AdMasterTM is a print ad management system that automates the process of placing listings in various real estate publications like newspapers, magazines, and brochures. It allows users to select listings that meet publication criteria, layout the ads, order placements, track expenses, and generate invoices. The system integrates with MLS and other listing sources and helps real estate brokerages of all sizes efficiently manage their print advertising.
8. AdMaster™
print ad management
… Complex newspaper ads
… Homes magazines
… Media inserts
… Luxury real estate books
… Listing brochures
9. AdMaster™
print ad management
… Complex newspaper ads
… Homes magazines
… Media inserts
… Luxury real estate books
… Listing brochures
… Direct mail
production
10. AdMaster™
print ad management
… Complex newspaper ads
… Homes magazines
… Media inserts
… Luxury real estate books
… Listing brochures
… Direct mail production
… Agent-paid
publications
12. AdMaster™
print ad management
… We start by downloading
your data
… Typically from the MLS
… But from other sources
as well
… Though not required,
users can update and
enhance
13. AdMaster™
print ad management
… Though not required,
users can update and
enhance
… Ad prices, open houses,
neighborhoods
(when not in the data source)
14. AdMaster™
print ad management
… Though not required,
users can update and
enhance
… Ad prices, open houses,
neighborhoods
(when not in the data source)
… Upload better images
(typically the MLS source has
dumbed down your high-res
photos)
16. AdMaster™
print ad management
… Your publications are set
up in your management
section.
… You choose the parameters
for each pub
… Price range
… Property types
… Specific geographies,
neighborhoods, regions
… Listing days-on-market
… Etc., etc.
17. AdMaster™
print ad management
… Your publications are set
up in your management
section.
… You choose the parameters
for each pub
… Then enter your run dates
18. AdMaster™
print ad management
Ready to order
… Ordering can take place at
any user level — corporate,
office admin or agent —
based on your preferences.
19. AdMaster™
print ad management
Ready to order
… Ordering can take place at
any user level — corporate,
office admin or agent —
based on your preferences.
… For a given ad, only eligible
listings based on your
parameters can be ordered
… With filters to zero in on
opens or new listings
20. AdMaster™
print ad management
Ready to proof
… Admaster pulls specific data
sets specific to each ad
… Swaps, cancellations, edits
are available until the ad
deadline
21. AdMaster™
print ad management
Ready to publish
… There are 2 ways to publish
1. Your in-house
marketing team can
use our AdMaker™
software to publish
straight into your
InDesign templates
22. AdMaster™
print ad management
Ready to publish
… There are 2 ways to publish
2. Your publications’
graphics departments
can pick up your
proofed and sorted ad
data directly through
their own secure system
access
… Error-free production
without the expense
24. AdMaster™
print ad management
Track expenses
… Admaster puts a dollar cost
to every listing in every ad
… Expenses are tracked
and reported
… Invoice breakdowns are
an Accounting Dept.
favorite
27. AdMaster™
print ad management
Listing brochures
… Listing brochures and other
print collateral can be
designed as
one-click PDF output
… Suitable for the office
printer or a commercial
press
28. AdMaster™
print ad management
Listing brochures
… Listing brochures and other
print collateral can be
designed as
one-click PDF output
… Suitable for the office
printer or a commercial
press
… Custom, client-specific,
branded layouts