The document discusses VMware's approach to helping organizations transition to cloud computing through a journey to their own private cloud. It outlines VMware products like vCloud Director that can optimize IT infrastructure utilization, enable self-service provisioning, and provide security. vCloud Director builds on vSphere to create virtual datacenters and enable organizations to consume IT resources through standardized catalogs. vShield products provide security from the network edge to endpoints. Metrics collected through products like vCloud Director and vCenter Chargeback provide cost visibility and enable metered billing models for cloud resources. The document positions VMware as the most trusted platform for organizations to build and operate their own private clouds.