Accelerating the Journey to Your CloudMay, 2011
AgendaVMware Focus Accelerate IT. Accelerate Your Business.
The Journey to Your Cloud
Operating your Cloud
VMware vCloud Director
Securing Your Cloud
VMware vShield Security ProductsVMware FocusAccelerate IT. Accelerate Your Business.
IT Mandate IT will always be pressured to …enable greater business agility,while becoming more efficient.
Virtualization Paves the Way to a New Era in ITVirtualizationCloudWebPC / Client-ServerMainframeCloud Computing will transform the delivery and consumption of IT services
What is this Cloud Thing? Public CloudIaaS  PaaSIT as a Service    Your Cloud Private Cloud SaaS Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service.
Optimized IT productionfor business consumption=Your CloudReliable, Scalable, Secure
The Journey to Your CloudEvolutionary Approach to Accelerate Business Value
COST EFFICIENCYIT ProductionGet the Most Out of Your InfrastructureThe Journey to Your Cloud
COST EFFICIENCYQUALITY OF SERVICEThe Journey to Your CloudIT ProductionBusiness ProductionGet the Most Out of Your InfrastructureAchieve Unprecedented Reliability
COST EFFICIENCYQUALITY OF SERVICEBUSINESS AGILITYThe Journey to Your CloudIT ProductionIT as a ServiceBusiness ProductionGet the Most Out of Your InfrastructureAchieve Unprecedented ReliabilityEnable Agilityvia Cloud Computing Architecture
COST EFFICIENCYQUALITY OF SERVICEBUSINESS AGILITYThe Journey to Your CloudIT ProductionIT as a ServiceBusiness ProductionOptimizing Production of IT ServicesGet the Most Out of Your InfrastructureEnable Agilityvia Cloud Computing ArchitectureAchieve Unprecedented ReliabilityEfficient Pooling
Elastic Resource Scheduling
Automation Through Policy
Open & InteroperableOperating Your Cloud with vCloud Director
vCloud Director builds on vSphere to transform ITBuilds on vSphere and scales up to 10,000 VMs and 25 vCenter ServersOrganization 1Organization mUsersCreates virtual datacenters, by pooling resources into new units of consumptionVMware vCloud DirectorUser PortalsSecurityCatalogsSecurely enables the cloud with vShield, LDAP authentication, and RBACVirtual Datacenter n (Silver)Virtual Datacenter 1 (Gold)VMwarevShieldProvides self-service portals and standardized infrastructure catalogsVMwarevCenter ServerVMwarevCenter ServerVMwarevCenter ServerIsolates users into organizations with unique catalogs, policies, and LDAPVMware vSphereVMware vSphereVMware vSpherevCloud APIPublic CloudsSecure Private CloudITvCloud API enables inter-cloud portability, programmatic control, and integrationsProgrammaticControl andIntegrations
user******Connecting…
VM created in under 3 minutes.
To make this possible, cloud requires new resource abstractionsVMware vCloud DirectorOrganization: MarketingOrganization: FinanceOrganization VDCsCatalogsOrganization VDCsCatalogsResource PoolsDatastoresPort GroupsUsers & PoliciesUsers & PoliciesProvider Virtual Datacenters(Gold)(Bronze)(Silver)VMware vCenter ServerVMware vSphereSecure Private Cloud
What about Security in the Cloud?
VMware vShield offers defense in depthSecuring the Private Cloud End to End: from the Edge to the EndpointvShield App 1.0 and ZonesSecurity ZoneEdgevShield Edge 1.0vShield Endpoint 1.0Endpoint  = VM Application protection from network based threatsSecure the edge of the virtual datacenterEnables offloaded anti-virusVirtual Datacenter 2Virtual Datacenter 1VMwarevShield  VMwarevShield  DMZPCI compliantWebViewHIPAA compliantVMware vShield ManagerVMware vSphere + vCenter
Integrated vShield features simplify security and compliancevShield for vCloud Director is a virtual appliance providing essential perimeter network and security services including:Port-level stateful firewallNetwork Address TranslationDHCP servicesEnables fast, secure and automated provisioning of multitenant Org VDCs in private clouds Simpler, easer to operate  Improved visibility, control and compliance  vShieldVMware vSphereDHCP Servicesfirewall

Accelerating the Journey to Your Cloud

  • 1.
