fair in how it funds services so all have access.
Your CRM for Customer Engagement- Marketing Pain Killer
Guide for customer engagement and communication that explains the sales funnel and the role of CRM in a marketing solution. This document is the effort of Group FiO to educate SMEs about what a CRM needs to do and how FiO CRM can fulfill their requirements.
CRM is customer relationship management and with benefits like strong support and sales department coming from a CRM is direly needed today.
Life in the Matrix
The document discusses how a major consumer products firm in Europe reorganized into a matrix structure to increase collaboration between divisions but struggled with cultural issues. It then discusses how PepsiCo Mexico Foods successfully merged two of its subsidiaries, Gamesa and Sabritas, through extensive cultural alignment efforts in addition to structural changes. These efforts included adopting a new unified image and culture symbolized by the merging of two rivers, aligning employee behaviors and identities behind the new combined company through initiatives like shared uniforms, and focusing leaders on collaboration rather than their legacy company interests. This cultural alignment was needed to fully realize the benefits of the new matrix structure.
Eres mi señor m.i.
El documento es una canción cristiana que expresa devoción y amor por Jesucristo. La letra repite que Cristo es el Señor, Dueño y Salvador, y que el cantante desea conocerlo más y servirlo.
Social Networking 3 - Final
One of three variations of social networking / social media presentations. All three are all very similar. However, each has a slightly different approach to explaining social networking.
ROEI: Return on Employee Investment
Investing in employees through strategic programs and technology can help companies maximize workforce value and improve Return on Employee Investment (ROEI). Engaged employees are more productive, innovative, and loyal, leading to higher customer satisfaction and business results. However, employee turnover is expensive, with replacement costs averaging 20-213% of salaries. Companies can reduce costs by lowering turnover through effective communication, work environment, recognition programs, training, and benefits. Investments that improve employee retention and engagement can yield significant savings by preventing replacement expenses and boosting productivity.
Audience Research
This document discusses audience research. Properly researching the intended audience is crucial for creating effective communications. Understanding attributes like demographics, interests, and preferences helps ensure messages are tailored to and will resonate with the target audience.
Perth November 09
Rene Looper discusses how businesses can make the most of free social media and web tools. TripAdvisor is mentioned as having 30 million unique visitors per month and 20 million reviews. Tips are provided on how to manage reviews, respond to reviews, get more reviews, add reviews to a website, and get notified of new reviews on TripAdvisor. Google tools like Alerts, Analytics, Maps and other SEO tips are also briefly mentioned.
Whitepaper Social Media Conversation
The document discusses how monitoring social media conversations on platforms like Twitter and Facebook has become essential for public relations professionals. It provides tips on how to monitor social media to understand a company's online reputation, engage with customers, and uncover sales opportunities. Key steps include establishing monitoring guidelines, identifying important sites and topics to track, evaluating impact on the audience and company, and integrating social and traditional media monitoring for a complete picture. Monitoring social media conversations allows organizations to participate in online discussions and address any criticism to their brand.
Killer Creative for Moms
Moms today are not the same as moms tomorrow. This presentation examines what motivates moms today and gives examples of brands doing a killer job at connecting with them. Originally presented at ad:tech 2010 in San Francisco.
Ottawa Green Real Estate
Putting Ottawa\'s Green Commercial Real Estate Landscape in context. What is out there and what it means.
More Related Content
Viewers also liked
Life in the Matrix
The document discusses how a major consumer products firm in Europe reorganized into a matrix structure to increase collaboration between divisions but struggled with cultural issues. It then discusses how PepsiCo Mexico Foods successfully merged two of its subsidiaries, Gamesa and Sabritas, through extensive cultural alignment efforts in addition to structural changes. These efforts included adopting a new unified image and culture symbolized by the merging of two rivers, aligning employee behaviors and identities behind the new combined company through initiatives like shared uniforms, and focusing leaders on collaboration rather than their legacy company interests. This cultural alignment was needed to fully realize the benefits of the new matrix structure.
Eres mi señor m.i.
El documento es una canción cristiana que expresa devoción y amor por Jesucristo. La letra repite que Cristo es el Señor, Dueño y Salvador, y que el cantante desea conocerlo más y servirlo.
Social Networking 3 - Final
One of three variations of social networking / social media presentations. All three are all very similar. However, each has a slightly different approach to explaining social networking.
ROEI: Return on Employee Investment
Investing in employees through strategic programs and technology can help companies maximize workforce value and improve Return on Employee Investment (ROEI). Engaged employees are more productive, innovative, and loyal, leading to higher customer satisfaction and business results. However, employee turnover is expensive, with replacement costs averaging 20-213% of salaries. Companies can reduce costs by lowering turnover through effective communication, work environment, recognition programs, training, and benefits. Investments that improve employee retention and engagement can yield significant savings by preventing replacement expenses and boosting productivity.
Audience Research
This document discusses audience research. Properly researching the intended audience is crucial for creating effective communications. Understanding attributes like demographics, interests, and preferences helps ensure messages are tailored to and will resonate with the target audience.
Perth November 09
Rene Looper discusses how businesses can make the most of free social media and web tools. TripAdvisor is mentioned as having 30 million unique visitors per month and 20 million reviews. Tips are provided on how to manage reviews, respond to reviews, get more reviews, add reviews to a website, and get notified of new reviews on TripAdvisor. Google tools like Alerts, Analytics, Maps and other SEO tips are also briefly mentioned.
Whitepaper Social Media Conversation
The document discusses how monitoring social media conversations on platforms like Twitter and Facebook has become essential for public relations professionals. It provides tips on how to monitor social media to understand a company's online reputation, engage with customers, and uncover sales opportunities. Key steps include establishing monitoring guidelines, identifying important sites and topics to track, evaluating impact on the audience and company, and integrating social and traditional media monitoring for a complete picture. Monitoring social media conversations allows organizations to participate in online discussions and address any criticism to their brand.
Killer Creative for Moms
Moms today are not the same as moms tomorrow. This presentation examines what motivates moms today and gives examples of brands doing a killer job at connecting with them. Originally presented at ad:tech 2010 in San Francisco.
Ottawa Green Real Estate
Putting Ottawa\'s Green Commercial Real Estate Landscape in context. What is out there and what it means.