This document provides information about a cloud OS company called A2Zapps. It discusses the growth of cloud computing and opportunities in the market. It then describes A2Zapps' ecosystem which includes interconnected SaaS apps, a social network as a service, and a platform as a service with an app builder. A2Zapps focuses on small and medium businesses by providing rapid app development capabilities and an affordable price point.

1. A Cloud OS company
Dipanjan Purkayastha
+91-8013010201
+1-917-387-3144
email/hangout: dipanjan@a2zapps.com
Skype: dipanjan_ Twitter: dipanjanonline
Product
Landscape

2. Deck layout
Global Macros
Why is Cloud computing growing exponentially?
What do the numbers tell?
What are the disruption opportunities?
Cloud Players – IaaS, PaaS, SaaS
How did SaaS & PaaS evolve?
The A2Zapps ecosystem
What gaps do we address?
Which market segments do we focus on?
Why us?
Benefits to our customers
Select clients & use cases

3. Global Macros
Why is Cloud computing growing exponentially?
What do the numbers tell?
What are the disruption opportunities?
Cloud Players – IaaS, PaaS, SaaS
How did SaaS & PaaS evolve?

4. Cloud computing growth: key
drivers
Businesses today
• COPE, CYOD, BYOD
• Cloud is the new
hardware
• Enterprise
developers moving
to PaaS
• Identity is the new
security
Consumers today
• Social networking is
passe …
• … as users seek more
functionality in their
social experience
• Portals are back,
leading to complex
ecosystems …
• … everyone gets
everything in one
interconnected place
Evolving
towards…
Bring Your Own Automation
…
… Business and Consumer
apps merge
Social network as dominant
communication tool …
… like email, everyone will be
part of at least one, and…
… they will all communicate
seamlessly with each other

5. The business of Cloud
Most active M&A
space
Cloud computing experiencing highest M&A activity across all tech sectors
Activity not limited to a specific scale; M&A happening across all ticket sizes, from <$100mn right upto >$1bn
SaaS/PaaS leads
activity
SaaS/PaaS and various offshoots of subscription models are at the core of all activities. In fact, SaaS/PaaS drove 15% of all
global M&A last year (this is where A2Zapps plays)
Cloud Computing
products get the
best revenue
multiples
Leading companies can get revenue multiples of over 50x; the median revenue multiple here is 7x.
In comparison, traditional software companies that typically get 1.5x to 3x, depending on the sector
A2Zapps competitor Salesforce has a market cap of $40bn, against a revenue of $4bn
Whatsapp had a revenue of $20mn when Facebook bought it for $20bn
Yammer had a revenue of $15mn when Microsoft bought it for $1.6bn
Intuit, Open Solutions, Tumblr acquired last year or $1bn each ; Softlayer acquired for $2bn
BYOD (Bring Your
Own Device)
devices are
projected to more
than double
Devices under BYOD/CYOD schemes projected to scale from 198 million in 2013 to 405 million by 2016
BYOD is seen as a key contributor to accelerating Cloud adoption
References:
http://www.corumgroup.com/12-10-Cloud-Computing-Deals
http://www.networkworld.com/news/2013/021313-cloud-saas-266684.html
www.deloitte.com/assets/Dcom.../us_ma_TopTenIssues_022014.pdf
PWC top M&A trends report - 2013

6. Opportunities to disrupt…
...few product
suites that…
• Can work the same across all devices
• Deployed over a Public Cloud environment, with
flexible data models and scale of usage; unlike
traditional ERPs and prevalent Cloud ‘frameworks’
• Has infrastructure that can host applications from
both internal development teams and external
developers, yet have all apps interconnected for
cross-functional use
• Has the ability to engage entire communities –
employees, partners, customers, users …

7. Cloud players…
WHO they serve WHAT they provide HOW they deliver
Facebook Consumers SaaS (Social Network) Public (one infra for all)
Amazon EC2 Businesses IaaS Public, Private, Hybrid
Microsoft Azure Businesses IaaS Public, Private, Hybrid
Microsoft Dynamics Businesses SaaS (CRM) Private
SAP Business By Design Businesses SaaS (ERP for SME) Private
Salesforce/Force.com Businesses 1) SaaS (CRM Apps)
2) PaaS (app platform)
Public
Zoho Businesses Disconnected SaaS (CRM, Productivity Apps) Public
Intuit Businesses 1) SaaS (accounting app)
2) PaaS (app platform)
Public
A2Zapps.com Businesses,
Consumers
1) Interconnected SaaS (CRM, DMS, other productivity Apps)
2) Social Network as a Service (SNaaS)
3) PaaS (app platform)
Public

8. Evolution of SaaS & PaaS
Single App (SaaS)
• Hundreds of providers, more
emerging every day
Multiple Third-party Apps |
Disconnected
• Chrome web store
• iOS/Google Play/Windows
Store…
Multiple Owned Apps |
Disconnected
• Zoho (partial)
• Microsoft (office 365, MS
Dynamics, Yammer)
Multiple Owned Apps |
Interlinked
• Salesforce/Force.com
• A2Zapps
Multiple Owned Apps |
Interlinked | Online app builder
• Salesforce/Force.com
• Intuit
• A2Zapps
Multiple Owned Apps |
Interlinked | Online app builder
| Social network that runs
through all apps | Device
Agnostic
• Salesforce/Force.com
• A2Zapps
Multiple Owned Apps |
Interlinked | Zero-coding™
online app builder | Social
network that runs through all
apps | Device Agnostic |100%
REST API based Platform
• A2Zapps

9. The A2Zapps Ecosystem
What gaps do we address?
Which market segments do we focus on?
Why us?
Benefits to our customers
Select clients & use cases

10. A2Zapps ecosystem
100%
API-
based
ecosyste
m

11. Unique UI and flow that takes
advantage of the screen real estate
and functionalities of specific devices

12. Market Gaps that A2Zapps
solve
Zero-coding™
development
• Technology that
helps even non-
programmers
build/customize
apps rapidly
Social
Network
backbone
• A social spine for
all existing apps,
and not as a
separate
application
Interlinked
functionality
• Apps that can
talk to each
other in native
form, without
expensive back-
end integration
Compatibility
• Strong API layer
to easily connect
with external
ecosystems and
native mobile
apps
True Cloud
• Products that
can auto-scale
and can work
beyond
hardcoded
‘private cloud’
deployments

13. Differentiation
Unique
• The only Cloud product globally that offers the OS
+ App Builder + App store ecosystem, in addition
to a full-feature Custom social network builder

14. Benefits
Rapid go to the market
• Go live within hours/days
• Enterprise ready mobile apps
• Accelerate new internet business model

15. Segment Focus
Enable 360°
automation of SME
With the exact
functionality they need or
by cherry-picking apps
from our marketplace
with ready-made apps
At the price point they
can afford
With no additional cost,
beyond an all-inclusive
subscription fee
Help launch internet
startups
By creating web business
functionality via our apps
And adding capability of
100% customization of UI
and UX, leveraging our
API layer
Hosting it as part of Site
feature of our
platform/OS
Extend IT ecosystem of
large Enterprise
By allowing extended
community of employees,
partners, vendors and
end-users into the System
fold
Without having to spend
on expensive licenses of
core Systems
Without compromising
on the confidentiality and
control of data within the
Enterprise firewall
Support firms to
build/engage/monetize
their communities
By building their own
community social
network, via our Custom
Social Network Builder
With their own rules,
moderation and curating
capability
And their unique
functionality and
features, via our apps
That can scale-on-
demand, from the initial
hundreds of users to
potentially millions

16. We make them smile …
everyday

17. Which makes them talk about
us…