    Accelerating the Journeyto Your CloudMay, 2011
  • 2.
    AgendaVMware Focus AccelerateIT. Accelerate Your Business.
  • 3.
    The Journey toYour Cloud
  • 4.
  • 5.
  • 6.
  • 7.
    VMware vShield SecurityProductsVMware FocusAccelerate IT. Accelerate Your Business.
  • 8.
    IT Mandate ITwill always be pressured to …enable greater business agility,while becoming more efficient.
  • 9.
    Virtualization Paves theWay to a New Era in ITVirtualizationCloudWebPC / Client-ServerMainframeCloud Computing will transform the delivery and consumption of IT services
  • 10.
    What is thisCloud Thing? Public CloudIaaS PaaSIT as a Service Your Cloud Private Cloud SaaS Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service.
  • 11.
    Optimized IT productionforbusiness consumption=Your CloudReliable, Scalable, Secure
  • 12.
    The Journey toYour CloudEvolutionary Approach to Accelerate Business Value
  • 13.
    COST EFFICIENCYIT ProductionGetthe Most Out of Your InfrastructureThe Journey to Your Cloud
  • 14.
    COST EFFICIENCYQUALITY OFSERVICEThe Journey to Your CloudIT ProductionBusiness ProductionGet the Most Out of Your InfrastructureAchieve Unprecedented Reliability
  • 15.
    COST EFFICIENCYQUALITY OFSERVICEBUSINESS AGILITYThe Journey to Your CloudIT ProductionIT as a ServiceBusiness ProductionGet the Most Out of Your InfrastructureAchieve Unprecedented ReliabilityEnable Agilityvia Cloud Computing Architecture
  • 16.
    COST EFFICIENCYQUALITY OFSERVICEBUSINESS AGILITYThe Journey to Your CloudIT ProductionIT as a ServiceBusiness ProductionOptimizing Production of IT ServicesGet the Most Out of Your InfrastructureEnable Agilityvia Cloud Computing ArchitectureAchieve Unprecedented ReliabilityEfficient Pooling
  • 17.
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  • 19.
    Open & InteroperableOperatingYour Cloud with vCloud Director
  • 20.
    vCloud Director buildson vSphere to transform ITBuilds on vSphere and scales up to 10,000 VMs and 25 vCenter ServersOrganization 1Organization mUsersCreates virtual datacenters, by pooling resources into new units of consumptionVMware vCloud DirectorUser PortalsSecurityCatalogsSecurely enables the cloud with vShield, LDAP authentication, and RBACVirtual Datacenter n (Silver)Virtual Datacenter 1 (Gold)VMwarevShieldProvides self-service portals and standardized infrastructure catalogsVMwarevCenter ServerVMwarevCenter ServerVMwarevCenter ServerIsolates users into organizations with unique catalogs, policies, and LDAPVMware vSphereVMware vSphereVMware vSpherevCloud APIPublic CloudsSecure Private CloudITvCloud API enables inter-cloud portability, programmatic control, and integrationsProgrammaticControl andIntegrations
  • 21.
  • 22.
    VM created inunder 3 minutes.
  • 23.
    To make thispossible, cloud requires new resource abstractionsVMware vCloud DirectorOrganization: MarketingOrganization: FinanceOrganization VDCsCatalogsOrganization VDCsCatalogsResource PoolsDatastoresPort GroupsUsers & PoliciesUsers & PoliciesProvider Virtual Datacenters(Gold)(Bronze)(Silver)VMware vCenter ServerVMware vSphereSecure Private Cloud
  • 24.
    What about Securityin the Cloud?
  • 25.
    VMware vShield offersdefense in depthSecuring the Private Cloud End to End: from the Edge to the EndpointvShield App 1.0 and ZonesSecurity ZoneEdgevShield Edge 1.0vShield Endpoint 1.0Endpoint = VM Application protection from network based threatsSecure the edge of the virtual datacenterEnables offloaded anti-virusVirtual Datacenter 2Virtual Datacenter 1VMwarevShield VMwarevShield DMZPCI compliantWebViewHIPAA compliantVMware vShield ManagerVMware vSphere + vCenter
  • 26.
