1. k
Title: 2009 print campaign, #3
For: Texas Real Estate Political
Action Committee
You say your revenues Goal: To raise awareness of the
importance of contributing
are down this year?
to the PAC and maintaining
a strong presence at the Texas
Capitol
Government says their
revenues will be down.
Design:
Don’t let a transfer tax become something else you have in common.
Joel Mathews
The ugly truth about transfer taxes is that buyers are priced out of the market,
Copywriting:
they are proposed every year. That’s meaning no commission at all. Others
because they are seen as an easy solution to pressure you to cover some of their high
Joel Mathews
boost government revenue. There were costs by lowering your commission. Your John Gormley
more than 11 new attempts in this last continued TREPAC support helps to fight
legislative session alone. But transfer taxes proposals like these and make Texas more
raise the cost of purchasing homes. Some affordable to live in.
Make a difference in your future.
Go to TexasRealtors.com/SpreadTheWord
Spread the word TREPAC
Federal law prohibits soliciting contributions from individuals who are not REALTOR® members. Information
disseminated in the public domain about TREPAC might be considered a solicitation, therefore investments
received from non-REALTOR® members through this online campaign will be returned.
2. k
Title: 2009 print campaign, #2
For: Texas Real Estate Political
Action Committee
Goal: To raise awareness of the
If you don’t like new taxes, importance of contributing
to the PAC and maintaining
you’re going to like new
a strong presence at the Texas
Capitol
real estate taxes even less.
Every time our state is faced with a deficit, commissions. This last session, more than
some Texas lawmakers look to the real 11 attempts were made to pass a real estate
Design:
estate industry to make up the difference. transfer tax. These transfer taxes raise the
The last time, in 2003, legislators cost of purchasing homes, pricing some Joel Mathews
considered a new tax on services. It would buyers out of the market. Your TREPAC
extend the state sales tax to all services dollars will help fight to keep taxes like
Copywriting:
listed on HUD-1, including your these from ever becoming law. Joel Mathews
John Gormley
Make a difference in your future.
Go to TexasRealtors.com/SpreadTheWord
Spread the word TREPAC
Federal law prohibits soliciting contributions from individuals who are not REALTOR® members. Information
disseminated in the public domain about TREPAC might be considered a solicitation, therefore investments
received from non-REALTOR® members through this online campaign will be returned.
3. k
Title: 2009 print campaign, #4
For: Texas Real Estate Political
Action Committee
Goal: To raise awareness of the
Some county tax appraisers importance of contributing
to the PAC and maintaining
a strong presence at the Texas
thought your vehicle should Capitol
be taxed for mixed-use.
We said no!
Design:
Joel Mathews
Now there is a law in the Texas Constitution that says no too.
Copywriting:
During the 80th Texas Legislature, we election, you'll never have to worry about Joel Mathews
prevailed in exempting your personal auto this unfair tax again. Spread the word to
from ad-valorem taxation. And with fellow Texas REALTORS®. Let them
John Gormley
overwhelming passage of Proposition 6 in know what their investment dollars have
the November 2007 constitutional saved them.
Make a difference in your future.
Go to TexasRealtors.com/SpreadTheWord
Spread the word TREPAC
Federal law prohibits soliciting contributions from individuals who are not REALTOR® members. Information
disseminated in the public domain about TREPAC might be considered a solicitation, therefore investments
received from non-REALTOR® members through this online campaign will be returned.
4. k
Title: 2009 print campaign, #1
For: Texas Real Estate Political
Action Committee
Goal: To raise awareness of the
importance of contributing
There’s a lot of talk about to the PAC and maintaining
a strong presence at the Texas
appraisal reform on Capitol
the table at the Capitol.
Design:
Shouldn’t you have someone sitting at it? Joel Mathews
Property appraisal is a thorny issue at best we have a long way to go toward making
Copywriting:
and promises to be the subject of much Texas a better place for private-property
debate for a very long time. Any reform owners. A strong TREPAC helps to ensure Joel Mathews
will directly affect your business–the only that we have a place at the legislative John Gormley
question is how. We’ve made progress but negotiating table.
Make a difference in your future.
Go to TexasRealtors.com/SpreadTheWord
Spread the word TREPAC
Federal law prohibits soliciting contributions from individuals who are not REALTOR® members. Information
disseminated in the public domain about TREPAC might be considered a solicitation, therefore investments
received from non-REALTOR® members through this online campaign will be returned.