This document outlines a method for making money online by creating and distributing PDFs that provide value to readers. It involves finding a product to promote, creating a PDF that provides helpful information about the product and then includes an affiliate link, and distributing the PDF for free on document sharing sites. This allows the creator to earn affiliate commissions passively as readers who find value in the PDF may purchase through the included link. The full training called HOOKUM provides more details on optimizing the method, but the basic approach outlined can be implemented for free using document sharing sites to distribute the PDFs and find an audience.

2. Table of Contents
It Won’t Cost You a Dime........................................................................................................................3
$464.53 Profit… No Cost.........................................................................................................................3
About The Method..................................................................................................................................4
Can I Help? ..............................................................................................................................................5
About Me ................................................................................................................................................5
1.2Million in the last 3 years...................................................................................................................5
$728,850.28 in 1 Year .............................................................................................................................6
Do You Hate Your Day Job?.....................................................................................................................8
How Did They Do It? ...............................................................................................................................9
The Catalyst.............................................................................................................................................9
So what is the missing ingredient? .....................................................................................................9
Nobody Likes Being Sold To..................................................................................................................10
Easy To Do - LOOK.................................................................................................................................11
In a nutshell...........................................................................................................................................11
The Magic..............................................................................................................................................11
Example.............................................................................................................................................12
Let’s Do it ..............................................................................................................................................14
The Basic Method in a nutshell…..........................................................................................................14
#1. Find a product to promote..........................................................................................................14
#2. Make The PDF .............................................................................................................................14
#3. Give it Away – Make Money .......................................................................................................15
What About Social Media? ...............................................................................................................16
The Full Hookum Method .....................................................................................................................17
© Copyright Mark Bishop | IKKONIK LTD. All rights reserved. No part of this eBook may be reproduced or transmitted in
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Legal Disclaimer…
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3. How to Make Money Online
by Simply Giving Something Away
It Won’t Cost You a Dime
The following PDF is short and to the point… read it all, and you will
understand how to make money online passively and without cost…
Do this and you will not need a website, hosting or any technical ability…and
yes, this method will work for you if you are a Newbie, I.e. brand new to
making money online.
First of all take a look at the screen shot below…
$464.53 Profit… No Cost
That’s $464.53 in affiliate commission (100% profit) attained be simply giving
an easy to produce PDF away for Free.

4. This is a method (I hate to use the word Trick) my associate developed some
years ago, and it still works today… would you like to know how to do the
same?
Great then read on…
About The Method
This is a short and to the point PDF which details a very real method you can
start using today.
As I mentioned my associate (Mark) originally developed this little system
some years ago and still uses it today… as do lots of other people who either
have access to this PDF or HOOKUM (the full method).
The process I’m about to detail works in the IM/MMO niche (IM stands for
Internet Marketing, MMO stands for Make Money Online).
The process also works in nearly every other niche you can think of… For
example: when Mark started making money online as an affiliate he used this
system to sell Niche products listed on ClickBank.
Note: As mentioned above this system is based on Mark’s full training called HOOKUM, so
you will see that HOOKUM is referred to throughout this publication.

5. Can I Help?
The reason Mark put Hookum (the full training) together initially was to help
those who were either struggling to compete in a very competitive
environment or those looking for a quick, cost free way to…
1. Build a list
2. Make Money (without spending it)
Which is, after all the reason we all spend so much time online, well perhaps
that isn’t the only reason, but the fact you are now reading this PDF suggests
that you are at least interested in making money online.
Yes?... Ok lets get started.
About Mark
You may or may not be aware of Mark Bishop…
So let me quickly explain so you know what I’m about to show you is the real
deal…
Today Mark is reasonably well known and highly successful in the IM space…
Wanna see?... See below
1.2Million in the last 3 years

6. $728,850.28 in 1 Year
The screen shot below is 2017 start to finish (1 account).
Currency is GBP as Mark is based in the UK
£538,493 GBP… that works out at: $728,850.28 – Almost three quarters on a
Million Dollars in 1 year from 1 account.