    Integrated vShield featuressimplify security and compliancevShield for vCloud Director is a virtual appliance providing essential perimeter network and security services including:Port-level stateful firewallNetwork Address TranslationDHCP servicesEnables fast, secure and automated provisioning of multitenant Org VDCs in private clouds Simpler, easer to operate Improved visibility, control and compliance vShieldVMware vSphereDHCP Servicesfirewall
  • 27.
    Leases, quotas, anda PAYG model ensures responsibilityvCloud Director controlsLeases: Set maximum time period VMs can exist; IT can select renewal policiesQuotas: Maximum number of VMs per user within in organizationvCenter Chargeback works with VMware vCloud Director to provide cost visibilityCosting hierarchies are automatically created based on vCloud DirectorvCloud Director resources like broadband network traffic, public IP addresses, DHCP, NAT can be metered and billedVMware vSphere
  • 28.
    vCRM leverages thevCloud API and spans vCD instancesCloud ConsumerApprover(s)Cloud AdministratorElement Management
  • 29.
    A rich arrayof workflows can be scripted using the GUI
  • 30.
    Capital costs reducedby 50% - 60%Delayed datacenter expansionOperational costs reduced by 25%+ The Results are TransformationalFinancial Resources Human ResourcesEarth’s Resources“Strategically, virtualization leads inexorably down a path toward agility, flexible sourcing and cloud computing.”Tom Bittman, GartnerAverage of 33% reduction in routine admin timeE.g. provision a server in minutesUp to 80% reduction in datacenter energy costsSource: Gartner; 29 July 2010 Q&A: Six Misconceptions About Server Virtualization, Tom Bittman.
  • 31.
    COST EFFICIENCYQUALITY OFSERVICEBUSINESS AGILITYIT ProductionIT as a ServiceBusiness ProductionOptimizing Production of IT ServicesOptimizingBusiness ConsumptionThe Journey to Your CloudGet the Most Out of Your InfrastructureEnable Agilityvia Cloud Computing ArchitectureAchieve Unprecedented ReliabilityEfficient Pooling
  • 32.
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  • 37.
    Pay for UseInSummary, Only VMware …is the world’s most trusted virtualization platform to build your cloud. virtualizes the entire fabric of the datacenter, while securely extending to public cloud infrastructure.delivers an evolutionary path to your cloud, while preserving freedom of choice.brings the broadest set of ecosystem partners, extending the value of existing investments.

Editor's Notes

  • #5 Even in the face of ongoing change in our industry, some things remain the same…
  • #6 That new era is characterized by the promise of cloud computing. The “Web” completely changed the way we think about consuming services over the internet. But that was only half of the picture. The other half is how those services are delivered. That’s the focus of cloud computing, which completes the transformation of service delivery. VMware, the customer-proven leader in virtualization, is aggressively helping businesses pave the path to “Cloud Computing”, which promises to be the new era in IT that tackles both cost and complexity issues, while also enabling new levels of agility.
  • #7 A lot of dialog on cloud, and many vendors purport a self-serving definition. <click> There are public cloud infrastructure services, as represented by some of these companies.<click>There are public cloud platform services for the development of rich, cloud enabled applications, as represented by some of these companies including our partnerships with Salesforce and Google.<click>There are also SaaS offerings, which have suddenly become “cloud”.And of course there is a growing number of private clouds, that are being constructed and operated within the datacenters of businesses, because after all…<click>Cloud is not a destination, it’s an approach. In fact, our belief is that the new era in IT will combine all of these into a secure, cohesive whole which will enable IT as a Service. That, is how VMware defines and is executing on its cloud computing strategy.<add this click>Not just any cloud, but “Your Cloud”. The only cloud that really matters.
  • #8 Simply put, Your Cloud enables the transformation of focus from how IT is produced, to how businesses consume it. It’s a way of repurposing IT investment within the organization, to ensure more direct alignment of IT investment with business value.
  • #10 Based on our experience with over 250K customers worldwide, the journey starts with the virtualization of IT owned and controlled assets. E.g. file and print servers, even email and collaboration. The focus of this early phase is cost reduction through server consolidation.
