Sara Hines
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Personal Information
Organization / Workplace
The New York TimesLocation
Greater New York City Area United StatesOccupation
Managing Director, Retention and Engagement at The New York TimesIndustry
Advertising / Marketing / PR
About
A dynamic marketing strategist with 10+ years of experience driving integrated marketing campaigns and leading brand communications, both online and offline. History of developing and executing comprehensive strategies with proven results through a combination of creativity, data analysis and cross-functional leadership. Specialties include: • Digital Marketing Strategy • Brand Planning & Communications • Direct Response Marketing & Acquisition Marketing • Customer Lifecycle and Retention Marketing • Customer insights and analysis • Data-driven strategic planning • Campaign planning and management