Saqib Khan

Pakistan Pakistan

Brand Manager - Atlas Battery

My ultimate goal is to elevate a brand, any brand - to the pinnacle where it resonates with the heartstrings of the consumer, that is, it gets firmly entrenched in the mind of the consumer. And if I get paid to do it, that would be the icing on the cake. That’s how I view my career in brand management. Most ‘brandsmen’ relax at home after work. I watch documentaries about branding, Freudian and Edwardian Psychology. Most brandsmen spend the weekend sleeping in and relaxing. I spend the holiday formulating branding strategies for brands I’ve observed and experienced as a consumer but other than that, have no business poking my nose into, other than my passion. However, I do real