RETAILBOSS media kit 2023, a online media publication covering the retail industry.

1. RETAILBOSS:
ADigitalPublicationfor
RetailIndustry
RetailBossisaleadingdigitalmediapublicationthatdeliversbusinessnews
andanalysis.Withourextensiveindustryknowledge,weprovideyouwith
thenewsthatmattersmosttotheretailindustry.

2. OverviewofthePublication
Foryears,theRETAILBOSSPublicationhasbeenatrustedsourceforindustryprofessionalsseekingthe
latestnews,trends,andanalysisonretailbusiness.Ourteamofinvestigativejournalists,marketing
professionalsandexpertsknowtheindustryinsideandout,andtheirexpertiseshinesthroughinthe
storiestheytell.
Everyday,wereportonthenewsthattrulymatters,withstoriesthatarecarefullycuratedandalwaysup-
to-date.Readersturntousforinsightintotheretaillandscape,andwemakesuretodeliver.

3. MissionandObjectives
1 Mission
At'RETAILBOSS'ourmission
istoprovideourreaderswith
up-to-dateandrelevant
informationabouttheretail
industry.Weaimtoengage
andinspireourreaderswith
thought-provokinginsights
andfreshperspectives.
2 Objectives
Ourobjectivesaretodeliver
highqualitycontenttoour
readersandtoprovide
effectiveadvertisingsolutions
forourpartners.Westriveto
beatrustedvoiceintheretail
industryandtoremain
committedtodeliveringtop-
notchresults.

4. DistributionChannels
DigitalPublication
RetailBossisanall-digital
publicationthatpublishesdaily
newsbriefings,providingyou
withthelatestnewsand
analysisabouttheretail
industry.
SocialMedia-Optimized
Ourpublicationisoptimizedfor
socialmediareachandshares,
makingiteasyforreadersto
stayup-to-dateonthego.
DailyNewsletter
Ourdailynewsletteris
deliveredstraighttoyour
inbox3daysaweekandis
packedwithtopstoriesand
industryinsights.

5. TargetAudience
RetailLeaders
C-levelexecutives
DirectorsofMarketing
Technologyspecialists
IndustryAnalyst
MarketResearch
professionals
FinancialAnalysts
Retailindustryexperts
RetailProfessional
StoreOwners
Merchandisers
OperationsSpecialists
Withanaudienceofprofessionalswhoarededicatedtotheindustry,the
RetailBossPublicationoffersuniqueopportunitiesforbrandslookingto
expandtheirreachandengagewithkeystakeholders.

6. AdvertisingOptions
PressReleases: Featureyourcompanynewsinatimelyfashion
andreachaglobalretailcommunity
Bannerads: Targetyouradtoaspecificsectionofour
websitesuchasNews,Features,orAnalysis.
Nativeads: Customizeyourmessagethroughsponsored
contentorabrandedcontentseries.
SponsoredEmail: Sendadedicatedemailtooursubscriberlist,
exclusivelyfeaturingyourbrandormessage.
SocialMediaads: Shareyourcompanynews,reportsorevents
withour200K+socialmediaaudience.
Eventpartnerships: Collaboratewithusonyournextindustryevent
andgetinfrontofglobalretailleaders
Withavarietyofadvertisingoptionsavailable,RetailBossprovidestheperfectplatformtogetyourbrand
infrontoftherightaudience.

7. SponsorshipOpportunities
1 Reports:
Getyourcompany'sbrand
front-and-centerinadive
deeperintoyourindustrywith
acustomco-brandedreport
thatshowcasesthought
leadershiponcurrentnews,
trendsandmarketresearch.
2 Events:
Connectwiththoughtleaders
andindustryexpertsatRetail
Boss'spartnerevents.Events
canbesharedin-personor
virtually,attractingindustry
influencersandimpressour
globalretailcommunitypeers
withexclusiveaccess,early-
birdsandperks.
3 Webinars:
Alignyourbrandwithvaluableandengagingcontentthateducates
andinformsretailprofessionals.Webinarscansharedon-demand,and
areledbyindustryexpertsfromoureditorialteam.
Associateyourbrandwithatrustednameintheretailindustry,engagewith
leadersinthefield,andbuildalastingconnectionwiththeRetailBoss
audience.

8. SubmitPressRelease
Sharecompany
newsonOnline
Blog:
Reachaninfluential
audienceofindustry
leadersby
advertisingonthe
RetailBosswebsite,
optimizedfordesktop
andmobiledevices.
Sharecompany
newsin
Newsletter:
Getyourmessageto
ahighlyengaged
audiencewith
sponsoredemail
newsletters
distributedevery
weekday.
Sharecompany
newsonSocial
Media:
Listenerscantunein
toRetailBoss's
podcaststokeepup
withthelatestnews
andinsightsinthe
industry.
Getinfrontofhighlyengagedaudiencesofindustryleaderswithoneofour
pressreleasepackages.Visitwww.retailboss.co/submit-press-release

9. Testimonials
Here'swhatourpartnershavetosayaboutadvertisingwithus:
1 GreatResults
"We'vebeenadvertising
withRetailBossforover
twoyearsnow,andthe
resultshavebeen
outstanding.Their
targetedadvertising
optionshavehelpedus
reachexactlytheright
audience."
2 Top-NotchService
"Weloveworkingwith
RetailBoss!Theirteamis
alwaysresponsiveand
providesuswiththe
supportweneedtoget
themostoutofour
advertisingcampaigns."
3 ValuableInsights
"RetailBosscoverageof
theretailindustryistop-
notch.Theirinsightsand
analysishavehelpedus
stayaheadofthecurvein
afast-movingindustry."

10. ContactInformation
1 EditorialTeam:
ContactMediaat
media@retailboss.cowithany
editorialquestionsor
concerns.
2 Sponsorship:
ContactSponsorshipat
advertise@retailboss.cofor
moreinformationaboutour
salesandsponsorship
opportunities.
3 GeneralInquiries:
ContactGeneralinquiriesatinfo@retailboss.co,pleasevisitour
ContactUspageonourwebsite.
FindthecontactinformationyouneedtoengagewiththeRetailBoss
Publication'steamandstayuptodatewiththeindustry'slatestnewsand
insights.