7. This income is shown to demonstrate that rather than being one of those ‘Fake’ guys, Mark really does make a lot of money online Day In,
Day Out. And just to verify this… He runs a registered UK LTD Company called IKKONIK LTD, Pays corporation tax, UK VAT, EU VAT MOSS
and his accounts are held at companies’ house in the UK… So yes – these figures are REAL.
From the images above hopefully you can see that today he’s a pretty
successful online marketer… and that he really does make a lot of money
online.
However, it wasn’t always the case.
Just like everyone else and possibly you, he spent time and money looking for a
way out of his day job.
…Which at the time was as a self-employed plumber in the UK.

8. This was Mark around four years ago…
Do You Hate Your Day Job?
Now, if you’re anything like he was back then the day-to-day grind may well be
driving you up the wall?
Maybe you hate your job, but quitting on the spot isn’t a realistic option for
you right now?
I’m sure I don’t need to tell you how soul destroying a mundane JOB is.
Especially when you know there are people online making hundreds, even
thousands per day from their computer… like Mark (Now)

9. How Did They Do It?
Mark spent many hours scratching his head and wondering exactly how all
these people were making so much money online.
Everyone seemed to be doing something different and making money, and yet
newbies (like Mark, back then) couldn’t make a dime.
And then through more luck than judgment, he had a breakthrough in one
little-known niche.
Now I will point out that what I’m about to explain is not specific to Niche
Marketing (although it can be applied there)… instead, it is the one element
that ties everything together… Mark calls it ‘The Catalyst’.
The Catalyst
So what is the missing ingredient?
What makes everything work?
Well in this case & with this method… the key is: perceived value.
Hookum (the full training / no you don’t have to buy it) details a very sneaky but
completely ethical trick anyone can use to build a list while simultaneously
making money daily based on the perceived value idea…
Or simply make money passively without the list building element, & this is the
element I will outline here in this PDF.
So let me quickly explain the thinking behind this… and tell you why it works.

10. Nobody Likes Being Sold To
The important thing to consider when trying to sell or promote something
(anything) online (or anywhere else) is that people do not like to be sold to…
It’s a fact!
Number two is short attention spans… yep they are very short and getting
shorter. People are hardened to adverts online… they open less and less emails
(promotions)….
 They’ve seen it all before.
 It’s a competitive marketplace.
 But you know that already… right?
BUT… people still need, and search for solutions to their problems
(whatever they may be)…
Day in – day out, and at any given moment on any day you care to pick –
hundreds, even thousands of people are searching online for solutions.
So all we have to do is give them what they are looking for with zero obvious
strings… I.e perceived value.
Stay with me – this is very, very easy and it’ll work for you
Let me sum this up for you. When you stop trying to sell and instead give
people what they perceive as the answer or solution to their problem, then
their guard is dropped… they lower the barrier.
Link this with a process which involves them making a micro-commitment –
and they are now far more likely to buy whatever it is you are selling…
You can sell products as an affiliate and collect commission daily or you can sell your own
products… It’s entirely up to you which way you go with this, but do it because it works!

11. Easy To Do - LOOK
Confused…
Don’t be… it’s all pretty easy as you’re about to discover.
In a nutshell
Example – Imagine you were desperately looking for a solution, and then you
saw what you perceived as a high-quality publication being offered completely
free… would you be curious enough to download it?
Most people would… and when they do, they are making a Micro
Commitment, I.e they have proven they are interested and gone to the trouble
of downloading the publication.
The Magic
Now, once people have completed that one Micro Commitment they have a
vested interest. So there is a very high possibility of them reading through the
publication without distractions.
This is where the magic happens… you see, once the prospect begins to read
that publication and provided the content structure flows correctly the
solution can be included at the end of the PDF as a link… I.e. your affiliate link.

