Presented on 1.04.10 at the Virtual REBarcamp, We reviewed strategies for reaching real estate market clients with market data, including buyers, sellers, leads, and prospects. Happy selling!
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Altos Research: Reaching People With Market Data
1. Beat the Headlines. Be the Local Market Expert. Strategies for reaching your real estate clients with statistics and data
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4. Market Data with New Leads and Existing Clients What’s going on out there? Help me keep an eye on things! Web & Social Media How quickly do I have to act? What does my competition look like? Email and Drip Listing Presentations Buyers and Offers
5. For Buyers “We like this house! Should we make an offer?” Are there more like it? Will it go quickly? How do we get this bid accepted? If you’re smart, you’ll accept our offer!
6. For Sellers (Winning the Listing) Comps from the MLS – but your buyers are looking all around town Here’s what you need to know about the market, your competition and buyer’s options OMG! Inventory is WAY down, let’s price accordingly.
7. A Powerful Way to Get Sellers Off the Price Fence % Price Decreased: Measures the number of active listings that have experienced a price reduction in the last 90 days Do you want to be ahead of this wave or behind it?
9. Reaching on the Web Lead Form Call to Action Blogging Local Pages Chart Widgets Social Media Sample Reports Presentation: Soft Sell Hard Sell Style: Relationships, inform Convert visitors to leads Goals: Personality, quantity High profile data, fewer options Approach: