2016 Media Kit_Catalog_SmarterGarter

MEDIA KIT
2016 FÜCHSIN AVE LLC, All Rights Reserved

“The NFL banned purses from stadiums.
I need a security approved alternative!”
“VEGAS. BABY! Another Bachelorette party.
Ugh, but I always lose something. HELP!”
“SERIOUSLY?! $8 an hour for a locker at Disneyland?
I’m NOT wearing a Fanny-Pack.”
“I’m diabetic and there’s no fashionable way
to carry my Insulin Pump.”
PROBLEMS

“When I take my kids to the park, I want to leave the
stroller without worry, and carry my phone for toddler
selﬁes. I can’t ride the slide with an iPhone
in my back pocket.”
“My purse was stolen
when I went out on the dance ﬂoor!”

SmarterGarter is the ONLY convertible hands-free purse,
that can carry all your necessities, with the same style
and individuality as high end hand bags.

The main pocket is removable from the leg strap;
allowing the wearer great versatility. Show it off on bare
skin with shorts, skirts, dresses, bikinis or over leggings,
jeans, yoga pants, boots, or around a yoga mat. The
pocket can even be snapped around a belt to create a
convenient hip pocket.

Each design is lined with anti-slip silicone backing, which
prevents sliding.

WHAT IS THE SMARTERGARTER™?

AS SEEN IN

Woman’s World

Select Harley-Davidson® dealerships
USA
TODAY

Phoenix Business Journal
St.
Louis
Post-‐Dispatch

abc
MobStub

SIMPLEsteals!
Motorcycle Cruiser
DC METRO

CARA CERUTTI HOLMES

“Our collection embodies one basic principle. The intrinsic desire to be free.
Free to move (dance, run, dodge, insert verb here), free to travel and explore,
free to be distinctively unique and free to change our minds (and ensembles). "
"
Back in college, I went dancing with my girlfriends, and had my purse stolen
when I left it at the table to show off my moves on the dance ﬂoor. I remember
thinking ‘There has GOT to be a fashionable way to carry all my necessities
while remaining hands free’. Fast forward ten years, and I was playing at the
park with my kids. I saw another mother trying to wrangle her toddler down
the slide, phone in one hand, wallet in the other and thought ‘My clubbing
days may be far behind me… but I (and clearly others) still face the same
problem’. "
"
I discovered nothing to my standard of style and quality on the existing
market. I wanted women to enjoy an accessory that empowered them, while
providing a bridge between fashion and function. We all want the individuality
of a stylish hand bag (without the obligation to carry it). So I created FÜCHSIN
AVE; the largest manufacturer of garter purses / boot pockets / insulin pump
cases / yoga mat pockets.”

Before dedicating herself full time to family and FÜCHSIN AVE, Cara Cerutti
Holmes worked as a Financial Analyst for the Department of Defense. She
holds a BS in Finance from the University of Utah and a MS in Global
Leadership from the University of San Diego.

SmarterGarter.com
FOUNDER, INVENTOR

Drop the Bulky Bag… Grab FREEDOM!

•  Motorcycle Riding
•  Wedding
•  Sporting Events
•  Concerts
•  Clubbing , Dancing
•  Bachelorette Party

•  Festivals
•  Running Errands
•  Gym
•  Graduation
•  Prom
•  Hiking

•  Amusement Parks
•  Traveling
•  Site Seeing
•  Injured / Disabled
•  Day Clubs
•  Horseback Riding

•  Smart Phone (ﬁts
iPhone 6 PLUS)
•  ID
•  Credit Cards
•  Business Cards
•  Room Key
•  Passport
•  Plane Ticket
•  Travel Guides

•  Pocket Knife
•  Mace
•  Small Derringer
•  Lipstick
•  Compact
•  Small Comb
•  Keys
•  Epi Pen
•  Diabetic Supplies

•  Cash
•  Insulin Pump
•  Medication
•  Tampon
•  Condom
•  Flask
•  Paciﬁer
•  Diaper
•  Wipes

SmarterGarter.com
PERFECT FOR
CARRY

AVAILABLE WORLDWIDE

SmarterGarter.com
Sold in all US States and 23 Countries!

MANHATTAN
BOHEMIA
SYDNEY
LEXINGTON
CHANTILLY
ODESSA
3.0 COLLECTION
SALEM

THE BREAKDOWN

Each
SmarterGarter
design
features
a
large,
removable
pocket
which

measures
7”H
x
5”W.
Fits
most
smart
phones
including
the
new
iPhone
6

and
6
PLUS

Internal
pocket

securely
holds
ID

and
credit
cards

External
key
ring

provides
quick

access
to
keys
(or

personalize
with

favorite
charms)

Available
in
two

leg
strap
sizes;

SMALL:
U.S.
pant

sizes
0-‐10

MEDIUM:
U.S.

pant
sizes
12-‐20

SPECIFICATIONS
The Breakdown
Vegan
leather

straps
hug
the

wearer’s
leg
and

are
lined
with
soV

anD-‐slip
silicone

strips.

Four
rows
of
hook
and

eye
closures
on

military
strength

elasWc,
provides

ulWmate
versaWlity.