12. Example
In this example I explain how to do something manually…
I actually use this PDF myself. It brings in daily leads and several sales each week (without
me lifting a finger)
Inside the PDF I deliver helpful content… I actually tell readers how to do
something manually which will make them money if they do it.

13. And then, once I have their interest and attention I show them how they can
do the same thing only with an automation software (with a couple of clicks)
Then I give them the link (my affiliate link) to check out the software… (Link
embedded inside the PDF, I.e. the one they opted-in to receive)
The result is… people click the link and buy.
Of course… not everyone will buy right there on the spot… which is why I prefer to have
them opt-in first.
Once you have them on your list then you can start an autoresponder series designed to
send out content and pitch (Link) daily… Training for the whole method only available in
HOOKUM
Note: it is common knowledge that on average a person will need exposure to an advert, brand, idea… on an
average 7 different occasions before they are ready to actually commit and buy. Using an Autoresponder
series does that job for you.

14. Let’s Do it
OK so in this short publication we are outlining just one aspect of Hookum (The
Full Training)…
And yes it is free, you don’t need to purchase HOOKUM for this to work…
But if you do want the full training (which is priced under $10 today) and
details the whole system including the initial opt-in and follow-up
- - C L I C K H E R E - -
HOOKUM FULL TRAINING – UNDER $10 TODAY
The Basic Method in a nutshell…
It goes like this
#1. Find a product to promote.
Ideally, you should pick something evergreen. Something that will still be on
sale in the future rather than vanishing in two weeks’ time. This way you do a
little work once (Make the PDF) and it continues to make you money passively.
#2. Make The PDF
Copy the content to a document… a good way to do this is taking content from
a sales page… make it appear helpful / informative and flow to a conclusion –
Your Affiliate Link.
Format everything in a document such as Microsoft Word or Open Office
(make sure you embed your affiliate link).
Once complete turn the document into a PDF

15. #3. Give it Away – Make Money
Now, the important bit… you’re audience. While in Hookum I detail many
cheap & free ways to get your PDFs in front of a targeted audience while also
building subscriber lists, I will keep it simple here and provide just one cost free
method.
Note: You won’t get subscribers with this free method.
Submit your PDFs to the leading Document sharing sites… such as:
 www.issuu.com
 www.scribd.com
 http://www.slideshare.net
 https://www.dropbox.com
 http://www.authorstream.com
 http://www.4shared.com
Add the PDF to as many as you can… If you include buying phrases in Tags
when you submit to doc sharing sites then the PDFs get seen and read quickly.
You will also find that depending on the keywords you use when submitting
your PDF will / may appear in Google organic listings (I.e. on the search
engine).
All of which has the potential to make you more money.

16. What About Social Media?
Once you have your PDF complete there are many other ways you can
distribute and get them seen by more and more people… So you can make
more money!
For example, Mark dropped this PDF into Facebook (See Below)
That’s just from dropping this little PDF into FB… how easy is that!

17. It’s Easy… and the real point here is, it costs nothing to do and anyone can do
it!
The trick is always the perceived value, people are searching for solutions to
just about everything, and they search online.
But remember…Instead of obviously trying to sell to them something the trick
is offering them what they perceive as a solution… for Free.
Do this right, and you will make money passively… there is no end of ways in
which you can put these value based PDFs in front of a hungry audience (and
you can do it in any niche you like).
Go ahead and give it a go, and if you want bigger results as soon as tomorrow then check
out the full method… see below.
The Full Hookum Method
If you liked this outline…
Get the complete Hookum method (under $10 Today) …
- - C L I C K H E R E - -
HOOKUM FULL TRAINING – UNDER $10 TODAY
Hookum is a detailed blueprint covering the method outlined in this
publication in far more detail. Examples, Case studies, Content structures and
where to distribute…
It also includes the full formula for building a list while making money,
Leave nothing to chance… follow this complete blueprint (Under $10 today)

18. Thanks reading and hope you get some well-deserved success from this very
simple method… Give it a go Today
Now go ahead and try this today…
Best regards
Rich Darby