How to sharpen your presentation skills (from the Easter edition of The Barri...
A Success Story - Brian Carruthers
1.
2. SUCCESS STORY
Take the Next Step Toward Your
Home Business Connection recently sat down with Brian Carruthers, a top income earner and leader in the Pre-Paid Legal Services
home-business opportunity, to hear more about his business and the exciting news he has for readers like you who are searching for a
reliable way to make money from home.
HBC: What is all the buzz surrounding your company right now? daily. In most businesses, if you sell a product for $36, you are lucky to earn $5-
Brian Carruthers: Pre-Paid Legal Services is reinventing itself; it’s a whole $10 commission, not $69-$252! On top of this, they share the future revenues
new ballgame, and now is the time to get in the game! from the customers by paying the marketers a percentage of the monthly fees
Many people who’ve been around the network marketing industry have from every subscriber “member”. is is referred to as residual income.
heard of Pre-Paid Legal Services (PPL). A er all, the company is one of the Now there’s a new chapter to this story, and we’re going to see this proven,
few that has withstood the test of time, with impressive growth over its 39- long-standing company’s model put on the fast track. So, what will it take to
year history. What is so amazing is that even with its remarkable product and launch it into a “critical mass” growth phase? What will cause other network
business success, the market it serves (without real competition) has still barely marketers to suddenly choose to join forces, and the masses to ock to ride the
been touched. In the last decade, PPL has reached close to only 3% market new wave? Mid Ocean Partners.
penetration, yet in this period, paid out over $1.2 Billion in commissions to is private equity rm made history when they won the bidding to
its marketing reps. acquire PPL for $650 Million, which just nalized on June 30, 2011. Why
ink about how many times someone has approached you to sign you up would anyone pay that much to buy this company? e obvious answer is they
for a legal plan. Most likely less than a few times so far in your life. at means believe there is MASSIVE growth ahead.
Phototgraphy By Kate Ervin, K. Leigh E. Photography
it’s an untapped market screaming for the message to be brought to the people.
HBC: How will the new owners create even bigger, faster growth?
HBC: How is PPL helping people earn money in this “untapped market”? Brian: ey’ve developed an integrated marketing, branding, and retention
Brian: PPL has put some lucrative opportunities in place to attract marketers/ strategy that PPL has never had before. Quite frankly, few if any network
reps to help sell their two products: the Life Events Legal Plan and the Identity marketing companies have ever done such a thing, much less to this extent.
e Shield. On a $36 membership sale, PPL pays an advanced commission the Mid Ocean plans to create so much brand awareness that people will soon
next day of $69 up to $252. Very few direct selling companies can or will pay wonder how anyone does not have the service/membership! In other
22 HOME BUSINESS CONNECTION www.HBCMagazine.com
3. TAKE THE NEXT…CONT.
countries, legal plans are extremely common and
taken for granted. For example, in Germany there
is an 80% market penetration already. In the US
and Canada, it’s under 3%. is untapped market
spells massive opportunity for those smart enough
to enter the game at this point.
Just think, if you walk down your street and talk
to 10 of your neighbors, nine of them do not have
this service, BUT THEY NEED IT. You share with
them what the service will do for them in their
lives, which takes all but 10 minutes...and you get
World’s paid immediately AND residually for the life of
that customer. No selling over-priced products that
Most Unique they can buy elsewhere. No inventory. No asking
them to switch buying habits. And everyone can
Money-Making easily see how being a member will empower them
in dealing with everyday life.
Software: PPL has always had the steak. Mid Ocean plans to You are working each day, starting o part time
Now Yours
bring the sizzle. New CEO Rip Mason and President for most, to build YOUR future. Maybe soon you
Alan Fearnley just announced some hot new can quit your job and spend all of your time on
incentives, to start. Instead of Ford Mustangs, top building your nancial freedom.
builders will get to drive brand new 2012 Bentleys!
Millionaire League On top of the company trip coming up in Hawaii, HBC: How has your PPL business changed your life?
is now offering their they just added yet another in the Caribbean. When
many companies are tightening their purse strings,
Brian: I used to have an extremely demanding
real estate career, but I knew there must be a better
ground-breaking Mid Ocean is taking the lid o . And the new lifestyle to be lived. A er trying a few di erent
Money Pumping permanent compensation plan they just nailed down businesses on the side, I nally learned about
is unrivaled in the industry, at all levels.
Software during a Pre-Paid Legal Services and got excited. In my rst
year, I earned six gures. Now my annual income
limited marketing test. HBC: Is the business hard to do? has become my monthly income. I now work from
Brian: Is it hard to give people a DVD to watch, my dream home. I spend time with my son Talan
or send someone to a website, show them a and am able to really be there for him.
Set up your software brochure over co ee, or share stories of how you Sure, I’ve got the cars, the property in Turks &
with just 1-Click and have used the services yourself? Of course it’s Caicos Islands, and plenty of trappings of success.
you could be making not hard. at is why PPL is such a successful But the freedom is what I value the most.
business. Anyone can share the information with I’m also a big believer in giving back and helping
money within 2 hours! the world so simply. others. at’s why I support my church, Hospice,
Can you just imagine that ve years from now, and my favorite charity, sunshinekids.org (for kids
you have thousands of customers who own the ghting cancer). One of the things I like the most
Get Yours Today! Go to: PPL membership and you keep getting residual about my PPL business is helping others get ahead
www.YourKeyToProsperity.com income daily? Even if you are no longer actively in life. I had a good mentor, which is important,
working the business, imagine that you can still so in turn, I vowed to be the BEST mentor in the
keep receiving your income from your customer industry for those who join me in the crusade. I
base! PPL rewards you for life for your e orts of know how to help people make money and with
today. You are actually building something. You the exciting things happening at PPL, now is the
can even sell or will your business to someone. time to get started. I
Take the next step to learn more about this opportunity directly from Brian Carruthers
or one of the experienced members of his team whom he has mentored to success. Visit
www.EarnDailyFromHome.com or call 1.866.224.5358 to discover the exciting future that awaits you.
24 HOME BUSINESS CONNECTION www.HBCMagazine.com