One fine body…
- Brussels Area, Belgium, Belgium
- Work Managing Partner & Digital Analytics Lead
- Industry Advertising / Marketing / PR
- Website www.onlinefocus.be
- About I assist and guide our clients in the process of analysis and optimization of the marketing activities and the online performance. For each project the mission is to perform actionable analytics by delivering a continuous assessment of the results and the processes that have been put in place, and by providing action-based recommendations towards a proven ROI. This also involves integrating online and offline data coming from competitive (benchmark and market) research, segmentation (CRM database, demographic information) analysis, attitudinal researches (surveys and group discussions), transactional data, etc. In other words 'big data'... Specialties: > Data Analytics > Web Analytics...