Personal Information
Organization / Workplace
New York, NY United States
Occupation
Research/Strategy Consultant
Website
www.researchintandem.com
About
I believe that bringing the customer into the organization is always better business. I help companies to better understand and relate to their customers' needs--both through qualitative research methods like ethnography and by using social media tools. I'm writing a textbook on social media marketing.
Tags
anthropology
digital ethnography
tribes
internet culture
online behavior
branding
social
media
business
marketing
networking
communicating
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