This document provides an introduction to management information systems (MIS). It discusses key topics such as what MIS is, why it is important, and how managers use information. It also covers business and technology trends that are shaping MIS, such as increased specialization, mergers, decentralization, and the need for improved communication and customer service. Managers are increasingly relying on information and technology to make strategic, tactical, and operational decisions to guide their organizations.

1. Introduction to MIS Dr. C.V. Suresh Babu

2. Topics What is MIS? Why MIS is Important? What are e-commerce and e-business? What do Managers do? Business & Technology Trends Re-engineering: Altering the Rules Management and Decision Levels An Introduction to Strategy Case Study

3. What is MIS? Information Data that has been put into a meaningful and useful context. Management Information System A combination of computers and people that is used to provide information to aid in making decisions and managing a firm. Information Technology (IT)

4. Objectives How can MIS help you do your job? Understand the technology. Analyze business problems. An introduction to systems analysis. Identify types of problems that MIS can help solve through cases. Ability to classify problems. Know when to call for help.

5. Why is MIS Important? MIS affects all areas of business Manufacturing Accounting & Finance Human resources Marketing Top management Performance evaluations—expectations

6. What are e-Commerce and e-Business Business-to-Consumer (B2C) Selling retail products to consumers Business-to-Business (B2B) Selling at the wholesale level to other businesses E-Business Using Internet technologies to conduct any level of business E-Commerce Intranets Most areas of MIS

7. What do Managers do? Planning Control Organizing

8. Meetings Managers and professionals spend considerable time in meetings. Providing support for teamwork and group decisions is an important issues in MIS.

9. Making Decisions Methodology v Ad Hoc Decisions Decision Process Collect Data Identify Problems & Opportunities Make Choices

10. Traditional Management CEO VP Finance VP Marketing VP Accounting VP HRM VP MIS Layers of middle managers Customers Commands Analyze data Condensed reports Collect data

11. Decentralization Management Team CEO Finance Team Marketing Team Accounting Team HRM Team Sales Team Franchise Strategy Methodology/Rules Customers VP Fin VP Mrkt VP Acct VP HRM VP MIS Corporate Database & Network

12. Business Trends Changing business environment Specialization Management by Methodology and Franchises Mergers Decentralization and Small Business Temporary Workers Internationalization Service-Oriented Business Re-engineering Need for faster responses and flexibility

13. Business Trends & Implications Specialization Increased demand for technical skills Specialized MIS tools Increased communication Methodology & Franchises Reduction of middle management Increased data sharing Increased analysis by top management Computer support for rules Re-engineering Mergers Larger companies Need for control and information Economies of scale Decentralization & Small Business Communication needs Lower cost of management tasks Low maintenance technology

14. Business Trends & Implications Temporary Workers Managing through rules Finding and evaluating workers Coordination and control Personal advancement through technology Security Internationalization Communication Product design System development and programming Sales and marketing Service Orientation Management jobs are information jobs Customer service requires better information Speed

15. Business Trend Summary Management jobs are information jobs Customer service requires better information Speed Service Orientation Communication Product design System development and programming Sales and marketing Internationalization Managing through rules Finding and evaluating workers Coordination and control Personal advancement through technology Security Temporary Workers Communication needs Lower cost of management tasks Low maintenance technology Decentralization & Small Business Four or five big firms dominate most industries Need for communication Strategic ties to customers and suppliers Mergers Reduction of middle management Increased data sharing Increased analysis by top management Computer support for rules Re-engineering Methodology & Franchises Increased demand for technical skills Specialized MIS tools Increased communication Specialization Implications for Technology Business Trend

16. MIS Organization Business Operations Tactical Management Strategic Mgt. EIS ES DSS Transaction Process Control

17. Management Hierarchy

18. Operations, Tactics,Strategy

19. Decision Levels Transactions, accounting, human resource management, inventory. Scheduling employees, ordering supplies. Day-to-day actions to keep the company functioning. Operations Expenses, schedules, sales, models, forecasts. New tools to cut costs or improve efficiency. Improving operations without restructuring the company. Tactical External events, rivals, sales, costs quality, trends. New product that will change the industry. Competitive advantage, become a market leader. Long-term outlook. Strategic Type of Information Example Description Decision Level

20. Introduction to Strategy Risk & Reward Creativity Porter’s External Agents Customers Suppliers Competitors Government

21. Baxter/Strategy Supply storeroom Supply Closets Hospital Warehouse American Hospital Supply Supplier Typical Supply Relationship Supplier Supplier

22. Baxter/Strategy Supply Closets Hospital Warehouse American Hospital Supply Supplier Baxter Supplier Supplier AHS/Baxter Computer Link Computer Monitor Usage data Deliver Supplies as needed Accurate usage data Free space

23. Strategy/Porter Rivalry Among Existing Competitors Bargaining Power of Buyers Bargaining Power of Suppliers Threat of New Entrants Threat of Substitute Products or Services

24. Strategy/Organization Strength Source of strength Value of strength How can it be developed? What could undermine it? Development costs Additional benefits (opportunities) Weaknesses Effect on company Possible solutions Cost of solution Result and cost of leaving as-is (do nothing)

25. Case Study:

26. What is the company’s current status? What is the Internet strategy? How does the company use information technology? What are the prospects for the industry? Hotel Saravana Bhavan uses a considerable amount of information technology to maintain consistency, monitor employees, and track sales.

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