  • #11 The IT Production phase proves out the value proposition for the next phase – Business Production. Business Production is all about virtualizing Tier 1 application workloads, including Oracle databases and applications, SAP, etc. The driver for this phase is all about increased quality of Service. What IT organizations find during the IT Production phase is that applications that are virtualized are more secure, and more reliable, than those that aren’t. In fact, many customers have replaced expensive hardware/software solutions for ensuring robust SLA’s with the high-availability support available in VMware’s core virtualization platform – vSphere.
  • #12 Phase 3 – ITaaS – is all about improving agility, and thus optimizing the environment for business consumption.Customers that are focused on Phase 3 are typically transitioning to a full Private Cloud environment within their datacenter, which is capable of federating to public cloud services, delivering on the full promise of open cloud computing.
  • #13 Phase 1 is all about cutting costs. Phase 2 is all about improving the quality of service delivery. In combination, Phases 1 and 2 are about Optimizing the Production of IT Services, and the results are impressive…
  • #15 Enables private and hybrid cloudsGives customers the ability to build secure private clouds that dramatically increase datacenter efficiency and business agility. Coupled with VMware vSphere, the foundation for cloud computing architectures, VMware vCloud Director the way IT delivers and manages infrastructure services and the way users access and consume these services by pooling virtual infrastructure resources and delivering them to users as a catalog-based service
  • #16 Login screen; looks the same for both admins and users, but has a different URL and login name/passwordCool animations 
  • #17 This is a view of all the VMs
  • #18 All icons separated out.
  • #21  Integrated vShield technologies such as perimeter protection, port-level firewall, and NAT and DHCP services, offer virtualization-aware security, simplify application deployment, and enforce boundaries required by compliance standards. Upgrading to the full vShield Edge suite adds advanced services such as site-to-site VPN, network isolation, and web load balancing.
  • #23 So let’s have a look at the vCloud Request Manager Architecture:You can see in this diagram that vCloud Request Manager layers over the top of vCloud Director, and communicates with it primarily through the vCloud API. In this way, a single instance of vCloud Request Manager can support multiple private clouds and even public cloud providers, delivering a unified end user portal and request management across a hybrid cloud.
  • #24 Behind the scenes, the request is governed by a pre-defined workflow. Only a cloud administrator would ever see this workflow view, but its important to understand what is happening. <click> The first part of the workflow is the approval stage. Here we dynamically look up who the approval needs to go to – in this case the line manager of the requestor. The manager will receive the approval request via email – and they can directly respond to it from their email client. Of course the cloud administrator can change this approval logic if/as needed. <click> The workflow then allocates any software licenses that have been associated with the template.<click> The next step is to call out to vCloud Director to perform the actual provisioning. This will instantiate the vApp, deploy it with an appropriate lease, and power it on. <click> Finally, the workflow sends an email back to the requestor indicating success. This email will have a link in it so the requestor can directly interact with vCloud Director as needed.
  • #25 The impact to IT can be characterized in 3 categories of resource savings – financial, human, and the earth’s. The first category, Financial Resources, is what attracts most people to virtualization in the beginning – server consolidation. For example, VMware customers have seen on average a 50 to 60 percent cost reduction in server hardware when leveraging VMware technology. Of even bigger impact for some is the ability to delay costly datacenter expansion, because of the reclaimed floor space, power and cooling as a result of these consolidation efforts. The second category is Human Resources, or staff labor. This is all about shifting their focus away from managing hardware, to spending time on business needs. A study of our highly virtualized customer base showed that on average these customers were spending one-third less time on routine administrative tasks in IT operations due to virtualization and the automation achieved with it. That’s a third of your day, everyday, in return capacity. And finally, the Earth’s Resources, which contributes literally to green initiatives. Virtualization in the datacenter has shown the ability to save up to 80% in energy costs. The result of all of these savings can now be applied to the business. And with advances in automation and self-service enablement, IT can dramatically increase its responsiveness to the business.
  • #26 And this is why Phase 3 is all about Optimizing Business Consumption. The achievement of IT as a Service, and the perfect alignment of IT to Business Value.
  • #27 What this all adds up to is simply put, Only VMware delivers Your Cloud.