MANHATTAN 3.0 | MSRP $44.00

•  Black canvas fabric pocket, brown houndstooth satin
lining NOTE: pocket is removable from straps
•  Antique brass hardware decals with magnetic snap
closures
•  Brown faux-leather straps and accents

LEXINGTON 3.0 | MSRP $44.00

•  Army green canvas fabric pocket, brown houndstooth
satin lining NOTE: pocket is removable from straps
closures
•  Brown faux-leather straps and accents

BOHEMIA 3.0 | MSRP $44.00

•  Carmel colored, faux leather pocket and straps
NOTE: pocket is removable from straps
•  Animal print satin lining
closures

SEDONA 3.0 | MSRP $44.00

•  Carmel colored, faux leather pocket and straps
closures

ODESSA 3.0 | MSRP $44.00

•  Black faux leather pocket and straps
•  Antique silver hardware decals with magnetic snap
closures

SALEM 3.0 | MSRP $44.00

•  Black faux leather pocket and straps
closures

SYDNEY 3.0 | MSRP $46.00

•  Black and white faux leather pocket and strap, with a hint
of lilac NOTE: pocket is removable from strap
•  Turquoise satin lining
closures and adjustable corset decal

CHANTILLY 3.0 | MSRP $46.00

•  White faux leather pocket and strap, covered in soft lace
NOTE: pocket is removable from strap
•  Robin’s egg blue satin lining
closures and adjustable corset decal

Retail Partnerships Available
SmarterGarter.com
MERCHANDISING
WALL SPACE
FLOOR SPACE
TABLE SPACE

MEDIA

"OK, so this isn’t actually a garter, because it’s even
better than a garter! Now, you can roam the festival with
freedom thanks to a purse that straps to your leg. Yes,
for real! Please try and tell us this isn’t the best idea ever.
You can’t. We know.”
~ USA Today, Entertain This
“Celebrity Inspired Festival Fashion Must-Have”

MEDIA

“Top New Product – Staff Pick”

~ Motorcycle Cruiser

MEDIA

DC METRO+
THIS IS WHAT IT IS ALL ABOUT On Christmas morning,
your children will be looking their best (and cutest)
in sleepwear from Petite Plume. Petite Plume sleepwear
is made with the highest quality cotton. These are the
most luxurious children’s sleepwear on the market.
Period. The proof is in the details. Sleepwear retails
for $46-$58 and can be purchased at
www.petite-plume.com.
AN APHRODISIAC FOR
THE HOLIDAYS – YES!
BOSS THE SCENT boasts
an exclusive ingredient from
Africa: the aphrodisiac Maninka
fruit, evocative of passion
fruit and rum. It also evokes
something deeper: the tug of
desire. Available exclusively
at Macy’s – $85
RELIEVE STRESS – STAY WITHIN THE LINES Who knew
— coloring books for all ages are all the rage these days.
That’s because coloring can be a meditative experience
and can relieve stress — which, when you think about it
Gift Guide
THE FEEL-GOOD GIFT
Bunnyjuice lovekits — popular
in the hottest hotels around
the world — are the perfect
gift for a sensual, intimate, and
playful holiday. The “mybunny”
collection offers two individual
lovekits — 4 him and 4 her —
each featuring a fun toy, lubri-
cants, and condoms presented
in beautifully designed packages
and priced at only $19.99. These
and other fine Bunnyjuice
products can be purchased
directly at bunnyjuice.com
THE HAPPY TRUNK FOR TRAVEL FUN TIME
The “Trunk” arrives as a pre-planned, ready to go activity
for children ages 3–11.Whether traveling or spending
quality time with your kids at home it has never been
easier. Every box has 2–3 projects. Kits start at $19.95.
www.thehappytrunk.com
A “SMARTERGARTER” SAYS IT ALL! A versatile option for staying
hands-free while still keeping items close. This new fashion forward
travel bag wraps securely around the thigh (over jeans or under
dresses) for quick access, keeping items safe and close. A great gift
for the traveler and adventurer in your life! $37.50 at
www.smartergarter.com
FREEZE YOUR COCKTAILS!
With the new Chill Factor™
Cocktail Maker Kit, you can
freeze your favorite cocktails
and mocktails in minutes —
making for an enjoyable time
for all!. Simple and convenient
to use. Available online at
www.thechillfactor.com.
FESTIVE BOTTLE – FESTIVE
BUBBLES This season “Moet’s
Festive So Bubbly” bottle of
its Imperial Brut Champagne
makes giving luxuriously
without spending extrava-
gantly. Elegantly embellished
with three-dimensional golden
bubbles in place of its label,
a visual representation of
the beautiful bubbles inside.
Available at ReserveBar.com
for the same cost as a regular
bottle, $43
ONE WAY NOT TO LOOK LIKE A TOURIST! Seriously, a DC Metro
map on your wrist, designed and made for women who would
rather explore than look like a tourist. Sustainably crafted and range
from $45–$80, these gold or stainless steel cuffs make ideal gifts
for travelers or adventurers. www.designhypeinc.com orWake Up
Little Suzie,3409 Connecticut Ave NW, 20008 (202) 244-0700
Gift Guide
DCMetroPlus.com 5
“A SmarterGarter™ says it all! A versatile option for
staying hands-free while still keeping items close. This
new fashion forward travel bag wraps securely around
thigh for quick access. A great gift for the traveler and
adventurer in your life."
~ DC METRO, Gift Guide

MEDIA

“THIGH ONE ON: Her wedding may be the last time
your girlfriend wore a garter, but she’ll want to strap one
of these SmarterGarters on her leg or boot when she
needs a hands-free option for carrying her personal
items."
~ Travel Girl Magazine

FOR MORE INFORMATION
SmarterGarter.com
WHOLESALE ACCOUNTS
Marilyn Miller, Sales Representative
Marilyn@SmarterGarter.com
480.251.5000

MEDIA INQUIRIES
Cara Cerutti Holmes, Founder
Cara@SmarterGarter.com
619.564.1944

CONTACT

2016 Media Kit_Catalog_SmarterGarter

Recommended

Recommended

More Related Content

Similar to 2016 Media Kit_Catalog_SmarterGarter

Similar to 2016 Media Kit_Catalog_SmarterGarter (14)

2016 Media Kit_Catalog_SmarterGarter